2022屆高三英語培優(yōu)外刊閱讀學(xué)案：互聯(lián)網(wǎng)話題

高三英語培優(yōu)外刊閱讀外刊精選｜水軍刷好評，全球都一樣網(wǎng)購平臺的商家普遍會買水軍刷好評，不僅國內(nèi)如此，國外也一樣。因為商品的線上評價是影響消費者下單的重要因素。據(jù)咨詢公司稱，在亞馬遜上，一件商品的評級每增加一顆星，銷量就會相應(yīng)提高26%。然而，網(wǎng)上評價系統(tǒng)存在諸多漏洞，商家能夠通過好評返現(xiàn)等方式操縱評價，使其可信度降低。在線評價是如何影響消費者行為的？有關(guān)方面應(yīng)該如何完善評價系統(tǒng)？WhenIsaStarNotAlwaysaStar?WhenIt’sanOnlineReview①Intheworldofe-commerce,theonlinereviewisking,theinternet’sanswertowalkingintoastoreandtryingoutaproductforyourself.②AnincreaseofjustonestarinaratingonAmazoncorrelateswitha26percentincreaseinsales,accordingtoarecentanalysisbythee-commerceconsultingfirmPattern.③Butwhileonlinereviewshavebecomepowerfulsalestools,theecosystemisrelativelycrude.Reviewscanbeeasytomanipulate,andtheoperatorsofsiteswiththemostreviewsarenotalwaysmotivatedtocrackdownonfakeonesplantedtopromoteproducts.Thatleavesmanyconsumerswonderingwhattobelieve.④E-commercesellers,fromlegitimatebrandstocounterfeiters,canbuygoodreviewsthroughdodgywebsites,onlineforumsandFacebookgroups.Thereareservicesthatconnectsellerswithconsumerswhoarewillingtobuyandrateproductsonlineforreimbursement.Positiveratingsnotonlydrivesalesbutcanincreasetheoddsthatproductsappearhighinsearchresults.⑤Volumecanalsomakeabigdifference.Thelikelihoodthatconsumerswhoreadreviewswillbuyaproductcantriplebasedonthenumberofreviewsithas,accordingtoresearchbyMr.Malthouse,theNorthwesternprofessor,andYorgosAskalidis,adatascientist,in2016.【詞匯過關(guān)】請寫出下面文單詞在文章中的中文意思。1.star[stɑ?]n.________________________2.e-commerce[?i??k?m??s]n.________________________3.rating[?re?t??]n.________________________4.correlate[?k?r?le?t]vi.________________________5.ecosystem[?i?k???s?st?m]n.________________________6.relatively[?rel?t?vli]adv.________________________7.crude[kru?d]adj.________________________8.manipulate[m??n?pj?le?t]vt.________________________9.operator[??p?re?t?]n.________________________10.plant[plɑ?nt]vt.________________________11.leave[li?v]vt.________________________12.wonder[?w?nd?]vt.________________________13.seller[?sel?]n.________________________14.legitimate[l??d??t?m?t]adj.________________________15.counterfeiter[?ka?nt?f?t?]n.________________________16.dodgy[?d?d?i]adj.________________________17.forum[?f??r?m]n.________________________18.reimbursement[?ri??m?b??sm?nt]n.________________________19.volume[?v?lju?m]n.________________________【詞塊學(xué)習(xí)】請從文章中找到下面中文相對應(yīng)的文詞塊。1.在……世界中，……是最重要的。___________________________________________2.有動機做某事___________________________________________3.打擊……___________________________________________4.概率___________________________________________5.基于___________________________________________拓展練習(xí)閱讀理解Howtoknowhowmuchtotip?NewrulesofgratuitiesThecurrentsituationhasbeenparticularlyhardonpeoplewhoworkfortips.Somehaven’tbeenabletodotheirjobsatall,whileothersdon’tinteractwithcustomersthesamewayasitusedtobe.Ineithercase,“Tipsdriedup,causingalotofpeopletosuffer,”saysToniDupree,aprofessionaletiquettecoach.Meanwhile,manycustomersfelttheneedtotipmorebecauseofthenewrisksandhardshipsthatessentialserviceworkerssuddenlyfaced.Justasmanyserviceshavechanged,soshouldtipping,saysLisaGrotts,authorofseveraletiquettebooks.Someoldstandardsnolongerseemfair,andseveralneweroneswillapplylongafterthepandemicisover.Somenewrulesoftippingthatarelikelyheretostay:Givemoreifyoucan.It’scommonfortipstobedividedbetweenalltheworkersatastoreorrestaurant,notjustthosewhointeractdirectlywithcustomers.Sogivinggenerouslyensuresafairertipforall.Thinkoutsidethe(cash)box.Youcanalso“tip”withathank-younoteorahomemadegiftwhenabusiness(oryourbudget)doesn’tpermitgratuities.Considerwritingareviewonline,makingsuretonamenames.Asforspecificsituations,here’swhattheexpertsrecommend:FOODANDDRINKSRestaurantworkersOldrule:Leaveatiponlywhenyoudinein.Newrule:Alwaystip,evenfortakeout.Tip:15to20percentwhenyoudinein,and10to15percentontakeoutordeliveryorders.BartendersOldrule:$1perdrink.Newrule:Givemore,andtipaftereachroundsincebartendersoftensplittipswitheveryoneontheirshift.Tip:$2perdrink,or10to15percentofthetotaltab.PersonalshoppersOldrule:N/A.Manyoftheseservices,suchasgrocerypickup,arenewer.Newrule:Tip,anddoitintheapp,sinceyouareunlikelytointeractdirectlywithyourshopper.Tip:10to15percent.Ifatipisalreadyincluded,addafewdollarsextra.HOMEDELIVERIESPackagedeliverydriversOldrule:Don’ttip.Newrule:Showappreciationifyougetdeliveriesmorethanonceaweek.Tip:Drinks,snacks,or$5to$20ifapackageisparticularlyheavyorlarge.Postalworkerscannotacceptcashorgiftsworthmorethan$50peryear.UPStellsdriverstodeclinetipsunlessacustomerinsists.AndFedExprohibitsemployeesfromacceptingcashorcashequivalents(suchasgiftcards).PERSONALSERVICESRide-sharedriversOldrule:Tipincash.Newrule:Askyourdriver.TheLyftandUberappsletyouaddgratuities,butsomedriversprefercash.Tip:15to20percent.HairstylistsOldrule:10percent.Newrule:Extracleaningprotocolsmeanextrawork.Acknowledgethatwithabiggertip.Tip:15to20percent,plus$5to$10foranassistantwhoshampoosyourhair.HotelhousekeepersOldrule:Tipattheendofyourstay.Newrule:Manyhotelsnowdohousekeepingbyrequestonly,sotipeverytimeyouaskthemtocome.Tip:Afewdollarspernight,plus$5foranyextrarequests,suchasaskingforadditionaltoiletries.Nexttimeyou’reunsurewhetheragratuityisinorder,followthissimplerule:Whenindoubt,tip.ThenovelistGeorgeEliotasked,“Whatdoweliveforifnottomaketheworldlessdifficultforeachother?”Dupreeadds:“Tippingwellisonewaytomakethingseasierforsomeoneelse.”17.Accordingtotheexperts,tippingruleshasbeenchangingbecauseof________.A.theattemptofnottryingtobecheapasacustomerB.thesignificantimprovementinlivingstandardsC.thehardshipsserviceworkerssuddenlyfacedduringpandemicD.ouralwaysbeingwaitedoninallaspectsoflife18.WhichofthefollowingstatementsabouttipsisTRUE?A.Tipsareonlyfortheonewhoservesyouinarestaurant.B.FedExemployeesarehappytogetapplestoregiftcardsfortips.C.Ifthecostofhairstylingis$30,thetotaltipsaresupposedtobeabout$10.D.Personalshoppersshouldtip10to15percentofthetotalbillincash.19.Theunderlinedword“gratuities”probablymeans________.A.gifts B.thanks C.cards D.tips外刊精選答案【詞匯過關(guān)】請寫出下面文單詞在文章中的中文意思。1.star[stɑ?]n.星級2.e-commerce[?i??k?m??s]n.電子商務(wù)3.rating[?re?t??]n.等級；評價；水平4.correlate[?k?r?le?t]vi.與……相關(guān)5.ecosystem[?i?k???s?st?m]n.生態(tài)系統(tǒng)6.relatively[?rel?t?vli]adv.相對地7.crude[kru?d]adj.原始的，粗放的8.manipulate[m??n?pj?le?t]vt.控制；影響；操縱9.operator[??p?re?t?]n.運營人員10.plant[plɑ?nt]vt.安置；種植11.leave[li?v]vt.導(dǎo)致12.wonder[?w?nd?]vt.想知道；不知能否……；感到驚訝1