麗江山地中式別墅+酒店+商業(yè)規(guī)劃方案

旅游TOURISM總圖MASTERPLAN商業(yè)板塊COMMERCIALAREA01

麗江有什么WHATDOWEHAVEINLIJIANG自然資源NATURALRESOURCES人文資源CULTURALHERITAGE戶外活動(dòng)OUTDOORSPORTS自然資源NATURALRESOURCES人文資源CULTURALHERITAGE戶外活動(dòng)OUTDOORSPORTS基于數(shù)據(jù)驅(qū)動(dòng)的O2O解決方案的星際計(jì)劃，實(shí)現(xiàn)與所有投資企業(yè)的龐大中產(chǎn)家庭客戶資源共享。保險(xiǎn)投資財(cái)富管理蜂巢養(yǎng)老醫(yī)療服務(wù)藥品研發(fā)與制造醫(yī)療器械太陽馬戲團(tuán)STUDIO8阿里夢(mèng)之城ClubMed度假村亞特蘭蒂斯酒店日本星野度假村ThomasCook愛必濃養(yǎng)老房產(chǎn)保險(xiǎn)醫(yī)藥體檢養(yǎng)生度假旅游度假旅游運(yùn)動(dòng)房產(chǎn)度假房產(chǎn)教育互聯(lián)網(wǎng)旅游商業(yè)體檢療養(yǎng)文化表演度假酒店度假酒店度假酒店精品酒店文化表演主題組團(tuán)主題組團(tuán)主題組團(tuán)主題組團(tuán)主題組團(tuán)旅游商業(yè)主題組團(tuán)主題組團(tuán)主題組團(tuán)主題組團(tuán)主題組團(tuán)主題組團(tuán)旅游商業(yè)民俗文化村LOCALVILLAGE1文海纜車CABLECAR2文海馬道BRIDLEWAY3民俗文化村1文海纜車CABLECAR2民俗展示FOLKCUSTOM4LOCALVILLAGE文海馬道BRIDLEWAY3民俗文化村1文海纜車CABLECAR2民俗展示FOLKCUSTOM4花田景觀FLOWERFIELD5花田景觀FLOWERFIELD5LOCALVILLAGE文海馬道BRIDLEWAY3民俗文化村1文海纜車CABLECAR2民俗展示FOLKCUSTOM4花田景觀FLOWERFIELD5花田景觀FLOWERFIELD5親子農(nóng)場(chǎng)PARENTINGFARM6景觀濕地WETLANDPARK7LOCALVILLAGE文海馬道BRIDLEWAY3民俗文化村1文海纜車CABLECAR2民俗展示FOLKCUSTOM4花田景觀FLOWERFIELD5花田景觀FLOWERFIELD5親子農(nóng)場(chǎng)PARENTINGFARM6景觀濕地WETLANDPARK7水舞表演WATERSHOW8LOCALVILLAGE文海馬道BRIDLEWAY3民俗文化村1文海纜車CABLECAR2民俗展示FOLKCUSTOM4花田景觀FLOWERFIELD5花田景觀FLOWERFIELD5親子農(nóng)場(chǎng)PARENTINGFARM6景觀濕地WETLANDPARK7太陽馬戲WETLANDPARK9濱水休閑WATERFRONTAREA10運(yùn)動(dòng)俱樂部SPORTSSTORE11水舞表演WATERSHOW8LOCALVILLAGE網(wǎng)球場(chǎng)TENNISCOURT13文海馬道BRIDLEWAY3民俗文化村1文海纜車CABLECAR2民俗展示FOLKCUSTOM4花田景觀FLOWERFIELD5花田景觀FLOWERFIELD5親子農(nóng)場(chǎng)PARENTINGFARM6景觀濕地WETLANDPARK7太陽馬戲WETLANDPARK9濱水休閑WATERFRONTAREA10運(yùn)動(dòng)俱樂部SPORTSSTORE11跑馬場(chǎng)HORSECOURT12足球場(chǎng)FOOTBALLCOURT14水舞表演WATERSHOW8LOCALVILLAGE文海馬道BRIDLEWAY3民俗文化村1文海纜車CABLECAR2民俗展示FOLKCUSTOM4花田景觀FLOWERFIELD5花田景觀FLOWERFIELD5親子農(nóng)場(chǎng)PARENTINGFARM6景觀濕地WETLANDPARK7太陽馬戲WETLANDPARK9濱水休閑WATERFRONTAREA10運(yùn)動(dòng)俱樂部SPORTSSTORE11跑馬場(chǎng)HORSECOURT12網(wǎng)球場(chǎng)TENNISCOURT13足球場(chǎng)FOOTBALLCOURT14射箭場(chǎng)ARCHERYCOURT15水上運(yùn)動(dòng)區(qū)WATERSPORTSAREA16水舞表演WATERSHOW8LOCALVILLAGE文海馬道BRIDLEWAY3民俗文化村1文海纜車CABLECAR2民俗展示FOLKCUSTOM4花田景觀FLOWERFIELD5花田景觀FLOWERFIELD5親子農(nóng)場(chǎng)PARENTINGFARM6景觀濕地WETLANDPARK7太陽馬戲WETLANDPARK9濱水休閑WATERFRONTAREA10運(yùn)動(dòng)俱樂部SPORTSSTORE11跑馬場(chǎng)HORSECOURT12網(wǎng)球場(chǎng)TENNISCOURT13足球場(chǎng)FOOTBALLCOURT14射箭場(chǎng)ARCHERYCOURT15水上運(yùn)動(dòng)區(qū)WATERSPORTSAREA16兒童俱樂部MINICLUB17運(yùn)動(dòng)會(huì)所INDOORSPORTS18水舞表演WATERSHOW8LOCALVILLAGE文海馬道BRIDLEWAY3民俗文化村1文海纜車CABLECAR2民俗展示FOLKCUSTOM4花田景觀FLOWERFIELD5花田景觀FLOWERFIELD5親子農(nóng)場(chǎng)PARENTINGFARM6景觀濕地WETLANDPARK7太陽馬戲WETLANDPARK9濱水休閑WATERFRONTAREA10運(yùn)動(dòng)俱樂部SPORTSSTORE11跑馬場(chǎng)HORSECOURT12網(wǎng)球場(chǎng)TENNISCOURT13足球場(chǎng)FOOTBALLCOURT14射箭場(chǎng)ARCHERYCOURT15水上運(yùn)動(dòng)區(qū)WATERSPORTSAREA16兒童俱樂部MINICLUB17運(yùn)動(dòng)會(huì)所INDOORSPORTS18主題俱樂部COMMUNITYTHEMEDCLUB19主題俱樂部COMMUNITYTHEMEDCLUB19主題俱樂部COMMUNITYTHEMEDCLUB19主題俱樂部COMMUNITYTHEMEDCLUB19主題俱樂部COMMUNITYTHEMEDCLUB19主題俱樂部COMMUNITYTHEMEDCLUB19水舞表演WATERSHOW8LOCALVILLAGE文海馬道BRIDLEWAY3民俗文化村1文海纜車CABLECAR2民俗展示FOLKCUSTOM4花田景觀FLOWERFIELD5花田景觀FLOWERFIELD5親子農(nóng)場(chǎng)PARENTINGFARM6景觀濕地WETLANDPARK7太陽馬戲WETLANDPARK9濱水休閑WATERFRONTAREA10運(yùn)動(dòng)俱樂部SPORTSSTORE11跑馬場(chǎng)HORSECOURT12網(wǎng)球場(chǎng)TENNISCOURT13足球場(chǎng)FOOTBALLCOURT14射箭場(chǎng)ARCHERYCOURT15水上運(yùn)動(dòng)區(qū)WATERSPORTSAREA16兒童俱樂部MINICLUB17運(yùn)動(dòng)會(huì)所INDOORSPORTS18主題俱樂部COMMUNITYTHEMEDCLUB19主題俱樂部COMMUNITYTHEMEDCLUB19主題俱樂部COMMUNITYTHEMEDCLUB19主題俱樂部COMMUNITYTHEMEDCLUB19主題俱樂部COMMUNITYTHEMEDCLUB19主題俱樂部COMMUNITYTHEMEDCLUB19水舞表演WATERSHOW8LOCALVILLAGE主要交通CITYROAD城市主干道CITYROAD場(chǎng)地內(nèi)主路MAINROADOFSITE場(chǎng)地內(nèi)輔路SIDEWAYOFSITE旅游流線TOURISMCIRCULATION商業(yè)主入口商業(yè)主入口備用停車場(chǎng)H私家車車行流線PRIVATECARROUTE私家車停車場(chǎng)（520輛）PARKFORPRIVATECAR大巴車行流線BUSROUTE大巴停車場(chǎng)(66輛）PARKFORBUS直升機(jī)停機(jī)坪HELICOPTERLANDINGAREAHSTANDBYPARKFORPRIVATECAR備用車停車場(chǎng)（520輛）太陽馬戲團(tuán)到達(dá)集散當(dāng)代博物館站酒店到達(dá)站酒店大堂站怡享客房站怡尊客房站酒店水上活動(dòng)站商業(yè)區(qū)到達(dá)站精品酒店站景觀濕地站蕘花WIKSTROEMIA東巴紙DONGBAPAPER傳統(tǒng)文化NATIVECULTURE生態(tài)建筑屋頂綠化GREENROOF冰川融化GLACIERMELT自然特征NATURALFEATURES生態(tài)建筑RESTAURANT客房客房大堂公區(qū)體檢中心靜養(yǎng)中心體檢中心餐飲當(dāng)代藝術(shù)館餐飲游客中心餐飲餐飲餐飲餐飲餐飲商鋪商鋪商鋪商鋪商鋪餐飲商鋪商鋪餐飲餐飲餐飲餐飲餐飲運(yùn)動(dòng)俱樂部餐飲客房商鋪商鋪商鋪餐飲餐飲餐飲俱樂部戶外俱樂部俱樂部俱樂部俱樂部劃艇俱樂部商鋪RETAIL精品酒店HOTEL餐飲俱樂部CLUB醫(yī)療體檢MEDICAL藝術(shù)館MUSEUM住宅區(qū)RESIDENT旅游大巴?？奎c(diǎn)BUSSTATION船舶?？奎c(diǎn)BOATSTATION商業(yè)入口COMMERCIALENTERANCE主要商業(yè)人行流線MAINCOMMERCIALCIRCULATION輔助商業(yè)流線SECONDARYCOMMERCIALCIRCULATION船行流線BOATCIRCULATION住宅商業(yè)連接口RESIDENT&COMMERCIALCONNECTION停車場(chǎng)PARKING馬戲團(tuán)集散廣場(chǎng)CIRCUSPLAZA02度假VACATION住宅板塊RESIDENTIALAREA240,000

m2度假

VACATIONING度假文化

VACATIONINGCULTURE如何打造一個(gè)度假目的地

THECHALLENGEWEAREFACINGTOCREATEAVACATIONDESTERNATION目標(biāo)人群

TARGETPEOPLE隱性需求INVISIBLENEED回歸自然，居住體驗(yàn)家庭觀念NATRUALRESOURCE,LIVINGENVIRONMENTFAMILYCONCEPT中產(chǎn)階級(jí)的真實(shí)需求其實(shí)更多來自于家庭各個(gè)成員中產(chǎn)階級(jí)家庭度假閉環(huán)度假流線VACATIONINGCIRCULATION住宅車行入口RESIDENTIALVEHICLEENTRANCE住宅車行流線PRIVATECARROUTE度假流線VACATIONINGCIRCULATION地下主要通道PRIMARYUNDERGROUNDPATH地下車庫UNDERGROUNDPARKING后勤SERVICE主題組團(tuán)放大圖RESIDENTIALCLUSTER全部朝南SUNNYSIDE全看雪山MOUNTAINVIEW一層平面圖1STFLOOR二層平面圖2NDFLOOR購(gòu)買一戶ONEUNIT購(gòu)買一層ONEFLOOR購(gòu)買一棟ONEBUILDING購(gòu)買一組團(tuán)ONECLUSTER公共活動(dòng)PUBLICAREA室外庭院OUTDOORSPACE交通空間CIRCULATION儲(chǔ)藏空間STORAGE03一期PHASEONE酒店板塊CLUBMEDHOTELAREA公區(qū)一層平面圖1STFLOOROFPUBL