文稿2019年結(jié)案3月絲meitu3.28-4.24

1、絲芙蘭&meitu3.28-4.24campaign美顏相機(jī)絲芙蘭硬廣推廣美顏相機(jī)-首頁(yè) icon（1/3輪播） 3.28-29H5頁(yè)面美顏相機(jī)-AR banner 3.28-4.3絲芙蘭AR推廣Ar效果 3.28-4.3效果數(shù)據(jù)絲芙蘭日期媒體頻道廣告位預(yù)估曝光預(yù)估點(diǎn)擊預(yù)估CTR實(shí)際曝光實(shí)際點(diǎn)擊CTR2019.3.28美顏相機(jī)首頁(yè)首頁(yè)icon（1/3輪播）28,600,000 85,800 0.30%28,828,182109,3370.38%2019.3.29美顏相機(jī)首頁(yè)首頁(yè)icon（1/3輪播）28,600,000 85,800 0.30%29,086,711115,3760.40%Tot

2、al:57,200,000 171,600 0.30%57,914,893 224,713 0.39%日期客戶(hù)端廣告位預(yù)計(jì)曝光數(shù)預(yù)計(jì)點(diǎn)擊數(shù)日期實(shí)際曝光數(shù)實(shí)際點(diǎn)擊數(shù)拍攝數(shù)保存照片數(shù)2019.3.2美顏AR 111,989,999 1,665,798 3.28 16,863,642 695,801 480,361 252,685 2019.3.33.29 16,640,281 653,942 439,803 223,146 2019.3.43.30 17,035,268 687,865 491,172 279,728 2019.3.53.31 16,928,054 687,107 485,639

3、271,084 2019.3.64.1 16,590,447 585,649 386,315 186,483 2019.3.74.2 16,281,083 571,348 378,246 177,932 2019.3.84.3 16,192,547 568,042 350,662 158,697 total 111,989,999 1,665,798 116,531,322 4,449,754 3,012,198 1,549,755 日期客戶(hù)端廣告位預(yù)計(jì)曝光數(shù)預(yù)計(jì)點(diǎn)擊數(shù)日期實(shí)際曝光數(shù)實(shí)際點(diǎn)擊數(shù)2019.3.2美顏AR-banner 2,700,000 7,000 3.28 480,361 1,407 2019.3.33.29 439,803 1,471 2019.3.43.30 491,172 1,752 2019.3.53.31 485,639 1,658 2019.3.64.1 386,315 1,233 2019.3.74.2 378,246 1,112 2019.3.84.3 350,662 1,031 to