高中英語(yǔ) unit1 Welcome to the unit課件 牛津譯林必修4

1、2021/8/11 星期三1dvertisingAUnit 1Welcome to the Unit2021/8/11 星期三2Enjoy some beautiful ads2021/8/11 星期三3Enjoy some beautiful ads2021/8/11 星期三4Enjoy some beautiful ads2021/8/11 星期三5Enjoy some beautiful ads2021/8/11 星期三6Brainstorming:1 Where can we find these ads?2 Why do you like these ads?On billboard

2、s, on the Internet, in newspapers/Magazines, on TV , in leaflets, or in buses etc.They are quite interesting, creative and we can get some useful information from them.2021/8/11 星期三7Observation: Observe the six pictures on Page 1. Try to divide them into two parts.Ads for public issuesAds for sales

3、Project Hope Earth DaySay No to drugsSoftwareOxlin AirlinesSoft shine shampoo2021/8/11 星期三8Discuss and speak: Read the instructions and focus on the six posters. Try to answer these questions: What image(s) can you see on each poster? What can you read on each poster? What can you learn from each po

4、ster?2021/8/11 星期三9 Commercial advertisements Public service advertisements2021/8/11 星期三10The first poster is intended to make people aware of the importance of Project Hope. It makes people realize that there are still a lot of children dropping out of school for economic reasons. It calls upon peo

5、ple to do something to help children in poor areas. The poster makes us aware of the needs of other people.Poster 12021/8/11 星期三11This poster is intended to sell his Product to the persons who want to study on the computer. With the persuasive words ”special discount” and images to attack peoples at

6、tention, people would buy some cheap learning software. Sometimes this will help you. But sometimes dont. In our actual life, if you want to study, I think you can learn something well without learning software. On the contrary, if you have learning software, you are not sure to learn something well

7、. Poster 2 2021/8/11 星期三12This poster is a commercial advertisement. It offer the Airline service. It uses “I live to fly with Oxlin Airlines. Taking airlines is a fast way to get to another place. In this way can much of time be saved.Poster 32021/8/11 星期三13This poster strikes us a lot. It is tryin

8、g to show us that the birds have nowhere else to build their nets. They have to build their nets in the sky because all the trees have been cut down. It sends us a serious warning and tells us that we should protect the environment from now on. Poster 42021/8/11 星期三14Taking drug is harmful both to t

9、he people who take drug and their family. If someone takes drugs, he will become seriously ill. This poster is intended to educate people about health and problems in society and calls on people to make an anti-drugs campaign and it also tell us not to ignore the problem around us.Poster 5 2021/8/11

10、 星期三15This poster is targeting young people especially girls, because they pay more attention to their appearance. It uses persuasive words “Shine that lasts fro days” successfully to persuade young people to buy this shampoo.Poster 62021/8/11 星期三16More ads for you to discuss:Protect water,Protect ourselves.Can you think about a good slogan for each ad?2021/8/11 星期三17Never delete GreenKeep it Forever!2021/8/11 星期三18Enjoy your music,Enjoy your Sony!2021/8/11 星期三19Cherish your life!2021/8/11 星期三20Taiwan,China!2021/8/11 星期三21Shoes can fly!So do your dreams