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2023年考研英語(yǔ)閱讀理解練習(xí)及答案

Theirhamburgerssoldforfifteencents.Cheesewasanotherfourcents.TheirFrenchfriesandhamburgershadaremarkableuniformity,forthebrothershaddevelopedastrictroutineforthepreparationoftheirfood,andtheyinsistedontheircooksstickingtotheirroutine.Theirnewdrive-inbecameincrediblypopular,particularlyforlunch.Peopledroveupbythehundredsduringthebusynoontime.Theself-servicerestaurantwassopopularthatthebrothershadallowedtencopiesoftheirrestauranttobeopened.TheywerecontentwiththismodestsuccessuntiltheymetRayKroc.

KrocwasasalesmanwhomettheMcDonaldbrothersin1954,whenhewassellingmilkshake-mixingmachines.Hequicklysawtheuniqueappealofthebrothersfast-foodrestaurantsandboughttherighttofranchise(特許經(jīng)營(yíng))othercopiesoftheirrestaurants.Theagreementstruckincludedtherighttoduplicatethemenu.Theequipment,eventheirredandwhitebuildingswiththegoldenarches(拱門).

TodayMcDonaldsisreallyahouseholdname.ItsnamesforitssandwicheshavecometomeanhamburgerinthedecadessincethedayRayKrocwatchedpeoplerushuptoorderfifteen-centhamburgers.In1976,McDonaldshadover$1billionintotalsales.Itsfirsttwenty-twoyearsisoneofthemostincrediblesuccessstoriesinmodernAmericanbusinesshistory.

1.Thispassagemainlytalksabout.

A)thedevelopmentoffastfoodservices

B)howMcDonaldsbecameabillion-dollarbusiness

C)thebusinesscareersofMacandDickMcDonald

D)RayKrocsbusinesstalent

2.MacandDickmanagedallofthefollowingbusinessesexcept.

A)adrive-in

B)acinema

C)atheater

D)abarbecuerestaurant

3.Wemayinferfromthispassagethat.

A)MacandDickMcDonaldneverbecamewealthyfortheysoldtheirideatoKroc

B)ThelocationtheMcDonaldschosewastheonlysourceofthegreatpopularityoftheirdrive-in

C)Fortyyearsagotherewerenumerousfast-foodrestaurants

D)RayKrocwasagoodbusinessman

4.Thepassagesuggeststhat.

A)creativityisanimportantelementofbusinesssuccess

B)RayKrocwastheclosepartneroftheMcDonaldbrothers

C)MacandDickMcDonaldbecamebrokenaftertheysoldtheirideastoRayKroc

D)Californiaisthebestplacetogointobusiness

5.Asusedinthesecondsentenceofthethirdparagraph,thew

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