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商業(yè)市場調(diào)研報告企業(yè)行業(yè)分析方案CSIS
BRIEFS行業(yè)文檔手冊THE
ISSUEHow
will
the
strengths
and
weaknesses
of
China’s
human
capital
impact
national
competitiveness?
China’s
efforts
to
maintaineconomic
growth,
strengthen
supply
chains,
develop
strategic
science,
technology,
engineering,
and
mathematics
(STEM)
sectors,and
secure
a
modern
military
edge
hinges
on
the
ability
to
cultivate
and
utilize
human
capital.
As
the
United
States
and
othercountries
increasingly
engage
in
multidomain
competition
with
China,
it
is
critical
to
start
from
a
clear-eyed
understandingof
China’s
human
capital
and
Beijing’s
strategy
for
nurturing
national
talent.
Investments
in
higher
education,
strategic
STEMsectors,
and
military
talent
demonstrate
key
areas
in
which
Beijing
is
focusing
on
cultivating
human
capital.
However,
Chinamust
overcome
significant
obstacles
to
innovate
as
it
faces
substantial
demographic
pressures,
socio-economic
inequalities,
andchallenges
to
attracting
and
retaining
top
talent
both
domestically
and
internationally.MAY
2022By
Briana
Boland,
Kevin
Dong,
Jude
Blanchette,
and
Ryan
HassINTRODUCTIONAccording
to
the
World
Bank,
human
capital
“consistsof
the
knowledge,
skills,
and
health
that
people
investin
and
accumulate
throughout
their
lives,
enablingthem
to
realize
their
potential
as
productive
members
ofsociety.”1
Investments
in
human
capital
are
a
major
driverof
growth
for
modern
economies
and
the
foundation
ofnational
capacity
to
support
key
technology
industriesand
unlock
new
scientific
discoveries.2
China’s
ability
tocultivate,
attract,
and
retain
human
capital—or
as
Beijingmore
commonly
puts
it,
national
“talent”—will
shape
itscompetitiveness
vis-à-vis
the
United
States
as
a
global
powerand
impact
the
future
of
innovation
and
talent
on
the
worldstage.
As
Chinese
leader
Xi
Jinping
has
stated,
“talent
is
astrategic
resource
to
achieve
national
revitalization
and
winthe
initiative
in
international
competition.”3China’s
massive
population
provides
a
foundationaladvantage
in
the
supply
of
talent.
The
country’s
rapideconomic
growth
in
recent
decades
can
be
directly
linkedto
its
mobilization
of
human
capital,
as
China’s
shift
froman
agrarian
base
to
more
productive
industry
and
servicessectors
was
enabled
by
a
growing
share
of
the
populationattaining
higher
education
levels
and
entering
theworkforce.4
However,
the
government’s
strict
populationcontrol
policies,
which
until
2016
restricted
the
majorityof
Chinese
families
to
only
having
one
child,
left
Chinawith
a
rapidly
aging
population
and
declining
workforce.One
recent
study
published
in
The
Lancet
predicts
thatChina’s
population
could
decline
by
nearly
50
percent
by2050.5
As
Beijing
seeks
to
move
national
industries
up
thevalue
chain
in
manufacturing,
technology,
and
services,demand
for
high-skilled
labor
is
outpacing
supply.
Chinathus
faces
an
acute
skills
shortage.6
For
example,
accordingto
the
“Manufacturing
Talent
Development
PlanningGuide”
released
by
the
Ministry
of
Human
Resourcesand
Social
Services,
China
will
face
a
talent
demand
gapof
nearly
30
million
workers
by
2025
in
10
key
areas
ofChina’s
manufacturing
industry,
or
a
48
percent
shortageof
skilled
workers
to
meet
demand.7
Moreover,
persistent
CSIS
BRIEFS
|
WWW.CSIS.ORG
|
1
商業(yè)分析研究報告文檔HowChina’s
HumanCapital
ImpactsIts
National
Competitiveness分析報告文檔AgeAge行業(yè)文檔手冊that
require
high-skilled
workers,
China
could
face
majorissues
of
structural
unemployment
for
low-skilled
workersconcentrated
in
rural
areas.
Other
countries
that
haveescaped
the
“middle-income
trap,”
such
as
Taiwan
andSouth
Korea,
tended
to
have
higher
levels
of
secondaryeducation
that
helped
transition
the
workforce
frommanufacturing
to
higher-value-added
work.
In
China,
lowhigh
school
graduation
rates,
pervasive
early
childhooddevelopment
challenges,
and
urban-rural
divides
codifiedin
regulations
such
as
the
hukou
system
could
limit
thecountry’s
transition
to
a
high-skilled
workforce.9EARLY
CHILDHOOD
DEVELOPMENTWhile
discussions
of
human
capital
may
first
conjureimages
of
PhD
graduates
or
high-skilled
tech
workers,
agrowing
field
of
academic
study
recognizes
that
humancapital
cultivation
begins
in
childhood.
As
90
percentof
a
person’s
brain
development
happens
by
the
ageof
five,
research
shows
that
healthy
early
childhooddevelopment
is
linked
to
positive
long-term
outcomesin
health,
educational
attainment,
future
earnings,
andemployment—all
key
aspects
for
a
strong
national
humancapital
environment.10
Since
the
18th
Party
Congress
in2012,
the
Chinese
Communist
Party
(CCP)
has
consideredchildren
a
strategic
component
of
creating
a
national“talent
foundation”
and
has
accordingly
undertakennational
planning
to
address
issues
of
early
childhooddevelopment
and
primary
education.11However,
early
childhood
development
still
presentschallenges
for
China.
In
particular,
urban-rural
inequalityin
China
negatively
impacts
early
childhood
developmentin
rural
areas,
evident
in
studies
of
health
issues
and
CSIS
BRIEFS
|
WWW.CSIS.ORG
|
2Figure
1:
U.S.
and
Figure1:Population
Pyramids
2050Population
PyramidsChina
2050
U.S.
andChina-2.50%0.00%2.50%5.00%90-9480-8470-7460-6450-5440-4430-3420-2410-14
0-4
-5.00%FemaleMaleChinaPopulationPyramid
100+-2.00%0.00%2.00%4.00%90-9480-8470-7460-6450-5440-4430-3420-2410-14
0-4
-4.00%FemaleMaleSource:
United
Nations,
Department
of
Economic
and
Social
Affairs,
Population
Division,
“World
Population
Prospects
2019,”
/wpp/graphs/.
freemanchair
Prospects
2019,”
/wpp/graphs/.
inchina
studiesUSAPopulation
Pyramid
商業(yè)分析研究報告文檔
100+inequalities
in
education
and
career
opportunities
for
ruralpopulations,
including
over
two-thirds
of
China’s
youth,limit
the
country’s
future
supply
of
talent.8This
brief
aims
to
provide
a
clear-eyed
overview
of
theChinese
government’s
national
strategy
for
cultivatingtalent
and
the
challenges
that
China’s
national
plannersconfront
in
their
efforts
to
do
so.
First,
the
brief
discussesfoundational
constraints
in
China’s
human
capital
andhow
the
government
is
attempting
to
address
them.
Next,it
examines
efforts
to
create
talent
pipelines
for
strategicskill
sets
in
higher
education,
science
and
technologyindustries,
and
the
military.
Finally,
it
explores
China’sprospects
for
attracting
and
retaining
talent
acrossinternational
borders.FOUNDATIONAL
CONSTRAINTS
INCHINA’S
HUMAN
CAPITAL
ENVIRONMENTThe
ability
of
an
individual
to
one
day
enter
a
enter
lab,research
institute,
or
corporate
boardroom
is
impacted
bygovernment
investments
and
regulations,
societal
norms,and
access
to
opportunities
that
can
either
promote
orlimit
that
individual’s
potential.
In
China’s
domesticcontext,
urban-rural
inequities
in
education
and
mobility,policies
that
restrict
and
repress
ethnic
minorities,
andevolving
social
norms
represent
several
key
constraints
onChina’s
ability
to
fully
tap
into
national
talent.URBAN-RURAL
INEQUALITYInequality
between
urban
and
rural
populations
in
Chinapresents
a
critical
challenge
to
the
country’s
economicproductivity
and
opportunities
to
develop
human
capital.
分析報告文檔As
wages
rise
and
Beijing
promotes
higher-value
industriesYuan(RMB)行業(yè)文檔手冊50000for
the
country’s
overall
economic
future.17SECONDARY
EDUCATIONIn
the
last
70
years,
China
dramatically
expanded
the
reachof
its
education
system,
increasing
the
national
literacyrate
from
about
20
percent
in
1949
to
nearly
100
percenttoday.18
However,
the
country’s
education
system
stillfaces
deep-seated
challenges
in
cultivating
a
high-skilledworkforce.
Compared
to
other
middle-income
countries,China’s
high
school
graduation
rate
is
low.
One
studyestimates
that
in
2015,
as
little
as
30
percent
of
China’sworkforce
had
finished
high
school,
a
graduation
ratemuch
lower
than
most
middle-income
countries,
includingMexico
(62
percent),
South
Africa
(58
percent),
Malaysia(49
percent),
and
the
Philippines
(42
percent).19For
students
that
do
complete
their
secondary
education,future
career
and
skill
development
opportunities
canbe
limited
by
China’s
rigid
national
examination
system.Higher
education
options
for
Chinese
high
schoolers
arelargely
determined
by
their
performance
on
the
“gaokao,”the
high-pressure
national
standardized
college
entranceexam
that
acts
as
the
single
primary
factor
in
collegeadmission.
Gaokao
scores
are
weighed
much
more
stronglyin
determining
whether
a
student
is
admitted
to
a
universitythan
U.S.
college
entrance
exams
such
as
the
SAT,
makingit
extremely
difficult
for
aspiring
university
students
toovercome
a
bad
gaokao
score
through
performance
on
other
CSIS
BRIEFS
|
WWW.CSIS.ORG
|
3UrbanRural19902000201020200Figure
2:
Urban-Rural
Disposable
Income
Levels
in
ChinaSource:
National
Bureau
of
Statistics
of
China,
China
Statistical
Yearbook
2021
(China
Statistics
Press,
2021),
/tjsj/ndsj/2021/indexeh.htm.
Source:
National
Bureau
of
Statistics
of
China,
ChinaStatistical
Yearbook
2021
(China
Statistics
freeman
chair
Press,
2021),/tjsj/ndsj/2021/indexeh.htm.
inchina
studies商業(yè)分析研究報告文檔
40000
30000
20000
10000measures
of
cognitive
development,
such
as
the
BayleyTest.12
In
terms
of
children’s
health,
scholars
estimatethat
60
percent
of
elementary
school
children
in
ruralChina
are
affected
by
anemia,
untreated
vision
problems,or
intestinal
worms,
all
of
which
negatively
impact
theirability
to
learn
at
a
critical
age.13
Studies
of
developmentaldelays
among
infants
and
toddlers
in
China
show
thataround
50
percent
of
rural
children
exhibit
cognitivedelays,
language
delays,
and
socio-emotional
delays
inearly
childhood.
For
older
children
of
elementary
andjunior-high
age,
rates
of
developmental
delays
continue
tobe
around
40
percent.14
Because
of
the
outsized
importanceof
the
first
few
years
of
life
on
the
development
offundamental
cognitive,
socio-emotional,
and
otherabilities,
low
levels
of
cognitive
development
at
thisstage
have
profound
effects
later
in
life
and
can
includebehavioral
problems,
lower
academic
achievement,
anddecreased
lifetime
income.15
To
address
the
root
of
theseinequalities,
prominent
scholars
have
suggested
thatinterventions
to
support
childhood
nutrition
and
cognitivedevelopment
in
rural
areas
could
prove
highly
effective.16Given
that
over
two-thirds
of
China’s
children
come
fromrural
areas,
early
childhood
development
is
a
critical
issuenot
only
for
ameliorating
urban-rural
inequality
but
also
分析報告文檔商業(yè)市場調(diào)研報告是指調(diào)查和收集有關(guān)商業(yè)市場需求、消費者行為、競爭狀況、市場趨勢等方面的信息,從而為企業(yè)決策者提供有助于確定市場方向和制定營銷策略的實用數(shù)據(jù)和建議。在當今商業(yè)競爭日益激烈的環(huán)境下,商業(yè)市場調(diào)研報告對企業(yè)的發(fā)展至關(guān)重要。商業(yè)市場調(diào)研報告的形式和內(nèi)容可因行業(yè)和目標而異,通常包括市場情況、產(chǎn)品特色、消費者行為和需求、競爭對手及其策略等方面的信息。針對不同的信息,企業(yè)可以采用各種方式來獲取市場數(shù)據(jù),如調(diào)查問卷、訪談、觀察等方式。在調(diào)研報告中,企業(yè)需要對市場數(shù)據(jù)和信息進行分析,得出結(jié)論和建議,并據(jù)此提供具體的市場營銷策略和行動方案。此外,企業(yè)還應(yīng)該對己行動的效果及時追蹤和評估,并針對性地調(diào)整和完善市場策略。商業(yè)市場調(diào)研過程中,我們首先需要考慮的是需要確定的目標。調(diào)研目標應(yīng)據(jù)此制定市場調(diào)研方案。通常包括需求滿足度、市場規(guī)模、產(chǎn)品可行性和客戶類型等。調(diào)研計劃的其他方面包括調(diào)研方式、調(diào)研時期和成本等。商業(yè)調(diào)研分析報告作用行業(yè)文檔手冊Source:OECD,EducationataGlance2021(Paris:OECD,2021),scales
such
as
a
high
GPA
or
extracurriculars.
Designed
tooffer
equal
opportunity
for
students
across
China,
and
withsocietal
roots
that
trace
back
to
the
imperial
examinationsystem,
the
gaokao
also
puts
intense
social
pressure
onyoung
students
and
greatly
limits
academic
options
forthose
who
perform
poorly.
Students
who
score
lower
on
thetests
can
only
attend
programs
that
likely
lack
the
alumninetworks
or
name
recognition
needed
to
give
graduates
aboost
in
China’s
competitive
job
market.
Indeed,
accordingto
a
2017
joint
study
by
researchers
from
TsinghuaUniversity
and
UC
San
Diego,
students
from
China’s
moreprestigious
universities
earned
30
to
40
percent
more
onaverage
compared
with
their
peers
who
went
to
lower-tierinstitutions,
a
difference
that
can
be
ascribed
to
bettercareer
support,
networks,
and
name
recognition
by
potentialemployers.20
The
prestige
of
the
gaokao
also
limits
thenational
development
of
vocational
schools,
which
areseparate
from
the
exam
system.
This
lowers
the
qualityand
amount
of
financial
resources,
infrastructure,
andeducational
personnel
these
schools
receive
and
therebyreduces
pathways
for
young
people
to
build
successfulcareers
beyond
the
route
of
doing
well
on
a
single
test.21THE
HUKOU
SYSTEM
AND
DOMESTIC
MOBILITYWhile
the
magnitude
of
urban-rural
inequalities
cannotbe
attributed
to
a
single
regulatory
system,
examiningChina’s
household
registration
system
demonstrateshow
urban-rural
divisions
are
codified
in
regulations
thatlimit
mobility
for
rural
workers,
thus
constraining
China’sability
to
move
workers
to
where
their
skills
could
be
mostproductively
applied.
22
Adopted
in
the
1950s,
the
“hukou”system
broadly
divides
rural
and
urban
citizens.
In
effect,the
system
limits
access
to
public
goods
for
rural
migrantsto
China’s
cities,
causing
a
host
of
issues
for
China’sinternal
migrants,
including
limiting
access
to
urban
publiceducation,
limiting
access
to
healthcare
services
in
cities,and
discriminating
against
rural
hukou
holders
in
the
labormarket.
Overall,
the
hukou
system
controls
the
rate
of
rural-to-urban
migration
as
part
of
a
national
effort
to
limit
riskof
social
instability,
which
generates
a
drag
on
total
nationaleconomic
productivity
and
worsens
rural-urban
inequality.23According
to
a
2015
survey
by
the
Institute
of
Sociology,about
80
percent
of
China’s
students
attending
vocationalcolleges
came
from
rural
backgrounds,
whereas
the
majorityof
students
at
top
“elite”
universities
came
from
urbanbackgrounds
(65
percent).
Meanwhile,
rural
students
madeup
the
majority
of
students
in
“ordinary”
second-
and
third-tier
universities
(56
percent),
relegating
many
rural
youthsto
jobs
with
lower
salaries,
fewer
benefits,
and
less
stability.This
inequality
in
access
to
educational
resources
onlyhardens
rural-urban
inequality
as
the
disparity
is
passedfrom
older
generations
to
younger
ones.24The
shortcomings
of
the
hukou
system
are
not
lost
onChinese
policymakers,
and
both
the
central
government
CSIS
BRIEFS
|
WWW.CSIS.ORG
|
4ChinaUnited
StatesOECDAverage40%20%0%freeman
chairinchina
studiesShareof
25-34-year-oldswith
belowuppersecondaryattainmentShareof
25-34-year-oldswith
upper
secondaryattainmentShareof
25-34-year-oldswith
tertiaryattainmentFigure
EducationalAttainment
25–34-Year-Olds,
–Year–Olds,202080%60%3:
3:
Attainment
of
of
2020Source:
OECD,
Education
at
a
Glance
2021
(Paris:
OECD,
2021),
/education/education-at-a-glance-2021_b35a14e5-en.
/education/education-at-a-glance-2021_b35a14e5-en.商業(yè)分析研究報告文檔分析報告文檔冊行業(yè)文檔手and
local
authorities
are
pushing
forward
reform.
In
2014,Beijing
launched
the
National
New-type
UrbanizationPlan
(2014–2020),
which
aimed
to
facilitate
ruralmigrants’
transition
to
urban
residents.
In
2021,
theNational
Development
and
Reform
Commission
(NDRC)announced
plans
to
relax
hukou
restrictions
in
most
cities,while
Hainan,
Shanghai,
and
Hangzhou
also
announcedrelaxations
on
living
or
house-buying
restrictions.25
Thoughit
is
too
early
to
assess
the
results
of
last
year’s
hukoureforms,
the
success
of
past
efforts
has
been
mixed.
Onecentral
goal
of
2014’s
National
New-type
UrbanizationPlan
was
to
lessen
the
gap
between
social
benefits
enjoyedby
urban
versus
rural
hukou
holders
in
cities,
but
datashow
that
the
gap
has
instead
widened.26
On
the
otherhand,
research
on
firms
exposed
to
hukou
reform
showshigher
levels
of
labor
market
flexibility
in
cities
withhukou
reform.27
In
short,
though
the
government
is
takingsteps
to
improve
the
hukou
system,
piecemeal
effortswill
continue
to
inhibit
productivity
and
human
capitaldevelopment
in
China
until
there
is
free
labor
mobility.ETHNIC
INEQUALITY
AND
MINORITY
POLICYThe
emphasis
on
social
stability
at
the
root
of
the
hukousystem
also
extends
to
government
policies
towardethnic
minorities.
More
than
91
percent
of
China’spopulation
is
Han
Chinese,
while
the
remainder
of
China’spopulation
identifies
as
an
ethnic
minority.28
Significantsocioeconomic
inequalities
between
minority
groups
andthe
Han
majority
limit
both
individual
opportunity
forsocial
mobility
and
overall
national
economic
productivity.Studies
have
found
that
minorities
are
paid
lower
wageson
average
and
that
gaps
in
educational
attainment
playinto
the
income
gap
between
Han
and
minority
groups,particularly
in
rural
areas.29
As
China
seeks
to
increasethe
skill
level
of
its
workforce,
limits
on
the
potential
ofthe
125
million
people
who
identify
as
ethnic
minoritiesconstrain
the
country’s
overall
ability
to
fully
utilize
itshuman
capital.However,
the
Chinese
leadership’s
ethnic
minoritypolicy
emphasizes
assimilation,
stability,
and
anti-terrorwork
as
top
priorities.30
Mass
human
rights
abuses
inXinjiang
demonstrate
Beijing’s
willingness
to
promotean
increasingly
repressive
regime
in
the
name
of
fightingterrorism
and
separatism,
regardless
of
the
human
cost.31Chinese
ethnic
policy
varies
by
ethnicity
and
region,
butby
Beijing’s
logic,
the
common
thread
running
throughall
55
of
China’s
ethnic
minorities
is
their
proper
place
aswilling
members
in
a
“Chinese
national
family,”
as
definedby
Xi.
While
official
rhetoric
emphasizes
the
benefitsassimilation
can
bring
to
ethnic
minority
populations,
itoften
downplays
or
ignores
problems
of
cultural
loss
orrights
abuses,
as
well
as
the
social
and
economic
costs
ofinterethnic
divisions
within
China.32LIMITS
ON
THE
INNOVATION
ENVIRONMENTAlongside
the
policy
systems
and
social
support
nets
thatform
the
basis
of
a
strong
human
capital
environment,social
factors
such
as
norms
and
popular
movements
canplay
an
important
role
in
both
promoting
and
limitingpotential.
From
the
unique
entrepreneurship
culturegenerated
in
innovation
hubs
such
as
Silicon
Valley
tothe
impact
of
racial
and
economic
obstacles
in
inhibitinginnovation,
sociocultural
factors
can
both
incubateinnovation
and
create
barriers
for
talent
around
the
world.In
China,
the
impacts
of
gender
discrimination
in
theworkplace
and
a
new
movement
advocating
detachmentfrom
a
competitive
workplace
culture
illustrate
howsocial
forces
and
trends
in
popular
culture
can
limitChina’s
ability
to
fully
utilize
its
human
capital
resources.Meanwhile,
both
the
unique
makeup
of
China’s
state-centric
economy
and
political
backlash
against
prominententrepreneurs
indicate
that
the
country’s
environmentmay
be
trending
in
the
direction
of
restrictingentrepreneurial
potential.An
example
of
the
impact
of
social
movements
on
humancapital
utilization
can
be
found
in
the
recent
popularity
ofthe
“l(fā)ying
flat”
movement,
which
calls
for
relinquishingthe
stresses
and
ambitions
of
modern
life.
In
April
2021,an
online
post
titled
“Lying
Flat
Is
Justice”
went
viral
inChina,
prompting
a
flurry
of
online
discussion
on
thevirtues
of
resigning
from
one’s
job
or
otherwise
eschewingthe
competitive
work
culture
common
in
many
tech
andother
high-skilled
careers.
While
it
is
difficult
to
measurethe
real
impact
of
the
“l(fā)ying
flat”
movement
in
promptingChinese
workers
to
withdraw
from
the
workplace,
surveydata
shows
that
discontent
with
competitive
work
culture
iswidely
felt
among
China’s
white-collar
workers.33
In
a
2019employment
trends
report
produced
by
Zhaopin,
a
leadingcareer
development
consultancy,
80
percent
of
surveyedrespondents
said
that
“respect
for
employees”
is
the
mostimportant
factor
in
corporate
culture,
while
over
50
percentreported
feeling
that
they
needed
to
be
on-call
24/7.34Zhaopin’s
2020
employment
trends
report
highlighted
a
lackof
trust
between
employees
and
employers,
with
only
10percent
of
workers
surveyed
reporting
that
they
trust
theiremployer.35
With
an
already
shrinking
workforce,
China’sgrowth
model
can
ill-afford
burnout
and
disillusionmentlimiting
the
economic
contributions
of
existing
workers.
CSIS
BRIEFS
|
WWW.CSIS.ORG
|
5商業(yè)分析研究報告文檔分析報告文檔行業(yè)文檔手冊The
concrete
impact
of
social
issues
on
economic
growthis
also
evident
in
data
on
gender
discrimination
in
China’sworkforce.
A
combination
of
policy
and
societal
factors
hasincreased
barriers
for
women
in
the
workforce,
resultingin
a
rising
gender
gap
in
labor
force
participation
rates
inChina.
For
example,
while
many
major
economies
haveseen
the
workforce
gender
gaps
close
in
recent
decades,China’s
grew
from
9.4
percent
in
1994
to
14.1
percent
in2020.36
Policy
changes
such
as
declining
numbers
of
state-supported
childcare
facilities
and
social
factors
such
asbias
in
hiring
contribute
to
this
growing
gap,
resulting
inunderutilization
of
China’s
female
workforce.37China’s
entrepreneurship
environment
is
another
areain
which
economic
and
social
structures
may
limitinnovation.
In
an
economy
that
stresses
the
central
roleof
the
government,
many
accomplished
young
Chinesegraduates
consider
working
in
the
state
sector
as
theirideal
job.
In
a
sample
survey
conducted
between
2010
and2015
of
over
30,000
college
graduates
from
90
collegesin
China,
62.5
percent
marked
the
government
or
statesector
as
their
preferred
employer.38
Such
jobs
offer
safetyand
security
that
often
is
attractive
to
urban
collegegraduates.
However,
the
dynamism
and
productivity
ofstate-owned
enterprises
(SOEs)
tends
to
be
lower
t
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