04013月車險(xiǎn)經(jīng)營分析報(bào)告標(biāo)準(zhǔn)模板

2021年一季度車險(xiǎn)運(yùn)營分析報(bào)告車險(xiǎn)部四月車險(xiǎn)運(yùn)營概略機(jī)構(gòu)開展情況主攻方向關(guān)注點(diǎn)及動作目錄CONTENTS

車險(xiǎn)熱點(diǎn)問題解讀

太平洋招標(biāo)業(yè)務(wù)1,00050020%15.12億單月入賬保費(fèi)情況單月簽單保費(fèi)情況2021年2月車險(xiǎn)車險(xiǎn)運(yùn)營概略

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主要目的不盡人意TEXTADDHERETEXTADDHEREPARALIFECREATETHEMEGALLERY般假設(shè)黑洞C&CTEXTADDHERETEXTADDHEREPARALIFECREATETHEMEGALLERY般假設(shè)黑洞C&CTEXTBORECREATIONC&CPARALIFECOPYRIGHTTEXTADDHERETEXTADDHERETEXTADDHER車險(xiǎn)運(yùn)營概略

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主要目的不盡人意TEXTADDTOHERECONCENTRATIONTEXTADDTOHERECONCENTRATIONTEXTADDTOHERECONCENTRATION車險(xiǎn)運(yùn)營概略

主要目的不盡人意TexttextTextTextaddhereTextaddhereTextaddhere·TEXTaddhere·TEXTaddhere·TEXTaddhere·TEXTaddhere·TEXTaddhere·TEXTaddhere·TEXTaddhere車險(xiǎn)運(yùn)營概略

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主要目的不盡人意TEXTTEXT1TEXTTEXTTEXTTEXTTEXT1TEXTTEXTTEXTTEXTTEXT1TEXTTEXTTEXTTEXTTEXT1TEXTTEXTTEXTTEXTBORECREATIONCANDCPARALIFECOPYRIGHTONLYUSEFORSTUDYANDCONMUNICATONTEXTTEXT1TEXTTEXTTEXT車險(xiǎn)運(yùn)營概略

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主要目的不盡人意ADDTEXTADDTEXTADDTEXTADDTEXTADDTEXT太平洋財(cái)富保險(xiǎn)ADDTEXTADDTEXTADDTEXTADDTEXTADDTEXTADDTEXTADDTEXTADDTEXT太平洋財(cái)富保險(xiǎn)366508@車險(xiǎn)運(yùn)營概略

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主要目的不盡人意區(qū)域哪個(gè)區(qū)域需求重點(diǎn)巡查？產(chǎn)品哪個(gè)產(chǎn)品需求重點(diǎn)管理？客戶哪個(gè)重點(diǎn)經(jīng)銷商的業(yè)績不正常？研討主線車險(xiǎn)運(yùn)營概略

主要目的不盡人意當(dāng)日整體業(yè)績關(guān)鍵數(shù)據(jù)：當(dāng)日業(yè)績達(dá)成率銷售數(shù)據(jù)構(gòu)成分析實(shí)踐操作意義：跟進(jìn)弱勢區(qū)域跟進(jìn)弱勢產(chǎn)品實(shí)時(shí)掌握銷量1累計(jì)業(yè)績達(dá)成2發(fā)貨情況3銷售質(zhì)量4關(guān)鍵數(shù)據(jù)：月累計(jì)業(yè)績達(dá)成〞進(jìn)度要和時(shí)間進(jìn)度對比檔期義務(wù)達(dá)成留意：特殊時(shí)段義務(wù)檔期管理關(guān)鍵數(shù)據(jù)：發(fā)貨客戶數(shù)量發(fā)貨次數(shù)重點(diǎn)關(guān)注：當(dāng)月前15天上面兩項(xiàng)數(shù)據(jù)情況下半月及時(shí)跟進(jìn)關(guān)鍵數(shù)據(jù)：產(chǎn)品構(gòu)造區(qū)域構(gòu)造重點(diǎn)客戶和渠道構(gòu)造衍生目的：平均價(jià)重點(diǎn)產(chǎn)品占比率銷售數(shù)據(jù)車險(xiǎn)運(yùn)營概略

主要目的不盡人意整體銷售分析1區(qū)域分析2產(chǎn)品線分析3價(jià)錢體系分析4銷售數(shù)據(jù)總結(jié)及建議5銷售額/銷售量、季節(jié)性分析、產(chǎn)品構(gòu)造、價(jià)錢體系產(chǎn)品〔系列〕構(gòu)造分布、產(chǎn)品—區(qū)域分析價(jià)錢體系構(gòu)成、價(jià)錢-產(chǎn)品分析、價(jià)錢-區(qū)域分析區(qū)域分布、重點(diǎn)區(qū)域分析、區(qū)域銷售異動分、區(qū)域—產(chǎn)品分析車險(xiǎn)運(yùn)營概略

主要目的不盡人意23季節(jié)要素產(chǎn)品線價(jià)錢體系41銷售額/銷量經(jīng)過總體產(chǎn)品構(gòu)造分析，了解整體產(chǎn)品構(gòu)造分布和重點(diǎn)產(chǎn)品表現(xiàn)經(jīng)過總體價(jià)錢構(gòu)造分析，了解企業(yè)的優(yōu)勢價(jià)位區(qū)間，提供價(jià)錢構(gòu)造調(diào)整的合理性建議根據(jù)行業(yè)銷售淡旺季規(guī)律，與銷售數(shù)據(jù)中的銷售行程進(jìn)展對比，分析淡旺季開展規(guī)律；可以為客戶提供渠道壓貨規(guī)劃及消費(fèi)運(yùn)做規(guī)劃分析近幾年的總體銷售額、銷售量，與行業(yè)規(guī)范相比較。從而分析企業(yè)的業(yè)績情況并判別企業(yè)的業(yè)績變化類型車險(xiǎn)運(yùn)營概略

主要目的不盡人意分析企業(yè)的銷售區(qū)域及各區(qū)域的表現(xiàn)，檢索重點(diǎn)區(qū)域、發(fā)現(xiàn)潛在市場,提出下階段區(qū)域規(guī)劃戰(zhàn)略對重點(diǎn)區(qū)域的營銷情況予以重點(diǎn)分析，解析該區(qū)域的開展走勢和構(gòu)造特點(diǎn),為未來在重點(diǎn)區(qū)域的開展提供自創(chuàng)對增長或者下跌明顯的區(qū)域予以重點(diǎn)分析，總結(jié)閱歷教訓(xùn),以期防止?jié)撛诘囊獟痘蛘咦プr(shí)機(jī)將重點(diǎn)區(qū)域中的產(chǎn)品構(gòu)造進(jìn)展時(shí)間上的橫向?qū)Ρ?，進(jìn)展多要素復(fù)合分析區(qū)域規(guī)劃分析產(chǎn)品系列和單產(chǎn)品構(gòu)造分布，檢索重點(diǎn)產(chǎn)品開展趨勢及新產(chǎn)品的市場表現(xiàn)針對重點(diǎn)產(chǎn)品進(jìn)展分析，發(fā)現(xiàn)存在的問題，提供產(chǎn)品改良意見經(jīng)過對產(chǎn)品的銷售區(qū)域分布的分析，區(qū)分戰(zhàn)略性產(chǎn)品/戰(zhàn)術(shù)性產(chǎn)品、全國性產(chǎn)品/區(qū)域性產(chǎn)品,為產(chǎn)品線的劃分和進(jìn)一步細(xì)化提供參考產(chǎn)品線分析企業(yè)的銷售區(qū)域及各區(qū)域的表現(xiàn)，檢索重點(diǎn)區(qū)域、發(fā)現(xiàn)潛在市場,提出下階段區(qū)域規(guī)劃戰(zhàn)略對重點(diǎn)區(qū)域的營銷情況予以重點(diǎn)分析，解析該區(qū)域的開展走勢和構(gòu)造特點(diǎn),為未來在重點(diǎn)區(qū)域的開展提供自創(chuàng)對增長或者下跌明顯的區(qū)域予以重點(diǎn)分析，總結(jié)閱歷教訓(xùn),以期防止?jié)撛诘囊獟痘蛘咦プr(shí)機(jī)將重點(diǎn)區(qū)域中的產(chǎn)品構(gòu)造進(jìn)展時(shí)間上的橫向?qū)Ρ?，進(jìn)展多要素復(fù)合分析價(jià)錢體系車險(xiǎn)運(yùn)營概略

主要目的不盡人意經(jīng)過對銷售額和銷售量的增長趨勢的把握，可以找出客戶增長或下滑的本質(zhì)；如銷售額增長大于銷售量增長，闡明