09《物流專(zhuān)業(yè)英語(yǔ)》_PPT_Unit_9_The_logistics_distribution_process

1、物流專(zhuān)業(yè)英語(yǔ) 電子教案 unit 9 the logistics distribution process (1) 物流配送程序 (1),教學(xué)任務(wù)： 掌握本單元的物流專(zhuān)業(yè)術(shù)語(yǔ) 掌握本單元的核心概念 熟悉本單元的常用物流英語(yǔ)表達(dá)法 熟悉本單元的物流流程,第一部分 section 1 本單元核心術(shù)語(yǔ) core terms,end delivery service 末端遞送服務(wù) specific cover area 特定覆蓋區(qū) tail end transport 末端運(yùn)輸 stock-up 備貨,groupage 配貨 multi-part loads 配裝 picking 分揀,第二部分 se

2、ction 2 本單元核心概念 core concepts,what is a typical distribution process? 什么是典型的配送程序？,課堂教學(xué)之 step 1 單詞領(lǐng)讀 由教師當(dāng)堂領(lǐng)讀生詞 糾正學(xué)生的發(fā)音 領(lǐng)讀完之后給學(xué)生留出5分鐘的時(shí)間來(lái)溫習(xí)單詞。,課堂教學(xué)之 step 2 重點(diǎn)內(nèi)容 掌握核心術(shù)語(yǔ) 學(xué)習(xí)時(shí)間5分鐘,課堂教學(xué)之 step 3 難點(diǎn)學(xué)習(xí) 理解并背誦核心概念 學(xué)習(xí)時(shí)間5分鐘,課堂教學(xué)之 step 4 課文學(xué)習(xí) 理解課文的意思 對(duì)難句進(jìn)行語(yǔ)法和結(jié)構(gòu)講解 學(xué)習(xí)時(shí)間30分鐘,課文學(xué)習(xí)提示： 教師在講解課文時(shí)，除對(duì)課文進(jìn)行翻譯之外，還要順帶講解一下難句的語(yǔ)法結(jié)

3、構(gòu)。,the logistics distribution process (1) 物流配送程序 (1),how do you understand distribution? 如何理解配送？ many have a misleading concept that distribution equals transport. do you think so or otherwise? 許多人對(duì)配送有誤解，認(rèn)為配送就等于運(yùn)輸。你也這樣認(rèn)為還是有別的想法?,peoples misconception about distribution is not without ground. after a

4、ll, distribution belongs to part of transportation. nevertheless, it has its own distinct features. 人們對(duì)于配送的誤解也不是沒(méi)有根據(jù)的，畢竟配送屬于運(yùn)輸?shù)囊粋€(gè)部分，但它依然有著自己鮮明的特性。,distribution is a logistics end delivery service in which goods move from supplier to user within a relatively fixed distance and time span. it includes

5、both the physical movement of goods and handling of related procedures. distribution focuses on customer satisfaction and aims at cost reduction. its operation is often centralized and integrated within a specific cover area. 配送是商品在相對(duì)固定的空間和時(shí)間段內(nèi)從供應(yīng)商向用戶(hù)移動(dòng)的物流末端遞送服務(wù)，包括商品的實(shí)體移動(dòng)和相關(guān)手續(xù)的辦理。配送以滿(mǎn)足客戶(hù)為中心并以降低成本為目的

6、，其作業(yè)通常是在一個(gè)特定的覆蓋范圍內(nèi)以集中和一體化的方式完成的。,distribution differs from transport in that: 配送在下列方面有別于運(yùn)輸：,figure 1 a real-view mobile distribution center 圖1 實(shí)景移動(dòng)配送中心,transport is trunk movement between two points/places, usually over a longer distance, while distribution is a tail end transport between two or mor

7、e places over a shorter distance, eg. within a town or several towns within the reach of the operator. 運(yùn)輸是兩點(diǎn)或兩地之間的干線運(yùn)輸，通常距離較長(zhǎng)，而配送是兩地或兩地以上的短途末端運(yùn)輸，如在經(jīng)營(yíng)者業(yè)務(wù)覆蓋范圍內(nèi)的一個(gè)或數(shù)個(gè)城鎮(zhèn)之內(nèi)。,transport is often place-oriented while distribution is customer-oriented. 運(yùn)輸經(jīng)常面向地點(diǎn)，而配送則面向客戶(hù)。,transport is usually a one-time servi

8、ce while distribution is a kind of repeating or reoccurring service. 運(yùn)輸通常是一次性的服務(wù)，而配送則是一種重復(fù)性的或多次發(fā)生的服務(wù)。,transport is relatively simple in procedures while distribution often involves complex procedures. 運(yùn)輸相對(duì)手續(xù)比較簡(jiǎn)單，而配送經(jīng)常涉及到復(fù)雜的手續(xù)。,a typical distribution process distribution of goods is one of the core l

9、ogistics operations. the logistics efficiency to a great extent depends on the operators distribution capacity. we may well say that logistics is in a sense a distribution-driven service. without distribution, there would be no such thing as “material flow”. particularly distribution remains the lif

10、eline of the retail sector, and is vital to its performance. 典型的配送流程 商品配送是物流的核心作業(yè)之一，物流的效率在很大程度上取決于經(jīng)營(yíng)者的配送能力，從某種意義上講，可以說(shuō)物流就是配送驅(qū)動(dòng)型的服務(wù)，沒(méi)有配送，也就沒(méi)有所謂的“物料流”。配送尤其已成為零售業(yè)的生命線，對(duì)零售業(yè)的業(yè)績(jī)至關(guān)重要。,in practice, the logistics distribution mode varies with operator, nature of product, location, and other factors. even the

11、 same dc may simultaneously adopt a number of differentiated distribution modes as per the specific situations. 在實(shí)際運(yùn)作中，物流配送模式會(huì)因經(jīng)營(yíng)者、產(chǎn)品性質(zhì)、地域等因素的不同而不同，甚至同一配送中心也可能根據(jù)具體情況而同時(shí)采用若干個(gè)有差異化的配送模式。,in general, a typical dc may execute the following operation processes: 一般來(lái)說(shuō)，典型的配送中心會(huì)執(zhí)行如下作業(yè)流程：,each component of the

12、 distribution process shall be discussed in detail in unit 10. 配送程序的各個(gè)部分將在第10單元中詳細(xì)討論。,以上內(nèi)容為第一學(xué)時(shí)內(nèi)所應(yīng)完成的內(nèi)容,課堂教學(xué)之 step 5 閱讀材料 提示：這部分內(nèi)容由教師指導(dǎo)，學(xué)生自學(xué)。以提高學(xué)生的自主學(xué)能力。,walmarts distribution system 沃爾瑪?shù)呐渌腕w系,at present walmart owns more than 20 dcs, providing service respectively to over 2,500 retail outlets in 18

13、states across the states. 現(xiàn)在沃爾瑪擁有20多家配送中心，分別服務(wù)于美國(guó)18個(gè)州超過(guò)2500家商場(chǎng)。,many large chain stores outsource all their shipment tasks to specialist freight forwarders in hopes of reducing costs. however walmart has long persisted in having its own fleet and drivers in order to maintain flexibility and optimal

14、service. 許多大連鎖店都是將運(yùn)輸工作包給專(zhuān)業(yè)貨運(yùn)公司，希望這樣可以降低成本，但沃爾瑪一直堅(jiān)持擁有自己的車(chē)隊(duì)和司機(jī)，以保持靈活性和優(yōu)化服務(wù)。,walmarts automated replenishment system has adopted the technologies of bar code (upc universal product code), rfdc (radio frequency data communication) and computerized automatic analysis, making the replenishment operation m

15、ore accurate, efficient, with reduced costs. 沃爾瑪?shù)淖詣?dòng)補(bǔ)貨系統(tǒng)采用條形碼(upc)技術(shù)，射頻數(shù)據(jù)通訊(rfdc)技術(shù)和電腦自動(dòng)系統(tǒng)分析,使得補(bǔ)貨作業(yè)更加準(zhǔn)確、高效，降低了成本。,walmart owns a fleet of over 20 million tractors, 3,700 plus drivers, with an annual shipment of 77,000 vehicles/times and an accident-free record in 3 million kilometers of journey. comp

16、uterized scheduling is adopted in the fleet, with gps systems to position and trace the vehicles. 沃爾瑪有2000多萬(wàn)輛牽引車(chē)， 3700多名司機(jī)，車(chē)隊(duì)每年運(yùn)輸次數(shù)達(dá)77萬(wàn)輛次，并創(chuàng)下了300萬(wàn)公里無(wú)事故記錄。車(chē)隊(duì)采用電腦進(jìn)行車(chē)輛調(diào)度并通過(guò)全球衛(wèi)星定位系統(tǒng)對(duì)車(chē)輛進(jìn)行定位跟蹤。,walmarts outlets order goods via computer to their headquarter, averaging two days for replenishment, and in eme

17、rgent cases, goods can arrive the second day. while its competitors cannot in time make replenishment, walmart keeps sufficient goods on the shelf, thus winning the cutting edge. 沃爾瑪?shù)拈T(mén)店通過(guò)電腦向總部訂貨，平均只需兩天就可以補(bǔ)貨，如果急需，則第二天即可到貨。在其競(jìng)爭(zhēng)對(duì)手不能及時(shí)補(bǔ)貨時(shí)，沃爾瑪?shù)呢浖芸偸潜３殖溆?，從而贏得競(jìng)爭(zhēng)優(yōu)勢(shì),walmarts fleet also adopts a range of scien

18、tific and reasonable shipment tactics, such as full load shipment, loading of bulk goods, nighttime delivery, etc. meanwhile it instructs the suppliers to stock up goods as per the order requirements and make jit delivery by appointment. in so doing the operation costs of both walmart and suppliers is reduced. 沃爾瑪?shù)能?chē)