招聘計劃書(英文)（4400字）.doc

招聘計劃書(英文)（4400字）4400 Company ProfileChina ICBC (Industrial and Commercial Bank of China) was established in January 1, 1984. As China s largest commercial bank assets, after 27 years of reform and development, China Industrial and Commercial Bank of China has entered the quality and efficiency and scale coordinated development track.Corporate CultureMissionProviding superior financial services-Customer service-Returns to shareholders-Staff achievements-Contributing to societyVisionBuild the most profitable, most excellent and most respected world-class modern financial enterpriseValuesWork in good faith to Prosperity- Integrity, people, sound, innovation and excellenceRecruitment purposesTo attract the best human resources to meet the business development demand for talent.Recruitment PrinciplesFair, just, open, competitive, merit-basedGive priority to internal recruitmentJob Responsibilities-To support recruiting activities: screen route resumes; shortlist candidates; arrange interviews, new hires on board process-To maintain personnel files and other HR files-To assist HRM for Ad hoc taskRequirements:-Diploma degree and above, major in HR management is preferred-Preferably have internship experience with multi-national company-Strong verbal and written communication abilities-Good English/Chinese communication skills-Attention to detail, results orientated, good organizational, analytical andplanning skills and personal initiative.-Ability to work effectively under pressure-Flexible team player; willingness to assist others as needed-Proficient Microsoft Office skills- Knowledge in PBOC/SAFE/CBRC regulations- Good knowledge of CMS, trade, cash counter and Accounting - Creativeness in generating constructive new ideas- Good command of Human resource management and overall operation risk control.Recruitment Methods1.College Recruiting2.Job Fairs3.Internet Job Boards4.Employee ReferralOrganization structureMeasurement of the human resources manager, executive recruiter, supervisor, manager assistant, recruiters, assessment commissionerResponsibilities: 1. Responsible for human resources demand plan, recruitment plan2. Be responsible for the recruitment channels development and maintenance3. Responsible for recruiting talents assessment and selection in the process of work4. Responsible for the recruitment of specific implementation work5. Responsible for build up a reserve personnel selection schemeand personnel reserve mechanismPower: 1. The demand for human resources planning, recruitment plan of the audit2. On the basis of qualifications, has the power to talent selection3. Carry out the work of department have autonomyRecruitment processHiring demand analysis: the scientific analysis of the recruitment requirements (job analysis, competence characteristics)Hiring needs assessment: reasonable for recruiting needs assessmentSet hiring standards: careful for recruiting plan to determine the need to recruit positions, Numbers, time, etcSelection and recruitment channels: select the appropriate recruitment channels to release information, such as recruitment, employment agencies, schools, recruiting, etcApply for recruitment plan: recruitment advertising creative design, recruitment plan:determine what jobs need for recruiting, hiring, post job descriptions, and job requirementsRelease recruitment informationResume screeningReception of the applicantInform interview: will conform to the requirements of the personnel information to carry on the summary, to conform to the requirements of the personnel information screeningInterview and secondary screening: through the interview investigation, filtered again, will meet the requirements in the process of interviewing staff information summary againThe third filter: deliver the information personnel department supervisor review, screened again.Department for an interview, to pass the interview, the human resources department to inform the preparations for the interviewer to before going to workPre-service trainingThe results of assessment:1. The cost benefit assessment2. The quantity and quality evaluation3. The reliability and validity of evaluation, the reliability is mainly refers to the reliability of the results or consistency, validity refers to the validity or accuracy 第二篇：英文完整版- 17100字 Planning Book for a female BarCreative director1, ThemeModern city female has psychological pressure widely. In today s societycompetition pressure is big, and a woman has to face stress from family, work and workplace and to face cold violent pressure even self assessment pressure. Different mental pressure stacks together. However, many modern city females often ignore their psychological and emotional needs. According to statistics, the possibility of contemporary female having depression and mental anxiety is twice higher than male. Therefore, vast urban women really need a special place to alleviate and treat the pressure and the depression inside. This bar is defined as a leisure woman bar,servicing for the female and aiming to provide a warm place to relax for urban women and create a female compatriot home. The bar s name is Athena, standing for courage, wisdom and being free from love s fetter.2, Location ChoiceBecause most masses of urban women always live in a noisy workingenvironment , so choosing the bar s position must adhere the principle of questing quiet , on the other hand must ensure the daily consumers, therefore the bar could be in suburbs which are quiet and not too far from the downtown, such as top-grade residential areas in suburbs. But, the area need not too big, focusing on the sweet and comfortable. A two -floor building and each layer is around fifty square meters.3, DecorationThe general principle for the bar s decoration is concise but not simple. Theleisure bars, are usually treated as teahouses too, which are places for guests relaxing spirit and raising a gender. These places are mainly satisfy the guests who want to relax, meet talk and date, so seats must be very comfortable, lamplight must be downy and audio volume must be small. In a word the environment must be sweet elegance. In addition to other drinks, soft drinks are mainly supplied, and coffee is an important one. The decoration need not too complex, but to give guests a kind of relaxed feeling, at the same time should pay attention to elegance to satisfy the aesthetic requirements of urban women. As the bar s name is Athena, so it can be decorated with ancient Greek and Roman style, but also retain modern feature and not down to the trend. For example, we can design a white door, engraved with Athena like and two pillars in every side. Indoor design should insist on bright color department and lamplight is downy, giving guests a kind of lively and cordial feeling, and can t dim like ordinary bar, letting people feel vertiginous. For example, we can use desk and chair withwhite department and place long desks to facilitate customers communication. What s more, we use gentle color for walls, hanging some international famous women s portraits and introducing their deeds to stimulate the customers. We can use ecru wood for the bar stage which is better classic and clear at a glance, making sure the stage is long enough for customers sitting down and talking. Showcases do not need too big and wine and beverage need not too much. On the first layer, there must have enough space for customer taking various activities which cannot be too intense, suchas singing, games, and simple dance. At a corner, we can design a small-sized stage, with a karaoke, providing for the customers singing or speeches. The second floor mainly used for chatting. We can design four small rooms parted by wooden grid. People can talk with each other sitting on the sofa or just sitting on the floor. Every room has different names which are respectively named with four goddesses inancient Greek and Roman mythology. Hera Juno who is the protector of marriage and takes care of married women specially. Aphrodite Venus, she is in charge of love, desire and beauty. Nike Victory who is victory goddess. Nemesis who is revenge goddess and her mission is to help others to revenge and purpose justice.4, MusicOn the first layer, we can mainly play some suitable pop music for female, and on the second floor we play some soothing light music primarily. We also can change the music according to most customers requirements, or allow customers to take music to play after selecting.5, Theme ActivitiesWithin a week, we have fixed but different activities for interacting with guests every day or provide different topics to discuss with customers. For example, Monday to know new friends , the first day of a week, representing a new start, we can let the customers to introduce themselves. Everybody can make some new friends on this day. Tuesday tell your story , guests can tell their life experience or inspiration to share with everyone, or if customers have any difficulty or trouble, they can speaktogether out for advice. Wednesday sing your emotions , no matter glad or sad, it s on this night, customers choose songs which are suit their mood and sing out their feeling. Thursday thank for life , four working days have already passed, and after one day people can have a rest. Everyone s heart may be a little impetuous, so on this day, we can call for people to thank for life, finding nice things in life and waiting for the arrival of the weekend patiently. Friday release your stress ,tomorrow is resting day, people can thoroughly in tonight let themselves relax and do what they always wanted to do but didn t do, such as calling someone they always missed but never contact , or saying sorry frankly to others, etc. Saturday free activities , there is no specific theme today, guests can do what they want todo .During the customer free activities time, staffs communicate with customers and collect the customers opinions and suggestion to the bar.Sunday learn successful women , we may host a small exhibition about three or four famous female (candidates are acceptable for customers suggestion) deeds, giving customers some revelation and letting them meet next Monday confidently (fees restricted within rmb300 per time).6, StaffsThe waiters (except the shopkeepers) are all men with strict requirements for their height and appearance. We had better establish a specialized customer contact book for communication and satisfaction survey. In principle, customers are not allowed to take drinks and food and we don t provide dinners, mainly providing teaand cakes, etc.Marketing managerBars and pubs are not very widespread in Jinan。And most of those bar just want their visitors be more and more .And inevitably among so many boys there were low types too, snakes mixed up with dragons. They fail to appeal to women and families and are usually staffed by workers who have received little or no training and are not paid enough to care whether the consumers have had a good time.1，Price Positioning： Midrange price position: the new group sales for groups，2，Place In culture east road，a place that young, trendy and vibrant。The idea is to attract a generation of confident, independent and optimistic women.3, Products, Beverages, Snacks .Has diversification of food choices, especially the wide variety of snacks in Jinan, Entertainment .Choose light pop music .Loud music with a strong beat is going out of fashion, and sweeter, softer music is becoming popular。invite Bands mostly made up of students。, Maintains good cooperation relations with the most well-known clothes brands and college girls，hold models Competition or fashion show.4, Promotion, External marketing:Music channel automobile channelBus-stop board adOn-line ad .CPC (Cost per Click or Cost per Thousand Click Through)Provide Commercial sponsorship for literary parties and the cultural activities of university students, singing contests for example., Internal marketing:Internal marketing mainly includes the special markers，important circulars, wine list, and introductions of selling varieties; staff s personal marketing; designation and lighting; service mood and atmosphere of the bar; the color, smell, taste of the drinks and foods ,etc.Internal marketing begins when the consumer just comes into the bar. How to let her stay and to consume with self-initiatives is the most important for internal marketing. The waitresss beautiful appearance, lovely smile, warm and friendly service，and kind regards are essential for retaining customers. Meanwhile, theenvironment and atmosphere of the bar affect the gusts a lot. After the guests into the bar, effective marketing tools and leading words of the staff could determine the number of their spending. When the guests leave the bar, waitress should present a miniature of wine list ,a handkerchief ,or a package of tissue to the guests. Ofcourse ,these freebies are all with the address and telephone number of the bar on them ,to make a memorial and welcome the gust to come next time，bringing with her friends . We can also cooperate with the most popular cosmetics department t of Jinan,and present cosmetics sample to our consumers.Display is also a means of internal marketing. exhibitions can be placed in the bar cabinet and the glass windows facing onto the street ，on the table besides the entrance ，and every corners can be decorated. Exhibit art is undoubtedly of a silent temptation to females, which have a positive effect on their consuming behavior. Design and decoration of the bar is also of importance in internalmarketing .Whether the environment and atmosphere inside feels comfortable and warm? In general, the dizzying glare of lights will not leave a good impression, and the odd and strong contrast in colors will not necessarily bring good results either. Therefore, be sure to consult the professional experts before designating.Wine list .Wine on the list should be classified for the convenient of theconsumers If most customers are not familiar with the wine, attached instructions before each class or each subclass, In addition, we will offer two different wine lists, one is a general wine list ,and another is VIP wine list. The former needs to be placed on each table, while the latter only presented when the customer requirements, or that she could not find what she wants on the general wine listStaff marketing .Every employee is a salesman, and their appearance, service and work attitude can be invisible promotions. Good bar atmosphere can alsoconducive to the marketing of wine. Each person s personality, appearance, hairstyle, clothing, greeting should be of unique charm.Information service .Free reading is available in the bar, such as newspapers, magazines, and books that containing shopping, food and beverages, properties, travelling, medical information, loving. Taste for free. Free tasting is the most effective way when a bar when a new product is launched.Discounts .Offering discount cards or membership cards to customers. This is essentially a way for profit sharing.Brochure .Cooperate with stores from other industries that also need female consumers，and make sure the designation is attractive. The brochure should normally include the following:The name and related logo sign of the bar;Introduction of the features of the bar;address and phone numbers of the bar;If customers need more information, which department or who should be contacted.There are a lot of means and methods of marketing .In addition to the daily external marketing and internal marketing, we should also seize the opportunities in holidays and every special day to make timely special promotions.Finally to emphasize that: Effective marketing can not be intermittent, it must be regular ，solid, and continuously repeated. This is the most effective way to achieve the same effect like snowballing.Finance manager 1. Item of cost1.1 Fitment and the rent of the first year is 152000RMB.The Women Bar will be located at the suburb which isnt very far from urban district. The average rent of the commercial store is 6000RMB per month.Decoration should be concise and elegant.Women bar needs the special fitment such as stairs, unique desks and sofas, bar counter, so the cost of the fitment is big and the estimation is 80000RMB.1.2 The cost of equipment is 27800RMB. We can make use of them in 3 years. Equipment of multimedia, 1000RMBTray, cup, napkin, Shake jug, cocktail bar, opener, coaster and so on, 1800RMB Fridge, 4000RMBCupboard, 1000RMBMicro-wave oven, coffee supplier and so on, 5000RMBPos and Cash register, 3000RMBTelevision, 3000RMB1.3 Salary of the employee is 24500RMB per monthManager, 4500RMB per monthTwo bartenders, 6000RMB per monthSalesman, 3500RMB per monthManager of finance, 3000RMB per monthFour waiters, 6000RMB per monthCashier, 1500RMB per month1.4 Registered procedures is about 1000RMB in china1.5 The cost of the marketing of the first month is 50000RMB, including adve