智慧樹知到《跨文化商務(wù)溝通》見面課答案

1、精品資料歡迎閱讀 智慧樹知到跨文化商務(wù)溝通見面課答案 智慧樹知到跨文化商務(wù)溝通見面課答案見面課：冰山之下——商業(yè)廣告中的文化價值觀1、問題:Culture is like an iceberg. Only a small part of culture is visible. For instance, food, dress, paintings are all apparent to eyes. But a great part of culture is hidden under the water, such as _, , and so on.選項：A:vie

2、wsB:attitudesC:architectureD:customs答案: 【views,attitudes,customs】2、問題:Originally Geert Hofsted developed a model that identifies four primary cultural dimensions: _, , Individualism versus Collectivism, _.選項：A:Power DistanceB:Long- versus Short-Term OrientationC:Uncertainty AvoidanceD:Masculinity ve

3、rsus Femininity答案: 【Power Distance,Uncertainty Avoidance,Masculinity versus Femininity】3、問題:Chinese consumers can be ascribed to the values of conformity and “face”.選項：A:對B:錯答案: 【對】4、問題:It’s better for advertisers to realize and take note of the different cultural values and make corresponding

4、 adjustments to their advertising appeals.選項：A:對B:錯答案: 【對】5、問題:The Americans have the spirit of innovation and risk-taking. They are not willing to cope with uncertainties inherent in life and can tolerate and accept new ideas and strangers.選項：A:對B:錯答案: 【錯】見面課：商業(yè)宣講實踐1、問題:In the presentation of GTech

5、, the first part is to introduce some basic information about GTech.選項：A:對B:錯答案: 【錯】2、問題:PPT with paragraphs of text significantly decreases the attention of the audience.選項：A:對B:錯答案: 【對】3、問題:Keeping your hands in your pockets during the presentation shows your confidence.選項：A:對B:錯答案: 【錯】4、問題:Images

6、 in PPT can distract people’s attention and make the message less powerful.選項：A:對B:錯答案: 【錯】5、問題:A subtle nod, smile or placement of your hands can drastically change the meaning of your words.選項：A:對B:錯答案: 【對】6、問題:What is the most obvious difference among informative presentation, persuasive pr

7、esentation, and goodwill presentation? ( ) 選項：A:the audienceB:the informationC:the purposeD:the language答案: 【the purpose】7、問題:GTech is a _ company ( )選項：A:foodB:technicalC:mediaD:consultative答案: 【food】8、問題:Which is NOT the need of Japanese hospitals on robot nurses? ( )選項：A:error-orientedB:integrate

8、dC:autonomousD:error-free答案: 【error-oriented】9、問題:Which can NOT help you identify your audience in preparing a business presentation? ( )選項：A: AgeB:AppearanceC:OccupationD:Interest答案: 【Appearance】10、問題:Which can NOT attract audience’s attention? ( )選項：A:Use a rising intonationB:Stress importan

9、t wordsC:Use short sentences at the start of a pointD:Keep on talking答案: 【Keep on talking】見面課：障礙與溝通——跨文化商務(wù)案例分析1、問題:What are the reasons for the Toyota Recall Crisis?選項：A:The failure of the public relationsB:A culture of deferenceC:Employee’s LoyaltyD:Communication across cultures答案

10、: 【The failure of the public relations,A culture of deference,Employee’s Loyalty,Communication across cultures】2、問題:When responding to consumer safety issues, the typical Japanese corporation’s response is _.選項：A:Minimization of the problemB:Reluctance to recall the productC:Criticize th

11、e team membersD:too little compassion and concern for customers答案: 【Minimization of the problem,Reluctance to recall the product,too little compassion and concern for customers】3、問題:There are many ways of examining cultural differences and their impact on international management. Culture can affect

12、 _.選項：A:technology transferB:managerial attitudesC:managerial ideologyD:business-government relations答案: 【technology transfer,managerial attitudes,managerial ideology,business-government relations】4、問題:How can the culture of a society directly affect management approaches?選項：A:centralized versus dec

13、entralized decision making B:safety versus riskC:stability versus innovationD:individual versus organization loyalty答案: 【centralized versus decentralized decision making,safety versus risk,stability versus innovation】5、問題:Which statement in the following French culture is not right?選項：A:Social class

14、 is important and social interactions are affected by class stereotypes.B:The French may admire or be fascinated with people who disagree with them.C:The French are very status conscious, and they like to provide signs of their status.D:The French focus on good connections, which can result in lower

15、 costs for doing business.答案: 【The French focus on good connections, which can result in lower costs for doing business.】6、問題: Which factor needs to be considered when pursuing business in Brazil?選項：A:Physical contact is acceptable as a form of communication.B:Brazilians tend to trust others, so be sure to form a strong relationship before bringing up business issues.C:Appea