2022高考英語(yǔ)統(tǒng)考一輪復(fù)習(xí)核心考點(diǎn)課堂突破案分冊(cè)一模塊四Unit1Advertising課件牛津譯林版_第1頁(yè)
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1、必 備 知 識(shí)夯 基 固 本 案unit 1advertising英英 語(yǔ)語(yǔ)2022內(nèi) 容 索 引.課標(biāo)單詞.常用短語(yǔ).主題詞匯積累廣告.重點(diǎn)句型.主題語(yǔ)篇演練.課標(biāo)單詞課標(biāo)單詞必背寫作詞匯必背寫作詞匯1.n.做廣告;廣告活動(dòng);廣告業(yè) 2. n.光亮,光澤3. n.(informal ad)廣告,廣告宣傳4. vt.說(shuō)服,勸說(shuō);使信服5. vt.&vi.做廣告,宣傳6. vt.&vi.欺騙;作弊n.騙子;欺詐行為7. adj.有技巧的;熟練的8. n.氣息;呼吸advertisingshineadvertisementpersuadeadvertisecheatskilfulbreath9.

2、vt.欺騙,愚弄n.傻瓜10. vt.治愈;解決n.藥物,療法;對(duì)策11. adj.高興,滿意;樂(lè)于(做某事)12. n.評(píng)論,評(píng)價(jià)vi.評(píng)論,議論13. adj.心理的;思想的,精神的;智力的14. vt.&vi. 以為目標(biāo);瞄準(zhǔn)n.目的,目標(biāo)foolcurepleasedcommentmentalaim15. vt.&vi.使受益;得益于n.益處;救濟(jì)金;獎(jiǎng)金16. vt.推廣,宣傳;促銷;促進(jìn),推動(dòng)17. vt.咨詢;請(qǐng)教18. n.理解力,領(lǐng)悟能力;理解練習(xí)19. adj.大為驚奇20. vt.推薦;建議,勸告;介紹21. adj.(高中或大學(xué))畢業(yè)年級(jí)的;級(jí)別(或地位)高的n.高年級(jí)

3、學(xué)生,畢業(yè)班學(xué)生;上司;年紀(jì)較長(zhǎng)的人benefitpromoteconsultcomprehensionamazedrecommendsenior22. vt.購(gòu)買,采購(gòu)n.采購(gòu);購(gòu)買的東西23. n.設(shè)計(jì)者,設(shè)計(jì)師24. n.建議,提示;頂端,末梢;小費(fèi)vt.&vi.(使)傾斜,傾覆;給小費(fèi)25. adj.引人注目的26. vt.& n. 設(shè)計(jì)27. vt.& n.更新;提供最新信息;使現(xiàn)代化28. n.年輕人,青年;青年時(shí)期;青春,朝氣29. n.方面;層面purchasedesignertipeye-catchingdesignupdateyouthaspect30. n.便宜貨;協(xié)議v

4、i.討價(jià)還價(jià)31. n.目標(biāo);靶子vt.瞄準(zhǔn);以為目標(biāo)32. vt.確定,查明;決定;裁決33. n.分析,分析結(jié)果34. vi.有吸引力;呼吁,懇請(qǐng)n.吸引力;呼吁,懇求35. vi.做出反應(yīng),回應(yīng)36. adv.個(gè)別地;就本人而言;本人,親自bargaintargetdetermineanalysisappealreactpersonally37. adj.有毒的38. n.吸煙者39. vt.敦促,力勸;竭力主張n.強(qiáng)烈的欲望,沖動(dòng)40. vt.使震驚,使驚愕n.震驚,驚愕poisonoussmokerurgeshock識(shí)記閱讀詞匯識(shí)記閱讀詞匯1.airline n. 2.drug n.

5、 3.welfare n. 4.innocent adj. 5.bad breath n. 6.grocery n. 7.trick n. vt. 8.nationwide adj.&adv. 9.campaign n. 航空公司毒品;藥,藥物(個(gè)體或群體的)幸福、安全和健康;福利清白的,無(wú)罪的;無(wú)惡意的;純真的口臭雜貨店騙局;玩笑,惡作劇;戲法,把戲;訣竅欺騙,欺詐 全國(guó)范圍的(地),全國(guó)性的(地)運(yùn)動(dòng)10.motto n. 11.cigarette n. 12.intelligence n. 13.slave n. 14.publisher n. 15.software n. 16.cor

6、poration n. 17.bar n. 18.multiply vi.& vt. 座右銘;格言,箴言香煙,卷煙 智力,才智;情報(bào)完全受控制的人;奴隸出版社,出版機(jī)構(gòu);出版人,發(fā)行人軟件 (大)公司條,棒;酒吧 成倍增加,迅速增加;乘,乘以19.cd n. 20.recipe n. 21.yummy adj. 22.bonus n. 23.fancy adj. n. vt. 24.media n. 25.poster n. 光盤,激光唱片(compact disc的縮寫)烹飪法;食譜味道好的,好吃的意外收獲;獎(jiǎng)金,額外津貼精致的;絢麗的;奢華的空想,幻想;愛(ài)好,迷戀想象;猜想大眾傳播媒介,大

7、眾傳播工具海報(bào)26.packet n. 27.lung n. 28.cancer n. 29.fingernail n. 30.tobacco n. 31.essay n. 小包,小盒肺癌癥 手指甲煙草,煙葉論說(shuō)文,小品文;(學(xué)生為某門課程寫的)文章,短文構(gòu)織連脈詞匯構(gòu)織連脈詞匯1. n.做廣告;廣告活動(dòng);廣告業(yè) vi.& vt.做廣告,宣傳 n.廣告;廣告宣傳 n.廣告者,廣告客戶,廣告商 2. vt.說(shuō)服,勸說(shuō);使信服 adj.勸導(dǎo)性的,勸誘的,有說(shuō)服力的,令人信服的 n.說(shuō)服 3. adj.有技巧的;熟練的 n.技能,技巧 4. adj.清白的,無(wú)罪的;無(wú)惡意的;純真的 n.清白;無(wú)辜

8、advertisingadvertiseadvertisementadvertiserpersuadepersuasivepersuasionskilfulskillinnocentinnocence5. n.氣息,呼吸 vt.呼吸 adj.氣喘吁吁的 6. adj.高興,滿意;樂(lè)于(做某事) vt.使開(kāi)心 adj.令人滿意的,令人開(kāi)心的 adj.舒適的,宜人的 n.快樂(lè) 7. vt.& vi.使受益;得益于 n.益處;救濟(jì)金;獎(jiǎng)金 adj.有益的 8. vt.推廣,宣傳;促銷;促進(jìn),推動(dòng) n.宣傳,促銷 9. n.智力,才智;情報(bào) adj.聰明的 breathbreathebreathles

9、spleasedpleasepleasingpleasantpleasurebenefitbeneficialpromotepromotionintelligenceintelligent10. n.完全受控制的人;奴隸 n.奴隸制度 11. n.理解力;領(lǐng)悟能力;理解練習(xí) vt.理解 adj.理解的 12. vt.推薦;建議,勸告;介紹 n.推薦 13. n.出版社,出版機(jī)構(gòu);出版人,發(fā)行人 vt.出版,發(fā)行 slaveslaverycomprehensioncomprehendcomprehensiverecommendrecommendationpublisherpublish14. n

10、.設(shè)計(jì)者;設(shè)計(jì)師 n.設(shè)計(jì),圖案,花樣 vt.設(shè)計(jì) 15. vt.& n.更新;提供最新信息;使現(xiàn)代化 adj.最新的 16. vt.確定,查明;決定;裁決 adj.決定了的 n.確定,決定 17. vi.做出反應(yīng),回應(yīng) n.回應(yīng) 18. adv.個(gè)別地;就本人而言;本人,親自 n.個(gè)人 adj.個(gè)人的 designerdesignupdateupdateddeterminedetermineddeterminationreactreactionpersonallypersonpersonal19. vt.使震驚,使驚愕 n.震驚,驚愕 adj.令人震驚的 adj.感到震驚的 shocksho

11、ckingshocked 語(yǔ)境活用語(yǔ)境活用1.漢娜開(kāi)始大談全國(guó)無(wú)家可歸的問(wèn)題。她創(chuàng)立了瓢蟲基金會(huì)一個(gè)旨在擺脫無(wú)家可歸的組織。她開(kāi)始舉辦“大老板”午餐會(huì),試圖說(shuō)服當(dāng)?shù)氐纳虡I(yè)領(lǐng)袖為這項(xiàng)事業(yè)做出貢獻(xiàn)。最近,她開(kāi)始了另一項(xiàng)名為“全國(guó)紅領(lǐng)巾日”的活動(dòng)。在這一天,人們會(huì)捐出20美元并戴上紅領(lǐng)巾,來(lái)支持加拿大的饑民和無(wú)家可歸者。hannah began to speak out about the homelessness .she started the ladybug foundation,an organization at getting rid of homelessness.she began

12、to host “big bosses” lunches,where she would try to local business leaders to contribute to the cause.more recently,she began another called national red scarf day a day when people donate $20 and wear red scarves in support of the hungry and homeless of canada.nationwideaimingpersuadecampaign2.ads

13、always employ language to people into buying their products.(persuade)3.the cut of a diamond depends on the of its craftsman,and craftsmen are always in high demand.(skill)4.she was a woman of unique talent and.after finishing one task,her aim was first of all to what to do next.(determine)5.,you ne

14、ver allow problems to affect your performance,for you possess such a kind and friendly .(person)persuasivepersuadeskillskilfuldeterminationdeterminepersonallypersonalpersonality.常用短語(yǔ)常用短語(yǔ)1.be aware of 2.share.with. 3.encourage sb to do sth 4.believe in 5.get something across 6.protect.from. 7.fool sb

15、 into doing 8.be proud of/take pride in 9.fall for 10.play tricks on 11.deal with/do with 意識(shí)到與分享 鼓勵(lì)某人做某事信任 把表達(dá)清楚 保護(hù)免受 哄騙某人做 以自豪上的當(dāng);受騙 欺騙;捉弄 涉及,關(guān)于;處理,應(yīng)付12. 打算,有意要 13. 依靠 14. 促使某人做 15. 勸服某人做某事 16. 由于 17. 弄清楚,弄懂;計(jì)算 18. 決定做某事 19. 導(dǎo)致 20. 使泄氣,使灰心 21. 吸引,迎合;呼吁 22. 與有關(guān)/有聯(lián)系 be meant todepend onurge sb to dop

16、ersuade sb to do/into doing sthdue tofigure outbe determined to do sthresult indiscourage.fromappeal tobe connected with 語(yǔ)境活用語(yǔ)境活用1.serious problems,which (導(dǎo)致) many elderly people suffering hardship,still remain and needed to (處理).they need a leader they can (信任).2.besides,businesses seek to (吸引) cus

17、tomers senses.3.one of the problems of old age is that your memory can start to (捉弄) you.4.i (打算) study on sunday,but i just wandered all day.resulted inbe dealt withbelieve inappeal toplay tricks onwas meant to.主題詞匯積累主題詞匯積累廣告廣告單詞單詞1.application n.申請(qǐng)2.registration n.注冊(cè)3.summary n.簡(jiǎn)介,概述4.display n.顯示

18、;陳列;炫耀5.delivery n.運(yùn)送6.label n.標(biāo)簽7.discount n.折扣8.brand n.品牌9.trademark n.商標(biāo)10.coupon n.(購(gòu)物)贈(zèng)券11.brochure n.小冊(cè)子12.agency n.代理;代理處13.admission n.入會(huì)費(fèi);許可,入場(chǎng)14.recreation n.消遣;娛樂(lè)15.sightseeing n.觀光16.consumer n.消費(fèi)者mercial adj.商業(yè)的18.special adj.專門的19.available adj.可利用的20.creative adj.有創(chuàng)意的21.attractive ad

19、j.吸引人的22.unique adj.獨(dú)特的;獨(dú)一無(wú)二的詞塊詞塊1.do market research on做關(guān)于的市場(chǎng)調(diào)查2.altogether innocent完全無(wú)辜的3.feel pleased with對(duì)感到滿意4.serve the public服務(wù)公眾mercial advertisements商業(yè)廣告6.affect public welfare影響公共福利7.go on the market投放市場(chǎng)8.be popular with受歡迎的9.a planned programme經(jīng)過(guò)計(jì)劃的項(xiàng)目10.put together裝配,擬定.重點(diǎn)句型重點(diǎn)句型領(lǐng)悟教材語(yǔ)境領(lǐng)悟教

20、材語(yǔ)境1.nowadays,we can find advertisements almost wherever we go. (page 2)【考點(diǎn)凝練】wherever引導(dǎo)讓步狀語(yǔ)從句2.even if an ad does not lie,it does not mean it is altogether innocent. (page 2)【考點(diǎn)凝練】even if引導(dǎo)讓步狀語(yǔ)從句3.not all ads play tricks on us though. (page 3)【考點(diǎn)凝練】not all部分否定4.when it comes to advertisements,we mu

21、st all use our intelligence and not be a slave to them! (page 3)【考點(diǎn)凝練】when it comes to “談及,提到”5.according to the publisher,readers do seem to be interested in this new novel. (page 9)【考點(diǎn)凝練】“助動(dòng)詞do+動(dòng)詞原形”用來(lái)強(qiáng)調(diào)謂語(yǔ)高考寫作情境高考寫作情境1.不論你到哪里,記住你是中國(guó)人。2.即使我們負(fù)擔(dān)得起,我們也不會(huì)出國(guó)度假。3.并非所有的過(guò)去都是不好的。4.說(shuō)到房?jī)r(jià),我們都感到很絕望。5.孩子們確實(shí)希望上大學(xué)

22、。remember you are a chinese wherever you go. even if we can afford it,we wont go abroad for our vacation. not all of the past is bad. when it comes to house prices,we all feel hopeless. the children do hope to go to college.主題語(yǔ)篇演練主題語(yǔ)篇演練語(yǔ)篇填空語(yǔ)篇填空advertisementsthere are two main types of advertisements

23、commercial advertisements and public advertisements(psa).the 1. (form)is one which someone has paid 2. to advertise a product or service.although we have laws 3. (protect)us from ads that cheat people,we still must be aware of the skilful methods 4. (use) in ads to try and sell us things.even if an ad doesnt lie,5. does not mean it is altogether innocent.we must use our intelligence and not fall for this kind of trick.the latter is one that 6.(run)for free and meant to educate people toformerforto protectused

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