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反向世代視角年長者的網(wǎng)購行為研究論文以下為參考文獻(xiàn),市場營銷碩士論文本篇論文目錄導(dǎo)航:【第1部分】【第2部分】【第3部分】【第4部分】【第5部分】【第6部分】【第7部分】反向世代視角年長者的網(wǎng)購行為研究論文以下為參考文獻(xiàn)以下為參考文獻(xiàn)[1]Ahuja,Roshan,CapellaLouisM.,TaylorRonaldD.ChildInfluences,AttitudinalandBehavioralComparisonsbetweenSingleParentandDualParentHouseholdsinGroceryShoppingDecision[J].JournalofMarketingTheoryandPracticeWinter,1998,6(1):48-62.[2]Beatty,SharonE.,SalilTalpad.AdolescentInfluenceisFamilyDecisionMaking:AReplicationwithExtension[J],JournalofConsumerResearch,1994,21(September):332-341.[3]BakosJ.Y.ReducingBuyerSearchCosts:ImplicationsforElectronicMarketplaces[J].ManagementScience,1997(43):1676-1692.[4]Childers,T.L.,Rao.A.R..TheInfluenceofFamilialandPeer-BasedReferenceGroupsonConsumerDecisions[J].JournalofConsumerResearch,1992,19(2):198-211.[5]Cameron,Debra.Electroniccommerce:TheNewBusinessPlatformfortheInternet[M].Charleston:ComputerTechnologyResearchCorp,1997.[6]Fournier5S.ConsumersandTheirBrands:DevelopingRelationshipTheoryinConsumerResearch[J].JournalofConsximerResearch,1998,24(Mar.),343-373.[7]Francis,S.BurnsL.D..EffectsofConsumerSocializationonClothingShoppingAttitude,ClothingAcquisitionandClothingSatisfaction[J].ClothingandTextileResearchJournal,1992,10(4):35-39.[8]Foxman,EllenR.,PatriyaS.TansuhajandKarinM.Ekstrom.FamilyMemberPerceptionsofAdolescentsInfluencesinFamilyDecisionMaking[J].JournalofConsumerResearch,1989,182-191.[9]GeorgeP.Moschis.TheRoleofFamilyCommunicationinConsumerSocializationofChildrenandAdolescents[J].JournalofConsumerResearch,1985,11(4):898-913.[10]GeorgeP.Moschis.MethodologicalIssuesinStudyingIntergenerationalInfluencesonConsumerBehavior[J].inNA-AdvancesinConsumerResearch,1988,15:569-573.[11]Hoffinan,D.L.,Novak,TP.andChatteijee,P.CommercialScenariosfortheWeb:OpportunitiesandChallengesfJ].JournalofComputerMediatedCommunication,1995.[12]Heckler,S.E.Childers,T.E.,Arunachalam.R.IntergenerationalInfluencesinAdultBuyingBehaviors:AnExaminationofModeratingFactors.AdvancesinConsumerResearch,1989,16:276-284.[13]Isler,Leslie,EdwardT.Popper,ScottWard.Children、PurchaseRequestsandParentalResponses[J].JournalofAdvertisingResearch,1987,27(October-November):28-39.[14]KayM.PalanandRobertE.Wilkes.Adolescent-ParentInteractioninFamilyDecisionMaking[J].JournalofConsume:Research,1997,159-169.[15]KarinM.Ekstrom.ParentalConsumerLearningorKeepingupwiththeChildren[J].JournalofConsumerBehavior,2007,6(4):203-207.[16]Kuppershmidt,B_R.MultigenerationEmployeerStategiesforEffectiveManagement[J].HealthCareManager,2000,19(1).[17]Kim,ChankonHanjoonLee,KatherineHall.AStudyofAdolescentsPower,InfluenceStrategy,andInfluenceonFamilyPurchaseDecisions.AMAWinterEducatorsProceedings,ed.TerryL.Childersetal.,Chicago:AmericanMarketingAssociation,1991:37-45.[18]Kupperschmidt,B.R.MultigenerationEmployees:StategiesforEffectiveManagement[J].HealthCareManager,2000,19(1):65-76.[19]Lee,ChristinaKwai-Choi,BrettA.Collins.FamilyDecisionMakingandCoalitionPatterns.EuropeanJournalofMarketing,2000,34(9/10):1181-1198.[20]LabrecqueJ.,RicardL..ChildrensInfluenceonFamilyDecisionMaking:ARestaurantStudy[J].JournalofBusinessResearch,2001,54(2):173-176.[21]Lei-daChen,JustinTan.TechnologyAdaptationinE-commerce:KeyDeterminantsofVirtualStoresAcceptance[J].EuropeanManagementJournal,2004,22(1).[22]Moore,ESWLWilkie,andJaalder.LightingtheTorch:HowdoIntergenerationalDevelop[J].AdvancesinConsumerReseareh,2001,28:287-293.[23]Moore,ES,WLWilkie,andRichardJ.Lutz.PassingtheTorch:IntergenerationalInfluencesasaSourceofBrandEquityfJ].JournalofMarketing,2002,66(2):17-37.[24]Moschis,GeorgePLindaG.Mitchell.TelevisionAdvertisingandInterpersonalInfluencesonTeenagers,ParticipationinFamilyConsumerDecisions[J].AdvancesinConsumerResearch,1986,(13):181-186.[25]Moore-Shay,E.S.,B.M.Berchmans.TheRoleoftheFamilyEnvironmentintheDevelopmentofSharedConsumptionValues:AnIntergenerationalStudy.AdvancesinConsumerResearch,1996,23:484-490.[26]Mittal,Banwari,MariaB.Royne.ConsumingasAFamily:ModesofIntergenerationalInfluenceonYoungAdults[J].JournalofConsumerBehavior,2018,9(4):239-257.[27]MadhubalanViswanathan,TerryL.Childers,ElizabethS.Moore.TheMeasurementofIntergenerationalCommunicationandInfluenceonConsumption:Development,Validation,andCross-CulturalComparisonoftheIGENScale[J].JournaloftheAcademyofMarketingScience,2000,406-424.[28]MannheinijK.TheProblemofGenerations[A].EssaysontheSociologyofKnowledge[C].London:RoutledgeandLeganPaul,1997.[29]Moore,R丄,L.F.Stephens.SomeCommunicationandDemographicDeterminantsofAdolescentConsumerLearning[J],TheJournalofConsumerResearch,2(2),80-92.[30]01sen,BBrandLoyaltyandLineage:ExploringNewDimensionsforResearch[J].AdvancesinConsumerResearch,1993,20:575-579.[31]Palan,KeyMWilkesRobertE.Adolescent-parentInteractioninFamilyDecisionMakingfJ].JournalofConsumerResearch,1997,24(September):159-170.[32]PhilipKotler.MarketingManagementAnalysis,PlanningandControlfJ].Prentice-Hall,NewJersey,1985.[33]Peterson,R.A.,Albaum,G,andRidgway,N.M.ConsumersWhoBuyFromDirectSalesCompanies[J].JournalofRetailing,1989,65/2:273-286.[34]Pavlou,P.A.Co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