Concord CO-PA Profitability Analysis v2.0-三星集團SAP實施文檔

AgendaOverviewofProfitabilityAnalysis

ProfitabilityPlanningProcess

ReportingFeaturesofProfitabilityAnalysis1ProfitabilityAnalysisOverviewTheSAPProfitabilityAnalysismoduleisreferredtoasCO-PA.

CO-PAisthemanagementtoolthatisusedtocaptureandreportondatarelevanttoanalysingprofitabilityofindividualproducts,productfamilies,geographies,marketsegmentsandothercustomerspecificcriteria.ProfitabilityAnalysisModule3BillingDocumentsMarketCompanySDSource:CustomerProductRegionSalesDivisionWhicharemylargestandfastestgrowingcustomers?Howhavesalesandcontributionmargins

changedinthelastperiodforeachproduct?Whataremyworstandbestperforming

productsindifferentregions?TypicalQuestionsinProfitabilityAnalysis4CO-PACoreConcepts-CharacteristicsCharacteristicsanswerthequestion:

WhatdoIwanttoreportandplanon?Product/bannerCustomertype/bannerDistributionchannelDivisionSales xxxSalesVolume xxxSalesQuantityxxxCOS–CameraLinexxxCOS-LabourxxxCOS-TotalxxxRebate-Statexxx5CO-PACoreConcepts-ValueFieldsSales xxxSalesVolume xxxSalesQuantityxxxCOS–CameraLinexxxCOS-LabourxxxCOS-TotalxxxRebate-StatexxxValueFieldsTheCO-PADatabaseismadeupofacombinationofvaluefieldsandcharacteristics.Valuefieldsanswerthequestion:

WhatperformancemeasuresdoIwanttotrackandanalyse?63Characteristicsspecifyinga

profitabilitysegmentCO-PACoreConcepts-ProfitabilitySegmentsRegionABCProductWal-MartEckerdCVSCustomer150750774222CharacteristicsCharacteristicvaluesValuefieldsoraccounts(AProfitabilitySegmentsisauniquecombinationofcharacteristics&valuefields)7ProfitabilitySegmentsExamplesofUniqueCombinationsofCharacteristicValues:

1.Profitabilitysegment1001CustomerA1ProductB1PlantC1

2.Profitabilitysegment1002CustomerA1ProductB2PlantC18IntegrationwithotherModulesInformationfromotherSAPmodulesfeedsintoProfitabilityAnalysisExternal

DataSAPModulesProfitabilityAnalysisProduction

PlanningSales&

DistributionMaterials

ManagtFinancial

AccountingControllingCharacteristicsValuefieldsProductCostingCOGMProductionsettlementvariancesBillingdocumentJobordersettlementCostcenterassessmentActivityallocationDirectpostingsMaterialpriceCOGM9InboundvalueflowintoProfitabilityAnalysis:IntegrationwithotherModules(cont’d)10CharacteristicsRecordtypeIndicatesthesourceofthepostingandcanbeusedtomakereconcilingeasierandasplitinreporting.F=Billing(Sales&Distribution) B=FIFinanceDirectPostingC=OrderSettlementD=CostCentreAssessments(CCA)

11Customer&ProductHierarchiesHowarecustomersgroupedforsalesandmarketing?

Howareproductsgroupedforproductionandsales?ProfitabilityPlanningProcessPlanningPlanningGoals15AutomaticPlanningCanusefunctionsuchascopyingandtopdowndistributions16PlanningwithIntegratedKeyplanningtoolfordataentrywillbeexcelplanning17ExpectedPlanningDriversSalesquantityandrevenuebudgetfromtheSalesandMarketingDepartment(SOP)

CostofsalesfromProductCostingcostestimatesbaseduponanticipatedcostofrawmaterialsandcostofproductionprocessingdrivenfromplannedproductioncostcentrecosts,andavailableproductioncapacity(CO-PC)

SellingandMarketingandAdministrationcostcentreplans(CO-OM-CCA)

Promotionandcustomerrelatedspecificcostscollectedoninternalorders(overheadcollectors)andsettledagainstcustomersegments.(CO-OM-IO)18PlanningCharacteristicsPlan/ActualIndicatorIndicateswhethertherecordsareactualvalues(actualisalwaysinversion0)orplan(whichcanexistin

version0plusadditionalplanversions).Version0=OperationalForecast/PlanVersion,e.g.BP1,BP2,BP3,etc.Thisallowsthebusinesstohavemultipleversionsofdata,(includingversion0)forplanningandforecasting.

Fiscalyear/PeriodRecordedbyperiodandfiscalyearforaslongashistorynotarchivedandcanbeplannedforwardasfarastheplanningversionshavebeenactive.19ProfitabilityPlanningFlowExample#1PreparePreliminarySalesPlanZoneManagerZoneManagerDept/ZoneTeamDept/ZoneTeamCorporateHQDeptCorporateHQDeptHQDirectorsHQAccounts&FinanceDeptPreliminaryplan:Revenueandexpensesbycountry-Bycountry,valueonly-GPbasedonlastyearInputSalesPlan-VersionV1PrepareCostBudgetsforZonesInputCostBudgets-VersionV1PrepareBudgetsforCorporateCostsInputBudgetintoSAPPlanningVersionV1ReviewandApproveVersionV1LocktheApprovedBudgetVersionV1PerformZone-to-CountryAllocationofExpenses-VersionV2HQAccounts&FinanceDept20ProfitabilityPlanningFlowExample#2PrepareSalesPlansbyProduct,byCountryZoneTeamApprovetheAggregateBreakdownInputSalesPlanZoneManager/BoardHQSales&MarketingAggregatePlan:ByCountry/ByProduct-Enterquantity-Revenue@averagenetprice-CostatStandardexcost-VersionV2-VersionV221ProfitabilityAnalysisReportingFeatures

AccessandRunReportsPAReportTreeReportsNodes24DrilldownReportingDrilldownreportingallowsyoutodrilldownontheinformationcurrentlydisplayedinareporttoviewgreaterdetail.

ThisenablesyoutoevaluateProfitabilityAnalysisdataatadetailedlevelon-line.25ProfitabilityAnalysisletsyoucreatetwokindsofreports:BasicReportQuick,EasytodefineSelectvariables,characteristics,andkeyfiguresFormReportSpeciallyformattedreportsAformdeterminesthebasicstructureandformalcontentofareport.Thereportsprovideeasy-to-usefunctionsforprocessingthedatasetinteractively.DrilldownReporting26Format&ManipulateReportsManipulationOptionsThefollowingmanipulationoptionsareavailableforProfitability

Analysisreports:SortingdataFilteringorrankingdataABCAnalysisGraphicalAnalysis28FormattingOptions$Thefollowingformattingoptionsareavailablefor

ProfitabilityAnalysisreports:NumberformattingCharacteristicdisplayPercentagesZerodisplayTheformatofareporton-linewilldeterminethe

formatthereportisprintedin.$$%29Print&ExportReportsPrintingReportsProfitabilityAnalysisreportscanbeprinteddirectlyoutofSAP,

althoughitisimportanttorememberthatthemainpurposeof

drilldownreportingistoanalysedataon-line.

Theprintsetupfunctioncanbeusedtoformatreportsforprinting.SAP31ExportingReportsInadditiontoprinting,youcanalsoexportProfitabilityAnalysis

reportdatatoMicrosoftExcelor