電子商務(wù)競(jìng)賽原創(chuàng)

優(yōu)選電子商務(wù)競(jìng)賽原創(chuàng)ppt本文檔共33頁(yè)；當(dāng)前第1頁(yè)；編輯于星期一\17點(diǎn)58分ContentsIntroductionECVSTraditionalcommerceSatisfaction&trustinECFuturetrendsofECConclusion本文檔共33頁(yè)；當(dāng)前第2頁(yè)；編輯于星期一\17點(diǎn)58分IntroductionE-commerceisanewwayofconductingbusiness,andaswithanyothernewapplicationoftechnology,itpresentsbothopportunitiesforimprovementandpotentialproblems.本文檔共33頁(yè)；當(dāng)前第3頁(yè)；編輯于星期一\17點(diǎn)58分Thescopeofe-commerceExchangeofdigitizedinformationTechnology-enabledtransactionsTechnology-mediatedrelationshipsIntra-&inter-organizationalactivities本文檔共33頁(yè)；當(dāng)前第4頁(yè)；編輯于星期一\17點(diǎn)58分Thetypesofe-commerceBusiness-to-Business(B2B)Business-to-Consumer(B2C)Consumer-to-Consumer(C2C)Consumer-to-Business(C2B)Business-to-Administration(B2A)Consumer-to-Administration(C2A)本文檔共33頁(yè)；當(dāng)前第5頁(yè)；編輯于星期一\17點(diǎn)58分Thetypesofe-commerceBusinessoriginatingfrom...BusinessConsumersB2BC2BB2CP2PBusinessConsumersAndsellingto...本文檔共33頁(yè)；當(dāng)前第6頁(yè)；編輯于星期一\17點(diǎn)58分B2BBusiness-to-Business(B2B)e-commerceencompassesallelectronictransactionsofgoodsorservicesconductedbetweencompanies.本文檔共33頁(yè)；當(dāng)前第7頁(yè)；編輯于星期一\17點(diǎn)58分B2CTheBusiness-to-Consumertypeofe-commerceisdistinguishedbytheestablishmentofelectronicbusinessrelationshipsbetweenbusinessesandfinalconsumers.Itcorrespondstotheretailsectionofe-commerce,wheretraditionalretailtradenormallyoperates.本文檔共33頁(yè)；當(dāng)前第8頁(yè)；編輯于星期一\17點(diǎn)58分C2CConsumer-to-Consumer(C2C)typee-commerceencompassesallelectronictransactionsofgoodsorservicesconductedbetweenconsumers.Generally,thesetransactionsareconductedthroughathirdparty,whichprovidestheonlineplatformwherethetransactionsareactuallycarriedout.本文檔共33頁(yè)；當(dāng)前第9頁(yè)；編輯于星期一\17點(diǎn)58分C2BInC2Bthereisacompletereversalofthetraditionalsenseofexchanginggoods.Thistypeofe-commerceisverycommonincrowdsourcingbasedprojects.Alargenumberofindividualsmaketheirservicesorproductsavailableforpurchaseforcompaniesseekingpreciselythesetypesofservicesorproducts.本文檔共33頁(yè)；當(dāng)前第10頁(yè)；編輯于星期一\17點(diǎn)58分E-commerce

V.S.

TraditionalCommerce本文檔共33頁(yè)；當(dāng)前第11頁(yè)；編輯于星期一\17點(diǎn)58分TraditionalCommerce本文檔共33頁(yè)；當(dāng)前第12頁(yè)；編輯于星期一\17點(diǎn)58分Facts

about

thetraditionalCommerceStaffs

Time

High-cost

Information

limited本文檔共33頁(yè)；當(dāng)前第13頁(yè)；編輯于星期一\17點(diǎn)58分E-commerceItisveryimportanttobreak-throughtheseconventionalrulesandadapttheinformationtechnologywaysofdoingbusiness.本文檔共33頁(yè)；當(dāng)前第14頁(yè)；編輯于星期一\17點(diǎn)58分AdvantagesofE-Commerce

E-Commercecanoperate7*24hReducecosttobuyers

Reduce

costtothesuppliers

CreateNewmarkets

Improvedandbettercustomerservice

Informationsharing

E-Paymentsystem

本文檔共33頁(yè)；當(dāng)前第15頁(yè)；編輯于星期一\17點(diǎn)58分LIMITATIONSOFE-COMMERCE

Costs

Security

本文檔共33頁(yè)；當(dāng)前第16頁(yè)；編輯于星期一\17點(diǎn)58分

Satisfactionandtrustin

E-commerce

本文檔共33頁(yè)；當(dāng)前第17頁(yè)；編輯于星期一\17點(diǎn)58分

PURCHASEATTITUDELOYALTY(Repurchase)INTENTIONAttitude-BehaviorDecisionProcess本文檔共33頁(yè)；當(dāng)前第18頁(yè)；編輯于星期一\17點(diǎn)58分pastonlineshoppingexperiencecustomerconcernscomputerself-efficacywebsitequalityTwooneThree本文檔共33頁(yè)；當(dāng)前第19頁(yè)；編輯于星期一\17點(diǎn)58分Factorsthataffectconsumersatisfactionwithinternetshopping1Informationquality(accuracyofcontent,up-to-datecontent,informationpresentation)Systemquality(privacyandsecurity,simpledesign,easeofuse,etc)2Servicequality(flexibility,timelinessoforderdelivery,conditionofproductsreceived,etc)3本文檔共33頁(yè)；當(dāng)前第20頁(yè)；編輯于星期一\17點(diǎn)58分TrustinECAbeliefthatanonlinewebsiteorotherdigitalentitiescandeliverwhattheypromisesothattherecipientstrustthem.THEPREMIUMPRESENTATIONAnalyze

Competition本文檔共33頁(yè)；當(dāng)前第21頁(yè)；編輯于星期一\17點(diǎn)58分HowtoincreaseTrustinECSomerepresentativestrategiesforbuildingconsumertrustinEC.ImproveyourwebsiteNavigationalvisualandinformationdesignofawebsiteaffectconsumertrust.

AffiliatewithanobjectivethirdpartyCanputhypertextlinksontheirwebsitestotrustedtargets,includingreputablecompaniesorwellknowportals.

本文檔共33頁(yè)；當(dāng)前第22頁(yè)；編輯于星期一\17點(diǎn)58分IntegrityconveysanoverallsenseofabilityofonlinestorestobuildanimagesofstrongjusticeandfulfillpromisesthathavebeenmadetocustomersCompetencemeansthatstorescanpromotetheperceptionofcompetencebydeliveringaprofessionalwebsiteECsecuritycanhelpsolidifytrust.ForexampleDellwasthefirstPCmanufacturertolaunchanonlinesecureshoppingguaranteetoonlineshoppersEstablishtrustworthinessEstablishtrustworthinessEstablishtrustworthinessEstablishtrustworthinessEstablishtrustworthinessHowtoincreaseTrustinECIntegrityCompetenceSecurity本文檔共33頁(yè)；當(dāng)前第23頁(yè)；編輯于星期一\17點(diǎn)58分FutureofE-commerce1.Globalization2.Personalization3.Regionalisation4.Mobility本文檔共33頁(yè)；當(dāng)前第24頁(yè)；編輯于星期一\17點(diǎn)58分GlobalizationTime&SpaceInformation&TechnologyOpportunity本文檔共33頁(yè)；當(dāng)前第25頁(yè)；編輯于星期一\17點(diǎn)58分PersonalizationPersonalityPreferenceDiversification本文檔共33頁(yè)；當(dāng)前第26頁(yè)；編輯于星期一\17點(diǎn)58分RegionalisationMajorProjectBigcity&PortcityB2B本文檔共33頁(yè)；當(dāng)前第27頁(yè)；編輯于星期一\17點(diǎn)58分MobilityUsersFeatureIncrease本文檔共33頁(yè)；當(dāng)前第28頁(yè)；編輯于星期一\17點(diǎn)58分Summary本文檔共33頁(yè)；當(dāng)前第29頁(yè)；編輯于星期一\17點(diǎn)58分E-commerceE-commerceplaysanimportantroleintoday'slife.

E-commerce'sDevelopmentE-commerceV.S.TraditionalcommerceOnlineshoppingFutureofE-commerce本文檔共33頁(yè)；當(dāng)前第30頁(yè)；編輯于星期一\17點(diǎn)58分E-commerceE-commerceV.S.TraditionalCommerceAdvantages本文檔共33頁(yè)；當(dāng)前第31頁(yè)；編輯于星期一\17點(diǎn)58分E-commerceOnlineshoppingexperiencehasthestrongestassociationwithonlinepurchaseintention.Posit