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MakeBigDataRealwithSAPSolutions
HariMenonSolutionsDirector,SAPAsiaPacificJapan19902021200020052021EvolvingtowardsBigDataREALTIMEINTHECLOUDPERSONALCOMPUTERANDCLIENTSERVERWWWMOBILESOCIALB2B/
B2CBIGDATAREALTIME1,000,000+SOLD3,000,000peoplehadaccessto
InternetworldwideMorepeoplehavemobilephonesthanelectricityorsafedrinkingwaterFacebook:
1billionusers;600mobileusers;
morethan42millionpagesand9millionapps
Youtube:
4
billionviewsperday
Google+:
400millionregisteredusers
Skype:
250millionmonthlyconnectedusers
DATABASE&ANALYTICS
(CIRCA1980)PREDICTIVE&SEMANTICANALYTICS
(CIRCA1985)MostEstablishedKPIs10%75%UseAnalytics
TodayNeed
Analytics
by2020$2.01B
AnnualrevenueincreasepossibilityifthemedianFortune1,000businessincreasedtheusabilityofitsdatabyjust10%1,000%
returnoninvestmentforevery$1spentonanalyticsNucleusResearch,Gartner,FortuneMagazineCompaniesaremissingnewsignalsWhatifyoucouldturn
newsignalsintobusinessvalue:-)BrandSentiment
360OCustomerViewProductRecommendationPropensitytoChurnReal-timeDemand/
SupplyForecastPredictiveMaintenance
FraudDetectionNetworkOptimization
InsiderThreats
RiskMitigation,
Real-timeAssetTrackingPersonalizedCareImagineifyoucould…InstantlypredictmarkettrendsandcustomerneedsPredicthowmarketpricevolatilitywillimpactyourproductionplansSeechangesindemandorsupplyacrossyourentireSupplyChainimmediatelyMonitorandanalyzealldeviationsandqualityissuesinyourproductionprocessProvideexactlytherightoffersandservicelevelstoeverycustomerHaveacontinuously-updatedwindowontofuturesales,showingchangesinrealtimeUnderstandwhatyourcustomers&potentialcustomersaresayingaboutyou,rightnowUseadvancedpredictiveanalysistoofferpersonalizedhealthcareSAPmakesBigDatarealBigDataPlatformBigDataServicesReal-timeRealWorldRealResultsBigData
Analytics&AppsYouneedaplatformthatcandeliveracross…
…allthedimensionsofBigData“BIGDATA〞
ECOSYSTEMComplexandinteractive
questionsongranulardataFastresponsetimeInteractivityNodatapreparationNopre-aggregatesNotuningRecentdataPreferablyreal-timeBigdataManydatatypesHighSpeedDeepSimpleReal
TimeBroadSAPmakesBigDatarealBigDataScienceServicesSAPBigDataPlatformSAP
DataServicesData
ConnectorsSAPSybaseESPAcquireAccelerateAnalyzeSybaseIQHadoopSAPHANASpatialPredictiveTextAnalysisVisualizeandActIndustry/LOBAppsCustomAppsAnalyticAppsSQLXSEngineRSAPBigDataApps&AnalyticReal-TimeRealWorldRealResultsAccelerateAnalyzeAcquireAcquire,AccelerateandAnalyzeBigDataEffective,RapidlyandEfficientlyacquireandconsolidatemassiveamountsofdiverseandarbitrarydataReal-timeresponsetimeregardlessofdatavolumeordatalocationmanageandintegratemassivevolumesofdataAchieverealresultstogettheinsightsyouneedwithavarietyofmeansaloneorincombinationAgileVizualisation&SentimentAdvancedPlanningandForecastingSensingandRespondingPredictive
ModelingReal-timeReporting
andAnalysisConnectpeoplewithinformationwithnewinsightsanytime,anywhereMobileReadyBIGDATADIVERTSDRIVERSBEFORE
FATALACCIDENTSHAPPENCANCER
PATIENTS
RECEIVETREATMENTOPTIMIZED
TOTHEIR
DNA“GenomicDNAanalysisinreal-timewilltransformhowweenablecomprehensivepatientcaretofightagainstcancer.SAPHANAwillbethemissioncriticalandreliabledataplatformtomakereal-timecanceranalyticsintoareality.〞YukihisaKato,Director&ExecutiveOfficer,CTO,
Research&DevelopmentCenter,MITSUIKNOWLEDGEINDUSTRYCO.DRIVERS
RACEPASTRIVALS
FUELED
BYBIGDATABIGDATAGIVESSHOPPERS
FASHION
ADVICETO
FITTHEIR
STYLE“WewereblownawaybyHANA...IamtheChiefTechnologyOfficer.IusedtobetheChiefInformationOfficerbutAngela(CEO)changedmyjobtitlebecauseInevergaveheranyinformation,onlytechnology.WithHANA,shemayhavetochangemyjobtitlebackagain〞JohnDouglas,CTOBurberryNetMarginAnalysisConditionBasedMaintenanceDemandSignalManagementCustomerUsageAnalyticsShopperInsightSentimentIntelligenceSituationalAwarenessFraudManagementBigDataIndustryandLoBAppsSocialContactIntelligenceBigDataStartupsUseSAP16MakingBigDataMakeSenseDataTools,DataScientists,Real-timeApplicationsToolstoextractand
analyzedataSAPandmanyothersExpertstorefinedata
intoindustryinsightsSAPandaselectfewAppstoinfusereal-timedatainto
yourpeople&processesbyindustryOnlySAPThankyouSAPtransformsbothBusinessesandITReducewaste&fraudingovernmentfund
<2minfordetecting100,000namesover
90MrecordsIdentifycancerDNAvariantsfortreatment
216xfasterresults:3days20minutesImprovediagnosticthroughpatterndetection
300Mrecords;analysisin2-10secondsPredictcustomerpurchasesentiment
SeasonalityAnalysisin5secondsImprovelaborutilization
1131xfasterreportingtime“Perfectorder〞experience
60xfasterreal-timeinsightsSharpenmarketingeffectiveness
56xfasterreporting:micro-targeted
customeroffersAcceleratemonthlyclose&spendinginsight
75%reductioninCRMquery
~23to6secondsLaunchnewproductsormarkets
400xfasterreportexecution:Forecast
sales-trendsinreal-timeRemoteroadsidediagnosticsinreal-time
Analyze15years1TBdata
insecondsDeepercustomerrelationships
360customerviewandcomprehensiveexperienceSAPBigDatarealworldstartupsInteractivedashboardsmapallowsreal-timeinteractionwiththemonitoredobjectsDemovideo:spr.ly/CenterityEnablesorganizationstodevelopdeepunderstandingofcustomerbehaviorfrommillionsofindividualdatatransactions-?Dramaticallyimprovingcustom
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