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2021高考英語學(xué)案:完形填空(應(yīng)用文)練習(xí)(2)及答案應(yīng)用文【英語卷(解析)·2021屆河南省頂級(jí)名校高三入學(xué)定位考試(202208)】B閱讀下面短文,從短文后各題所給的四個(gè)選項(xiàng)(A、B、C和D)中,選出可以填入空白處的最佳選項(xiàng)。Everyoneinbusinesshasbeentoldthatsuccessisallaboutattractingandretaining(留住)customers.Itsoundssimpleandachievable.But,41,wordsofwisdomaresoonforgotten.Oncecompanieshaveattractedcustomerstheyoften42thesecondhalfofthestory.Intheexcitementofbeatingoffthecompetition,negotiatingprices,securingorders,anddeliveringtheproduct,managerstendtobecomecarriedaway.Theyforgetwhattheyregardastheboringsideofbusiness—43thatthecustomerremainsacustomer.44toconcentrateonretainingaswellasattractingcustomerscostsbusinesshugeamountsofmoneyannually.Ithasbeenestimatedthattheaveragecompanylosesbetween10and30percentofitscustomerseveryyears.Inconstantlychanging45,thisisnotsurprising.Whatissurprisingisthefactthatfewcompanieshaveanyideahowmanycustomerstheyhavelost.Onlynowareorganizationsbeginningtowakeuptothoselostopportunitiesandcalculatethe46implications.Cuttingdownthenumberofcustomersacompanylosescanmakeabig47initsperformance.ResearchintheUSfoundthatafivepercentdecreaseinthenumberofdefecting(流失的)customersledto48IntheUS,Domino’sPizzaestimatesthataregularcustomerisworthmorethan$5,000overtenyears.Acustomerwhoreceivesapoorqualityproductorserviceontheirfirstvisitand49neverreturns,islosingthecompanythousandsofdollarsin50profits(moreifyouconsiderhowmanypeopletheyarelikelytotellabouttheirbadexperience).Thelogicbehindcultivatingcustomer51isimpossibletodeny.“Inpracticemostcompanies’marketingeffortisfocusedongettingcustomers,withlittleattentionpaidto52them”,saysAdrianPayneofCornfieldUniversity’SchoolofManagement.“Researchsuggeststhatthereisacloserelationshipbetweenretainingcustomersandmakingprofits.53customerstendtobuymore,arepredictableandusuallycostlesstoservicethannewcustomers.Furthermore,theytendtobelessprice54,andmayprovidefreeword-of-mouthadvertising.Retainingcustomersalsomakesit55forcompetitorstoenteramarketorincreasetheirshareofamarket.41.A.inparticularB.inrealityC.atleastD.firstofall42.A.emphasizeB.doubtC.overlookD.believe43.A.denyingB.ensuringC.arguingD.proving44.A.MovingB.HopingC.StartingD.Failing45.A.marketsB.tastesC.pricesD.expenses46.A.culturalB.socialC.financialD.economical47.A.promiseB.planC.mistakeD.difference48.A.costB.opportunityC.profitD.budget49.A.asaresultB.onthewholeC.inconclusionD.onthecontrary50.A.hugeB.potentialC.extraD.reasonable51.A.beliefsB.loyaltyC.habitsD.interest52.A.alteringB.understandingC.keepingD.attracting53.A.AssumedB.RespectedC.EstablishedD.Unexpected54.A.agreeableB.flexibleC.friendlyD.sensitive55.A.unfairB.difficultC.essentialD.convenient【答案】【學(xué)問點(diǎn)】B5應(yīng)用文【文章綜述】本文是一談?wù)撐模饕獢⑹龉救绾伪3挚沙掷m(xù)的客戶,開發(fā)市場資源?!敬鸢附馕觥?1.B介詞短語辨析。A特殊地,特殊地;B事實(shí)上;C至少;D首先。依據(jù)空前的but推斷應(yīng)選B。42.C動(dòng)詞辨析。A強(qiáng)調(diào);B懷疑;C俯瞰,遠(yuǎn)眺,忽視;D信任。句意:公司一旦吸引了顧客,他們經(jīng)常忽視故事的另一部分。故選C。43.B動(dòng)詞辨析。A拒絕;B確信,確保;C爭吵;D證明。句意:他們遺忘了他們把什么作為生意讓人厭煩的那一方面,---確保讓顧客成為顧客。故選B。44.D動(dòng)詞辨析。A移動(dòng);B期望;C開頭;D未能。failtodosth未能做某事。句意:未能像吸引顧客那樣保持顧客真地讓公司損失大量資金。故選D。45.A依據(jù)句意:在持續(xù)變化的市場上,這是不令人吃驚的。A市場;B味道;C價(jià)格;D花費(fèi)。此文講的是公司做生意,故應(yīng)是市場。選A。46.C形容詞辨析。A文化的;B社交的,社會(huì)的;C金融的;D經(jīng)濟(jì)的。financialimplication財(cái)務(wù)影響。故選C。47.D名詞辨析。A承諾;B方案;C錯(cuò)誤;D區(qū)分,意義。makeadifference有影響,有關(guān)系。故選D。48.C名詞辨析。句意:我最寵愛的格言之一是……。A費(fèi)用;B機(jī)會(huì);C利潤;D預(yù)算。顧客的流失帶來公司預(yù)算的增加,故選C。49.A介詞短語辨析。A結(jié)果;B總體來講;C總之;D相反??蘸笫乔拔牡慕Y(jié)果,故應(yīng)選A。50.B形容詞辨析。A巨大的;B潛在的;C額外的;D合情合理的。沒有回頭客,損失的潛在的利潤。故選B。51.B名詞辨析。句意:它可讓另一個(gè)人感覺舒適,確定也會(huì)讓你感覺更好。A信任;B忠誠;C習(xí)慣;D愛好。故選B。52.C動(dòng)詞辨析。A轉(zhuǎn)變;B理解;C保持;D吸引。此處應(yīng)是保持顧客、留住顧客。故選C。53.C動(dòng)詞辨析A假定的,假想的;B受敬重的;C已建立的;D意想不到的。句意:已建立的顧客趨于買……。故選C。54.D形容詞辨析。依據(jù)句意:此外,他們趨于對價(jià)格更不敏感,……。pricesensitive價(jià)格敏感性。故選D。55.B形容詞辨析。A不公正的;B困難的;C重要的;D便利的。makeitconvenientforsbtodosth使某人做某事便利。依據(jù)題意選B。完形填空。閱讀下面短文,把握其大意,從每題所給的A、B、C、D四個(gè)選項(xiàng)中,選出最佳選項(xiàng)。Asanengineeringstudent,Ihadadegreeandthreegoodjoboffers.Ican’thelptremblingwhenIhearaboutstudiesthatshowthatwomenareata__1whenitcomestomath.However,Idiscovered:justbecauseasubjectis2tolearn,itdoesnot__3_youarenotgoodatit.Youjusthavetogrityourteethandworkhardertogetgoodatit._4youdo,there’sastrongchanceyouwillenjoyitmorethananythingelse.IneighthgradeItookalgebra(代數(shù)學(xué)).OnonetestIgotonly36percentofthe__5answers.Ifailedthenextone,too.Istartedto_6_thatmaybeI’mjustnotgoodatthis.Iwasluckyenoughtohaveateacherwhodidn’ttakemybadgradesasajudgmentofmy7_,but8asanindicationthatIshouldstudymore.He_9measideandtoldmeheknewIcoulddobetter.Heletme_10thetests,andIpulledmygradeuptoanA.Istudiedalotincollege,too.Ihadmomentsoffearwhilesittingbelowthebuzzingfluorescentlightsinthe11libraryonSaturdayafternoons,whenI__12_thattheestrogen(雌性激素)inmybodywas13_mefromunderstandingthermodynamics(熱力學(xué)).Butthe_14_inmyclasseshadtoworkjustashard,andIknewthatIcouldn’t_15toloseconfidenceinmyself.Ididn’twanttochoosebetweenmyfemininity(女性)andagoodcareer._16__Iremindedmyselfthatthose17_,theonesthatsaythatmathcomesmorenaturallytomen,arefaulty.Here’sasecret:mathandsciencedon’tgo_18tomostpeople.Noonewas__19bornknowingcalculus.Awomancanlearnanythingamancan,butfirstsheneedstoknowthatshecandoit,andthattakesaleapof20.Italsohelpstohaveselectivehearing.1.A.difficulty B.disadvantage C.trouble D.discomfort2.A.enjoyable B.humorous C.simple D.difficult3.A.sign B.state C.mean D.exhibit4.A.Once B.Where C.Although D.Until5.A.wrong B.complete C.correct D.missing6.A.think B.suggest C.choose D.decide7.A.activities B.possibilities C.characteristics D.abilities8.A.extremely B.simply C.slightly D.normally9.A.pulled B.led C.knocked D.pushed10.A.design B.attend C.desert D.retake11.A.chemistry B.engineering C.biology D.geography12.A.worriedB.excited C.disturbed D.astonished13.A.protectingB.awaking C.preventing D.attempting14.A.girls B.boys C.students D.professors15.A.afford B.encourage C.persuade D.manage16.A.Also B.But C.Furthermore D.So17.A.studiesB.explorationsC.performances D.experiments18.A.actively B.easily C.actually D.gradually19.A.never B.ever C.even D.often20.A.honesty B.knowledge C.reality D.faith【參考答案】BDCACADBADBACBADABBD完形填空。閱讀下面短文,從短文后所給各題的A、B、C、D四個(gè)選項(xiàng)中,選出可以填入空白處的最佳選項(xiàng)。Mr.Glenisamillionaire.Fiveyearsago,afterreturningfromabroadtohismotherland,he1hissmallcompany.Speakingofsuccess,Glenoftentellsusastoryabouthisextraexpensive“school”fee.Healways2hissuccesstoit.Atthattime,Glen,whoalreadygotaPh.D.degree,3toreturntothehomeland,startingacompany.Before
leaving,heboughtaRolexwatchwiththe4madethroughyearsofworkafterschoolandthescholarships.Attheairporthehadtoacceptthe5customscheck.Thewatchonhiswristwasalsodemandedtobetakendownfor6.Glenknewthatcarryingthe
specificgoodsouthadtopaythetax,andheworriedaboutpaying7forhiswatch.Sowhenhewaschecked,hetoldaliethathiswatchwasa8fake(假貨).Whenhewas9ofhis“smarts”,immediately,inthepresenceofGlen,theofficershitthewatch,10costnearly100,000,intopieces11hearingGlen’swords.Glenwas12beforeheunderstoodwhy,hewastakentotheofficetobe
examined13.Formanytimesofentry-exit14heknewthatonlythosepeopleinthe“blacklist”would“enjoy”thisspecialtreatment.Theofficerslookedovereverythingcarefullyinthebox,and15himnomatterwhattimeofentryandexithemustacceptthecheckandif16reusingandcarryingfakeandshoddygoods,hewouldbe17accordingtolaw!Suddenly,hisfaceturnedred,andhehadnothinginmindafterboardingtheplaneforlong.
Afterreturningtothehomeland,heoftentoldthestorytohisfamily,andhisemployees,too.Hesaidthatthismadeadeep18onhim,becausetheadditionalhigh“school”feethathehadeverpaidmadehimrealizethevalueof19,whichhewould
rememberasthe20ofhissuccessforever.1.A.setup B.tookup C.wentup D.pickedup2.A.honors B.mentions C.brings D.owes3.A.decided B.refused C.objected D.asked4.A.books B.things C.savings D.pounds5.A.ordinary B.routine C.regular D.common
6.A.look B.inspection C.test D.experiment
7.A.one B.it C.them D.these8.A.priceless B.useful C.worthless D.valuable9.A.afraid B.proud C.ashamed D.hard10.A.that B.what C.as D.which11.A.on B.at C.who D.in12.A.disappointedB.delighted C.amazed D.satisfied13.A.strictly B.quietly C.quickly D.curiously14.A.conditions B.experiences C.experiments D.chances15.A.stopped B.hoped C.warned D.urged16.A.cameout B.foundout C.sentout D.setout17.A.hit B.blamed C.praised D.charged18.A.expression B.idea C.thought D.impression19.A.honesty B.lies C.goods D.bravery20.A.secret B.lesson C.choice D.belief【參考答案】ADACBBBCBDACABCBDDAA完形填空。閱讀下面短文,把握其大意,從每題所給的A、B、C、D四個(gè)選項(xiàng)中,選出最佳選項(xiàng)。Perhapsyou’veattendedsomeparties.ButlikeNewYork,whereapartyordinneroften__1__businesswithpleasure,aWashingtonpartyisa__2__partofthebusinessofpolitics,thebusinessofmaking__3_connections.SomeWashingtonpartieshavea__4__aura(氣氛)aboutthem,dependingonwhogivesthemandwhoisthere,butmostpartiesareopen-house__5__infact,withthehostsnotknowingmostofthe__6__whoarethere.Iwenttoafewoftheseparties__7__IwantedtoseetheinsideofsomeoftheWashingtonmansions(公館)Ihad__8__somuchabout.Almosteverytimeduringtheeveningsomemanwouldcomeclosetotalkwithme__9__,wedidn’tknoweachotheratall.Sucha__10__exchangeclearlyproves“agatheringoffriends”__11__Washingtonpartystandards.Youdon’tevenneedan__12__toattendmanyWashingtonparties.Youjusthavetoknowaboutthem.NoWashingtonhostesswould__13__herservantstoaskyouwhoyouwere.Mostofthebiggerparties,thosewith300or400guests,_14__toimpresssomebody,andWashingtonians__15_.MostmembersoftheCongress,forexample,_16__middle-classbackgroundsinsmallercommunities_17__thecountry.Theyaredazzled(眼花繚亂的)by_18__.Theyaredazzledbybignames.TheyarereadytohelpWashington__19__hostesses.Theygoalongwiththembecausetheyaregoodfriendsortheydon’tnoticethatthey__20__ortheydon’tcareiftheyare.1.A.followsB.connectsC.mixesD.goes2.A.dailyB.necessaryC.chiefD.cheap3.A.
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