《跨境電商》課件-詢(xún)盤(pán)分析

詢(xún)盤(pán)分析詢(xún)盤(pán)分類(lèi)篩選詢(xún)盤(pán)回復(fù)思路客戶持續(xù)跟進(jìn)1，提高工作效率；2，重點(diǎn)客戶、明顯意向需要重點(diǎn)跟進(jìn)；3，避免錯(cuò)過(guò)貿(mào)易機(jī)會(huì)詢(xún)盤(pán)分析案例1:DearSirorMadam,WeareawholesaledistributioncompanylocatedinLACalifornia.I'minterestedatpurchasingyourproductNT2103.Canyoupleasefurnishmewithadditionaldetailssuchas:1.What'sthequantityrequiredinordertohavecustomlogoimprintedontheproducts?2.CanIhaveyourproductandpricingrange?3.LeadtimerequiredtodelivertoLasAngeles.ThanksBenJim特點(diǎn)：有稱(chēng)呼產(chǎn)品對(duì)口、針對(duì)具體產(chǎn)品目標(biāo)市場(chǎng)對(duì)口簡(jiǎn)單背景介紹有具體要求問(wèn)題公司信息、聯(lián)系信息IP地址定位、客戶真實(shí)性重點(diǎn)客戶、意向明顯第一優(yōu)先級(jí)第一優(yōu)先級(jí)4321第一時(shí)間回復(fù)針對(duì)問(wèn)題做出準(zhǔn)確的回答體現(xiàn)專(zhuān)業(yè)形象和公司實(shí)力表示合作的誠(chéng)意處理方法：詢(xún)盤(pán)分析案例2:DearLadiesandGentlemen,Weareinterestedinyourwoodenproducts.Pleasesendusdetailsofyourproductspecificationsandpricelist.Welookforwardtohearingfromyousoon.Sincerely,Timur

Dogan第二優(yōu)先級(jí)：稱(chēng)呼籠統(tǒng)LOREM沒(méi)有具體產(chǎn)品LOREM要所有產(chǎn)品報(bào)價(jià)、樣品LOREM專(zhuān)業(yè)度不夠LOREM有一些公司信息、聯(lián)系信息LOREM特點(diǎn)：潛在客戶、非專(zhuān)業(yè)客戶、需要培養(yǎng)第二優(yōu)先級(jí)：引導(dǎo)式提問(wèn)定期的關(guān)心了解更多買(mǎi)家信息體現(xiàn)專(zhuān)業(yè)、耐心處理方法：詢(xún)盤(pán)分析案例3:DearsSirs,WeareleadingcompanyinWestAfricaandweareinterestedinyourproducts.Wewouldliketohaveavisittoyourcompany,pleasegiveusyourinvitationletter.最低優(yōu)先級(jí)要邀請(qǐng)