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1、promote melbourne shuffle to china,create in china wu mochuan s3301566 zheng bo s3298493 xie chao s3268298 li yubo s3276910,opportunity,following the fifth population census in china, there are 290 million young people whose age are between 14-19 years old.,market,product,1. travelling show first, w
2、e plan to hold a travelling-show among the several mega cities in china, include beijing, shanghai, guangzhou and nanjing. so we must negotiate with chinese representative. if it success, they should provide grounds and advertising we will cooperate with them. we could record some performances and s
3、ubmit them on some mainstream video-sharing website. 2. melbourne shuffle classes after the show, if people show their enough enthusiasm about melbourne shuffle. we plan to set up our melbourne shuffle classes for the teenagers and dancing amateurs. we could provide the professional teachers and thi
4、s is our most important advantage. for the customer, we want to focus on students and professional dancers. 3. commercial performances if the melbourne shuffle is widely spread by our travelling show, we could also provide some commercial performances. our performances will suitable for those compan
5、ies that want to promote their products or some opening ceremonies. these profits of these performances will also become one part of our profits.,economics, financial and harvest issues,total costs 1. salaries of coaches and managers (5 coaches and 5 managers): $200,000 2. promotion fees: $70,000 3.
6、 competition bonus: $50,000 4. rent: $80,000 5.others(equipment):$50,000 the total costs: $450,000 gross margin & time to breakeven in the first year, we estimate we can enroll 2000 students for each person, we will charge $300 the income is $600,000 the gross margin in first year is $150,000 if the
7、 tax rate is 20%, time to breakeven is about 11 months.,the percentage annual growth likes the following chart:(measured in one person),economics, financial and harvest issues,return on investment in the first year, the return on investment is about (600,000*0.8-450,000)/450,000=6.7%. the return on
8、investment will increase every year, as: 1. the student numbers will increase every year 2. the cost will decrease every year through hiring chinese dance coaches-low salaries and reducing competition bonus moderately.,entrepreneurial team & management,our skill levels of the key required components,this is the deal!,start: $450,000, partly from sponsors, partly from debt. return: estimated $120,000 for first year. good relationship with china. widely recognized social responsibility. expand infl
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