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WelcometoDisneyWorldGroup41BackgroundofWaltDisneySTRATEGYCHALLENGESFORWARDAnalysisandRecommendationsOutline234TheWaltDisneyisaCompanythatiscommonlyknownasDisneyworldwide.ItisanAmericandiversifiedmultinationalmassmediacorporationthathasitsheadquarterinBurbank,California.WorldofDisney1.StudioofEntertainmentWorldofDisney2.ThemeParksNameLocationOpentimeCaliforniaDisneylandLosAngeles,USA1955OrlandoDisneyWorldOrlando,USA1971DisneylandParisParis,France1983TokyoDisneylandTokyo,Japan1992HongKongDisneylandHongKong,China2005ShangHaiDisneylandShangHai,ChinaOn-buildingWorldofDisney3.MediaNetworksWorldofDisney4.ConsumerProducts1BackgroundofWaltDisneySTRATEGYCHALLENGESFORWARDHISTORYOutline234TheEraofWaltDisneyFounderofDisneyPhoto?TheEraofWaltDisneyTheEraofMichaelEisnerTheEraofMichaelEisner1BackgroundofWaltDisneySTRATEGYCHALLENGESFORWARDAnalysisandrecommendationOutline234WhathasmadeDisneysosuccessfulforsolong?WhathasmadeDisneyStruggleattheend20thCentry?OurrecommendationsPrinciple:Understandthescopeofbusiness,acompanycannotdoeverything,letprofessionalsdoprofessionalthingsTwojudgmentbeforeenteringThenewareaismoreattractive,benefitourgrowth,WecangaincompetitiveadvantageinthenewareahelpusestablishcompetitiveadvantageinthealreadyholdingareathroughSynergyorVerticalIntegrationOurrecommendationsLocalizationChineseCartoonFlowtheruleofgovernment盜版很多，更容易的正版發(fā)送渠道，比如淘寶ComparisonAdvantagesanddisadvantagesnegativeargument1negativeargument2negativeargument3negativeargument4negativeargument5positiveargument1positiveargument2positiveargument3positiveargument4positiveargument5NegativePositiveSCENENegativePositiveDownlodpremimumTemplateat:-1234AddtexttitleAddtexttitleAddtexttitleAddtexttitleClicktoaddtextAddtext1Addtext2Addtext3YourTextHereDownlodpremimumTemplateat:-1Concept2Concept3Concept4ConceptYourTextHereDownlodpremimumTemplateat:-TargetDiagramHighaimstoasuccessfulpresentation1ConductatestrunofyourpresentationPreparetechnologyandmediaCreateahandoutandspeaker‘snotesDesignslidesinPowerPointCollectandstructurecontentsDefinegoals&analysetargetaudience23456SCENE3DownlodpremimumTemplateat:-ConceptConceptConceptConceptAddtexttitleAddtexttitleAddtitletextAddtexttitleAddtexttitleAddtexttitleAddtexttitle4321YourTextHereDownlodpremimumTemplateat:-Thisisaplaceholdertext.Thistextcanbereplacedwithyourowntext.Thisisaplaceholdertext.Thistextcanbereplacedwith

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CompetencesDescribee.g.yourbusinessDivision3DemonstrateyourcorecompetenceSCENE4YourprofileillustratedaspuzzleDemonstratewithchartsbusinessareastoyourcustomersDownlodpremimumTemplateat:-ConceptConceptConceptConceptConceptConceptYourTextHereDownlodpremimumTemplateat:-LayoutsampleforbannersandflagsDiagramsindicatedwithflagsDownlodpremimumTemplateat:-Addtext1Addtext2Addtext3ClicktoaddtextAddtext1Addtext2Addtext3ClicktoaddtextAddtext1Addtext2Addtext3ClicktoaddtextAddtext1Addtext2Addtext3Clicktoaddtext1234AddtexttitleAddtexttitleAddtexttitleYourTextHereDownlodpremimumTemplateat:-Addtext1Addtext2Addtext3ClicktoaddtextAddtext1Addtext2Addtext3ClicktoaddtextAddtext1Addtext2Addtext3ClicktoaddtextAddtextYourTextHereDownlodpremimumTemplateat:-ArrowProcessYourLogoENGAGEMakestrongandvisualPowerPqaointpresentationsinlesstimeCustomizethegraphicstofityourneedLeaveanimpactonyouraudienceSupportyourmessagewithprofessionalgraphicsCaptureyouraudienceEASETOUSEIMPRESSPROFESSIONALSAVETIMEDownlodpremimumTemplateat:-1234AddtexttitleAddtexttitleAddtexttitleAddtexttitleClicktoaddtextAddtext1Addtext2Addtext3YourTextHereDownlodpremimumTemplateat:-1234AddtexttitleAddtexttitleAddtexttitleAddtexttitleClicktoaddtextAddtext1Addtext2Addtext3DownlodpremimumTemplateat:-ClicktoaddtextAddtext1Addtext2Addtext3DCBADCABAddtexttitleAddtexttitleAddtexttitleAddtexttitleYourTextHereDownlodpremimumTemplateat:-Addtext1Addtext2ABAddtext1Addtext2DAddtext1Addtext2CAddtext1Addtext2ClicktoaddtextAddtext1Addtext2Addtext3ClicktoaddtextAddtextBAddtextCAddtextDClicktoaddtextAddtext1Addtext2Addtext3YourTextHereDownlodpremimumTemplateat:-DownlodpremimumTemplateat:-ClicktoaddtextAddtext1Addtext2Addtext3Addtext1Addtext2Addtext3Clicktoaddtext1234Addtext1Addtext2Addtext3ClicktoaddtextAddtext1Addtex

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