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ByDavid外貿(mào)英語(yǔ)函電
BusinessEnglishCorrespondence
商務(wù)英語(yǔ)寫(xiě)作教程
PreparationforBusinessCorrespondenceGreetings
1.HowdoyouunderstandEnglishlearning?2.WhatisEnglishdoyouthink?3.WhatisyourpurposeforlearningBusinessEnglishwriting.4.DoyouknowtherelationbetweenbasicEnglishandBusinessEnglishwriting.5.HowdoyouunderstandtherelationbetweenYouandme.6.AreyoupreparedtolearnEnglishwriting?7.DoyouhavesomegoodmethodsyouthinkinEnglishwriting?EnglishListeningWrittenEnglishSpokenEnglishEnglishReadingThemostimportantoneinimprovingyourEnglishlevel.EnglishlearningDirections誤區(qū)一:把聽(tīng)說(shuō)讀寫(xiě)譯割裂開(kāi)來(lái)單一學(xué)習(xí)。誤區(qū)二:把知識(shí)當(dāng)成技能。誤區(qū)三:速成心理。誤區(qū)四:重結(jié)果不重過(guò)程。誤區(qū)五:對(duì)外語(yǔ)學(xué)習(xí)價(jià)值的誤解。英語(yǔ)學(xué)習(xí)觀念的一些誤區(qū)從以“應(yīng)試”為目的向以“交際”為目的的轉(zhuǎn)變由“學(xué)會(huì)”向“會(huì)學(xué)”的轉(zhuǎn)變由“培養(yǎng)閱讀能力”向“培養(yǎng)實(shí)用能力”的轉(zhuǎn)變
如何轉(zhuǎn)變英語(yǔ)學(xué)習(xí)觀念1.Chinglishisnotashamedthing!2.Payattentiontothecontextofyourconversation!Aforeigner(F)andhistourguide(G)arewalkingontheGreatWall.ThentheFwantstousetherestroom/washingroom/WC/Bathroom.Andhesayslikethefollowing:F:Excuseme,CanIgosomewhere?Thebeautifulguidegirlrepliedafterawhilelikethis:G:Yes,ofcourse,youcangoanywhere!Summary:heresheused“anywhere”!!YourthinkinginEnglishLearning1.Nevertroubletroubletilltroubletroublesyou。麻煩沒(méi)來(lái)找你,就別去自找麻煩。第一、四個(gè)trouble是動(dòng)詞,第二、三個(gè)trouble是名詞。2.Iknow.Youknow.Iknowthatyouknow.IknowthatyouknowthatIknow。我知道。你知道。我知道你知道。我知道你知道我知道。3.Ithinkthatthatthatthatthatstudentwroteontheblackboardwaswrong。
我認(rèn)為那個(gè)學(xué)生寫(xiě)在黑板上的那個(gè)“that”是錯(cuò)誤的。第一個(gè)that是連詞,引起賓語(yǔ)從句;第二、五個(gè)that是指示代詞“那個(gè)”;第三個(gè)that在這兒相當(dāng)于名詞;第四個(gè)that是關(guān)系代詞,引起定語(yǔ)從句。4.Wemusthangtogether,orwe‘llbehangedseparately。
我們必須團(tuán)結(jié)在一起,否則我們將被一個(gè)個(gè)絞死。這是一句雙關(guān)語(yǔ)。前面的hangtogether是“團(tuán)結(jié)一致”的意思,后面的hanged是“絞死”的意思。5.Thequickbrownfoxjumpsoveralazydog。那只敏捷的棕色狐貍跳過(guò)了一只懶惰的狗。這個(gè)句子包含了英語(yǔ)中的26個(gè)字母。
看了讓人發(fā)暈的句子I.FormandStructureofbusinessletters1.Form2.Structure3.AddressingEnvelopesII.WritingPrinciplesofbusinesslettersUnite1BasicKnowledgeofBusinessLetterWriting(1)FullBlockFrom齊頭式1.Form格式Allinformationistypedfromtheleftmargin(2)ModifiedBlockFormwithIndentedStyle.混合式KeysentencesA.Thesender’saddressisintheup-middlepart.B.Thereceiver’saddressstartsfromtheleftmargin.C.Thecomplimentarycloseandsignaturemiddlelittletowardstheright.D.Tomakethelettersimpleandclear.(2)ModifiedBlockFormwithindentedstyle(3)ModifiedBlockForm改良式式Thesender’’sadd.isfromtheleftmargin;Nomorechanges(4)SimplifiedFormAllinformationistypedfromtheleftmargin,butnocomplimentarycloseandsender’scompanynameDependonthepreferenceMakeyourletterpleasingtotheeye.Alsoconvenienttobetyped.So,hereyouaretheboss!!!!!Whichtypeshouldwechoose?ASamplesDearFriend,Myname
isMr.Chris
Owen,I
am
the
chiefSecurityofficerofGlobal
Securities
UK,
Ihavebeen
working
with
thiscompanyforOver11years,
by
next
threemonths,I
willbe
leaving
thiscompanyto
startmyownprivatebusinessoutsidetheUnitedKingdom.
The
reason
why
Iam
contacting
you
isbased
on
myfindings
ofoneofa
TrunkBoxthatis
in
our
security
Vault,
thisConsignmenthadbeenthere
for
overthree
yearswithnobodycoming
to
claimit
or
even
paying
the
demurrage,ononeof
my
Routine
checkingI
decided
tosecretly
know
whatthecontentis
and
to
mysurprise
itcontains
more
than6
Million
Dollars
and
somediamondrings
and
housedocuments
oftwopropertieshereinUK.I
had
on
myowninvestigated
the
ownerswhere
aboutanddiscoveredthathediedlast
two
yearsof
heartattackandno
member
of
his
familyhadknowledge
of
this
Deposit
withourCompany,theclientnameisMR.ANTONIO
FERNANDEZamAmericancitizen.
Rightnow,
the
rulesandregulationsof
our
Company
states
that
any
unclaimedConsignmentafter
fouryears
ofitsDepositwill
bedeclared
astheCompanyproperty,
but
Idonotwantthis
totake
placehence
Ihavefound
out
of
its
content.So
Iamcontacting
you
to
know
if
you
will
be
interestedtopartnerwithmeto
secure
this
Consignment
frommy
Company,I
will
detail
you
with
all
the
information’sregarding
thisDepositandhowwe
willcarry
out
this
dealby
presenting
you
ashisnext
ofkin.
Please
dogetback
tomeif
you
are
interested
onthis
deal
withthefollowing
information’s.(1)
Full
namesandaddress(2)
Private
phonenumberDo
rememberthatbusiness
ofthis
magnitudewillcome
tosuccessonly
ifitwillbekeptvery
confidential.Ineedyour
urgentresponse
beforemyplans
toleave
the
company
is
discovered.
Pleaseifyouarenotwillingandinterestedin
helping
me
kindlydeletethise-mailfromyour
computer
and
pretend
you
nevergotit.YoursTruly
Mr.
ChrisOwen(1)PartsofthebusinessletterLetterhead信頭Referenceanddate編號(hào)和日日期Insidenameandaddress封內(nèi)名稱(chēng)稱(chēng)及地址址Attentionline注意事項(xiàng)項(xiàng)Salutation稱(chēng)呼Subjectline事由Bodyoftheletter信文Complimentaryclose結(jié)尾敬語(yǔ)語(yǔ)Signature簽名Enclosure附件Carboncopynotation抄送Postscript附言2.Structure構(gòu)成Sender’’snamePostaladdressTelephonenumberFaxnumberE-mailaddressPosition:1.theup-center2.theleftmarginofaletterwritingpaperA.Letterhead信頭◆Reference:1.Filenumber2.Departmentcode3.Initialsofthesigner:yourref:JBD/WMOurref:WDW/LPPosition:※immediatelybelowtheletterhead※canalsobeplacedatthelowerleftmargintwolinesbelowthenameofthesigner.B.ReferenceandDate編號(hào)和日日期◆DateRules:1.infullandnotabbreviated2.The––th,-st,-ndand––rdthatfollowthedaycanbeomitted3.Don’’twrite04insteadof2004fortheyears4.Avoidtypingdateslike10/2/2010British:Day/Month/YearAmerican:Month/Day/YearSowhatis05/07/2010B.ReferenceandDate編號(hào)和日期英文日期分英英式和美式,舉例如下:
1)8thMarch,2004或8March,2004(英式)2)March8th,2004或March8,2004(美式)日日期寫(xiě)法法宜遵從下列列規(guī)則:1)年份必須完全全寫(xiě)明,不可可用“04代替2004;2)月份必須用英英文拼出或采采用公認(rèn)的簡(jiǎn)簡(jiǎn)寫(xiě),即January(Jan.),February(Feb.),March(Mar.),April(Apr.),May,June,July, August(Aug.),September(Sept.),October(Oct.),November(Nov.),December(Dec.);3)日期可可用序序數(shù)詞詞,如如:1st,2nd,3rd,4th,...;也可可用基基數(shù)詞詞,如如:1,2,3,4,...。但美美式大大多采采用后后者;;4)在年份份和月月日之之間必必須用用逗號(hào)號(hào)隔開(kāi)開(kāi);5)日期不不可全全部采采用如如或7/12/2003的阿拉拉伯?dāng)?shù)數(shù)字書(shū)書(shū)寫(xiě),,否則則會(huì)引引起誤誤解。。因?yàn)闉橛⒚烂涝谶@這方面面的習(xí)習(xí)慣用用法不不同。。按美美國(guó)人人習(xí)慣慣,上上述日日期為為2003年7月12日,而而按英英國(guó)習(xí)習(xí)慣則則是2003年12月7日。英語(yǔ)中中日期期的表表達(dá)6thApril,1978是英式式英文文的寫(xiě)寫(xiě)法.April6th,1978是美式式英文文的寫(xiě)寫(xiě)法.(注意:日子和和月份份中間間沒(méi)有有逗號(hào)號(hào).)6th,April,1978April6th,1978April6,1978都正確確關(guān)關(guān)于于日期期的寫(xiě)寫(xiě)法,,應(yīng)注注意以以下幾幾點(diǎn)::①①年份份應(yīng)完完全寫(xiě)寫(xiě)出,,不能能簡(jiǎn)寫(xiě)寫(xiě)。②②月月份要要用英英文名名稱(chēng),,不要要用數(shù)數(shù)字代代替。。③③月份份名稱(chēng)稱(chēng)多用用公認(rèn)認(rèn)的縮縮寫(xiě)式式。但但May,June,July,因?yàn)檩^較短,,不可可縮寫(xiě)寫(xiě)。④④寫(xiě)寫(xiě)日期期時(shí),,可用用基數(shù)數(shù)詞1,2,3,4,5,……28,29,30,31等,也也可用用序數(shù)數(shù)詞lst,2nd,3rd,4th,5th,…………28th,29th,30th,31lst等。但但最好好用基基數(shù)詞詞,簡(jiǎn)簡(jiǎn)單明明了。。英語(yǔ)中中日期期的表表達(dá)日期可可有下下列幾幾種寫(xiě)寫(xiě)法::①①Oct.20,2004②②10May,2004③③3rdJune,2004④④Sept.16th,2004按美國(guó)國(guó)習(xí)慣慣,①①最為通通用日日期的的寫(xiě)法法,月月、日日、年年,月月份用用英文文,日日和年年用阿阿拉伯伯?dāng)?shù)字字。例例如::2008年9月8日應(yīng)寫(xiě)寫(xiě)成::Sep.8,2008或_09/08/2008_英語(yǔ)中中日期期的表表達(dá)1.Thenameandaddressofthereceiver:theleft-handmargin,2or3spacesbelowthedate.2.Exactlythesamewayasontheenvelope.3.Ordinarycourtesytitles:MR.,Mrs.,Miss,Ms.Messrs.[各位先先生;;先生生(用用于法法國(guó)人人名前前,monsieur的復(fù)數(shù)數(shù)形式式)]4.Afterthenamefollowshisorherposition.C.InsideNameandAddress封內(nèi)名名稱(chēng)及及地址址Usedforthewriterwishestodirectthelettertospecificindividualorsectionofthefirme.g.:Attention:Mr.Smith/TheSalesManagerE.Salutation稱(chēng)呼[,s?lju:'tei???n]OpenlettergreetingsTheform:““DearSir”or““DearSirs””““Gentlemen””,““LadiesandGentlemen””.TwospacesbelowtheinsideaddressortheattentionlineF.SubjectLine事由由Thegeneralideaofaletterbetweenthesalutationandtheletterbody.Callthereceiver’sattentiontothetopic.D.AttentionLine.注意事項(xiàng)項(xiàng)1.Writesimply,clearly,courteously,grammatically,andtothepoint.2.Paragraphcorrectly3.TypingisaccurateanddisplayartisticH.ComplimentaryClose結(jié)尾敬語(yǔ)語(yǔ)1.Formal:DearSirs,YoursFaithfully,Gentlemen:Trulyyours,2.LessFormal:DearMr.Henry,YourssincerelyorSincerelyyoursMeannothingtothemessage,canbeomittedG.BodyoftheLetter1.Typethewriter’’sfirmorcompanybelowtheclose2.Thepersonwhodictatetheletter,signhisname,byhandinblackorblueink.3.Followedbyhisjobtitleorposition◆NeversignaletterwitharubberstampJ.Enclosure附件:Encl:PriceListK.CarbonCopyNotation抄送:L.Postscript附言:P.S.ThesampleswillbesenttoyoutomorrowI.Signature簽署ChinaNationalChemicals(Stamp)Import&ExportCo.Beijing,ChinaOverseasTradingCo.153MarketStreetRegistered(confidential/Secret/PrintedMatter)3.AddressingEnvelope信封1.Courtesy禮貌2.Consideration體諒3.Completeness完整4.Clarity清楚5.Conciseness簡(jiǎn)潔6.Concreteness具體7.Correctness正確II.WritingPrinciplesWhatisCourtesy?1.acourteousorrespectfulorconsiderateact2.acourteousorrespectfulorconsiderateremark3.acourteousmanner1.Courtesy禮貌Compare:(Polite):WehavereceivedwithmanythanksyourletterofOct.7,andwetakethepleasureofsendingyouourlatestcatalog.Wewishtodrawyourattentiontoaspecialofferwhichwehavemadeinit.(Courteous):Youwillbeparticularlyinterestedinaspecialofferonpage5ofthelatestcatalogenclosed,whichyourequestedinyourletterofOct.7◆Trytoavoidirritating,offensive,orbelittlingstatement◆Toanswerletterspromptly1.Courtesy禮貌貌◆emphasizeYou-attitude(Y)ratherthanWe-attitude(W).◆keepreader’’srequest,needs,desires,feelingsinmind.A.You-attitudeCompare:W:Weallow2percentdiscountforcashpaymentY:Youearn2percentdiscountwhenyoupaycash.W:Wewon’’tbeabletosendyouthebrochurethismonthY:Wewillsendyouthebrochurenextmonth.2.Consideration體諒諒B.FocusonthepositiveapproachCompare:P:WefeelsurethatyouwillbeentirelysatisfiedN:Wedon’’tbelieveyouwillhavecausefordissatisfaction.P:Perhapsnexttimewecansendyouwhatyourequire.N:Weregretourinabilitytoserveyouatthistime.2.Consideration體諒Abusinesslettershouldincludeallnecessaryinformation.Itisessentialtocheckthemessagecarefullybeforeitissentout.◆checkwordspelling◆checkpunctuation◆checkthenumbersappearedinyourarticle◆Checknames(spelling)3.Completeness完整A.Avoidusingthewordswhichhavedifferentunderstandingorunclearmeaning.B.Payattentiontothepositionofmodifiers.C.Payattentiontothesentencestructure.D.Paragraphcarefullyandproperly.E.Oneparagraphforeachpointisagoodgeneralrule4.Clarity清楚A.AvoidusingwordyexpressionsE.g.B.Avoidunnecessaryrepetition.E.g.C.Usingshortsentences,simplewordsandclearexplanations:E.g.a>useawordtoreplaceaphraseE.g.b>useaphrasetoreplaceasentenceE.g.c>usewordstoreplaceclausesE.g.5.Conciseness簡(jiǎn)潔潔◆makethemessagespecific,definiteandvivid.6.Concreteness具體A.Grammarmistakesoftenoccurredinbusinessletter.B.Avoidusingoverstatement.C.Accuratenumbers.D.Capitalletters7.Correctness正確DearSirs,InreplytoyouresteemedlettersofFeb.13,wearenowsendingyouourlatestpricelist,togetherwithourillustratedcatalogue.Intheabove-mentionedlist,youcanseewehavebidyouthelowestpricesandofferedourbestgoods.Webelievethatwillmakeyougiveusyourvaluedorders.Wearewaitingforyourimmediatereply.Yoursfaithfully,David范例01DearMr.Johnson,WearereallygratefulonreceivingyourletterofNov.3inwhichyoushowedgreatinterestinourproducts.Actually,wehaveanagencyinShanghai,China,throughwhichwesellourproductsinChina.Therefore,wehavepassedyourletterontothem,askingthemtoconsideritsoon.Youwillsurelyreceivetheirletter.Thankyouverymuchforyourinterestinourproducts.IHopethatcansatisfyyou.Yourssincerely范例02DearMr.Douglass,WerefertoyourpreviouslettersentonFeb.28,2000inwhichyouwereaskedtoclearthebalanceof$600000whichhadbeenoutstandingsinceJanuary.Asyouhavenotrepliedtotheletter,youleavelittlechoiceforusbuttoplacethematterinthehandsofsolicitors,however,wearereluctanttodothisandareofferingyoufurthermonthtosettletheaccount.YourssincerelyDavid范例031.Tonguetwister:a.Cheapshiptripb.Afleaandaflyflewupinaflue.Saidtheflea,"Letusfly!"Saidthefly,"Letusflee!"SotheyflewthroughaflawintheflueAbigblackbugbiteabigblackbear,madethebigblackbearbleedblood.2.Wordsdailyused:a.Afteryou!您先請(qǐng)?。.I’vedonemybest.我已盡力力了.c.Idon’tknowforsure.我不確切切知道d.Don’’ttakeittoheart!別往心里里去!PracticeEverydayWriteabusinessletterbasedonthematerialsatthepageof22HomeworkQuestion?Whydon’tyouaskme?ThankYou!ThankYou!ThankYou!ThankYou!Readthedialogue2andpaymoreattentiontotheimportantanddifficultpointswe’veconcluded.ReadthedialogueNevergiveup!Pleasewatchashortvideoaboutbusines
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