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語(yǔ)篇填空一背景知識(shí)鷹眼系統(tǒng)(英語(yǔ):Hawk-Eye),是在板球、網(wǎng)球、羽毛球和其他運(yùn)動(dòng)中使用的一套電腦視覺系統(tǒng),以追蹤記錄球的路徑并顯示記錄之實(shí)際路徑的圖形圖像,也可以預(yù)測(cè)球未來(lái)的路徑。在一些運(yùn)動(dòng)中,如網(wǎng)球,鷹眼系統(tǒng)已成為裁判過程的一部分,選手亦可提出挑戰(zhàn)來(lái)嘗試逆轉(zhuǎn)裁判。鷹眼系統(tǒng)由英國(guó)漢普郡拉姆西的RokeManor研究有限公司的工程師在2001年開發(fā)。這項(xiàng)專利由醫(yī)生保羅霍金斯和大衛(wèi)雪利持有。后來(lái),該技術(shù)脫離原公司,成立了一個(gè)獨(dú)立的公司:鷹眼系統(tǒng)創(chuàng)新有限公司,一個(gè)與電視制作公司Sunset+Vine聯(lián)合的合資企業(yè)。TheHawk-Eyesystem(鷹眼系統(tǒng)),nowusedatmost
elite
tournaments,betweensixandtencameras
1._________(position)
aroundthecourttocreateathree-dimensional
representation
oftheball’s
trajectory(軌跡).Thiscanthenbepresentedonascreen
visible
toplayers,
spectators
and2._________(office)—aswellasTV
viewers.3._________theAI’s
verdict
considered
final,playerscanuseittoappealhumandecisions,Badcallsfromline
judges
and
umpires
arenowoften
overturned.
“Tennisisoneofthemost
visible
settings4._________finaldecisionrightsaregrantedtoAI.”Thatiswhy,DavidAlmog,a
behavioural
economist
atNorthwesternUniversity,togetherwith
hiscolleagues
inAmericaandAustralia,haslookedatwhethertennis
umpires
andline
judges
5._________(correct)calledballsinoroutduringnearly
100,000
pointsplayedinsome
700
matchesacrosstheworld,bothbeforeandafterthe
introduction
oftheHawk-Eyeball-trackingsystemin
2006.
Thelatestanalysisfromtheirresearch,
published
asa
preprint
lastmonth,showedthatHawk-Eye
oversight
haspromptedhumanofficialstouptheirgameandmake
8%less
mistakes
thanbeforeit6._________(introduce).Suchanimprovement
inperformanceistobe
expected,theresearcherssay,7._________(give)the
heightened
watchfulnessthataccompanies
thethreatofpublicshaming.
Suchashiftiseasilyunderstood.BeforeHawk-Eye,theyweremorelikelytocallaserveoutwhenitwasin.8.________afterwards,theywereevenmorelikelytowavethroughballsthatwereactuallyout.Forevery
100
mis-hitserves,post-Hawk-Eye
umpires
left
39
unchallenged.The9._________(compare)
figureintheearliererawas
26.Manyofthesame10._________(tend)
willbeatplayinfieldslikemedicineandlaw,saysMrAlmog.
答案1.positioned2.officials3.With4.where5.correctly6.wasintroduced
7.given8.But9.comparable10.tendencies
本篇原文出自:《TheEconomist經(jīng)濟(jì)學(xué)人》February17th2024【Science&technology】TennisandAloversight:Injusticeisserved
Sincethe
introduction
ofHawk-Eye,
umpires
havebeen
biting
their
tongues
Wimbledon’scentrecourthasseenitsshareofrivalries;thinkofMcEnroevBorg,orWilliamsvWilliams.ButforDavidAlmog,a
behavioural
economist
atNorthwesternUniversity,thematchworth
tuning
inforis
umpire
vmachine.
HowAI
oversight
affectshumandecision-makingisanimportantquestioninaworldwhere
algorithms
playanever-largerroleineverydaylife.Cardrivers,financialtradersandair-trafficcontrollersalready
routinely
seetheirdecisionsoverruledbyAIsystemsputinplaceto
rapidly
correctpoor
judgment.Doctors,
judges
andeven
soldiers
couldbenext.
Muchofthis
correction
happensoutofthepubliceye,
thwarting
would-be
analysts.But,saysMrAlmog,“tennisisoneofthemost
visible
settingswherefinaldecisionrightsaregrantedtoAI.”Thatiswhy,togetherwith
colleagues
inAmericaandAustralia,hehaslookedatwhethertennis
umpires
andline
judges
correctlycalledballsinoroutduringnearly
100,000
pointsplayedinsome
700
matchesacrosstheworld,bothbeforeandafterthe
introduction
oftheHawk-Eyeball-trackingsystemin
2006.
TheHawk-Eyesystem,nowusedatmost
elite
tournaments,usesbetweensixandtencameras
positioned
aroundthecourttocreateathree-dimensional
representation
oftheball’s
trajectory.Thiscanthenbepresentedonascreen
visible
toplayers,
spectators
andofficials—aswellasTV
viewers.Playerscanuseittoappealhumandecisions,withtheAI’s
verdict
considered
final.Badcallsfromline
judges
and
umpires
arenowoften
overturned.
ThelatestanalysisfromMrAlmogandhis
colleagues,
published
asa
preprint
lastmonth,showedthatHawk-Eye
oversight
haspromptedhumanofficialstouptheirgameandmake
8%less
mistakes
thanbeforeitwasintroduced.(Thatcomparisoncanbemadethankstoa
2005
trialperiodinwhichHawk-Eyewasusedwithouttheabilitytoinfluencecalls.)Suchan
improvement
inperformanceistobe
expected,theresearcherssay,giventhe
heightened
watchfulness
that
accompanies
thethreatofpublicshaming.
Mostofthe
improvement
cameduringthemulti-shot
rallies
thatfollowasuccessfulserveandreturn.Butwhentheresearcherslookedat
serves
in
particular,andespeciallyincaseswheretheservedball
landed
within
20mmeithersideofaline,theyweresurprisedtoseetheerrorrate
soar.The
umpires
andline
judges,itturnedout,hadswitched
strategy.BeforeHawk-Eye,theyweremorelikelytocallaserveoutwhenitwasin.But
afterwards,theywereevenmorelikelytowavethroughballsthatwereactuallyout.Forevery
100
mis-hit
serves,post-Hawk-Eye
umpires
left
39
unchallenged.The
comparable
figureintheearliererawas
26.
Suchashiftiseasilyunderstood.Overlookedfaultsareless
disruptive
intennisthanincorrectcriesof“out”becausetheseendthepoint
prematurely.Theycanalso
trigger
dissent
fromboththeplayerand
crowd
whentheerroris
identified
onthebigscreen.Itseemsthathumanofficialstakethelessreputationally
risky
option,evenifitleadstomoreincorrectcalls.
Tennis,withits
binary
outcomesandclearevidenceofwhetheradecisionwasrightorwrong,offersahighly
simplified
modelforAI
oversight.Butmanyofthesame
tendencies
willbeatplayinfieldslikemedicineandlaw,saysMrAlmog,andshouldbe
considered
before
algorithms
areallowedto
trump
humandecisions.Mostimportant,perhaps,isthesocialcostofgettinganimportantcallwrong,whichwillvarybetween
disciplines,andcould
distort
decision-makingindifferentways.
judges,forexample,mayprefertounder-convict.Doctors,ontheotherhand,mightover-diagnose.Staytuned.語(yǔ)篇填空二 背景知識(shí)開市客:開市客(Costco)是美國(guó)最大的連鎖會(huì)員制倉(cāng)儲(chǔ)量販店,起源于1976年在加利福尼亞州圣迭戈成立的PriceClub以及七年后在華盛頓州西雅圖成立的開市客。開市客在2009年成為美國(guó)第三大、世界第九大零售商。好市多是會(huì)員制倉(cāng)儲(chǔ)批發(fā)俱樂部的創(chuàng)始者,成立以來(lái)即致力于以可能的最低價(jià)格提供給會(huì)員高品質(zhì)的品牌商品。開市客在全球七個(gè)國(guó)家設(shè)有超過500家的分店,其中大部分都位于美國(guó)境內(nèi),加拿大則是最大國(guó)外市場(chǎng),主要在首都渥太華附近。全球企業(yè)總部設(shè)于華盛頓州的伊薩夸(Issaquah,WA),并在鄰近的西雅圖設(shè)有旗艦店。2020年7月,福布斯2020全球品牌價(jià)值100強(qiáng)發(fā)布,開市客排名第79位。2024年1月12日,華南地區(qū)首家開市客在深圳正式開業(yè)Costcoistheworld’sthird-biggest
retailer,behindWalmartandAmazon.ThoughitssalesarelessthanhalfofWalmart’s,itsreturnoncapital,atnearly
20%,ismorethantwiceashigh.1._________(guide)
byasimpleidea—hookshoppersbyofferinghigh-qualityproductsatthelowestprices,itdoesthisbykeeping
markups
lowwhilechargingafixedmembershipfeeand
stocking
fewer
distinct
products,allwhiletreatingits
employees2.
_________(generosity).JoeFeldman,an
3._________(analyze)
atTelseyAdvisoryGroup,aresearchfirm,arguesthatthemembershipmodelcreatesa
virtuous
circle.Themoremembersthecompanyhas,thegreateritsbuyingpower,leadingtobetterdealswith
suppliers,mostof4._________arethenpassedontoitsmembers.Thefeealso
encourages
customers5._________(focus)theirspendingatCostco,ratherthanshoppingaround.Thatseemstowork:membership-renewal
ratesareupwardsof
90%.
Costcostoresstock6.________(limit)selectionofabout
3,800
distinct
items.By
limiting
itsrange,Costcocanbetterfocus7.________maintaining
quality.Less
variety
instoreshelpsitusespacemore
efficiently.Andwithfewerproducts,Costcoturnsoveritswaresalmosttwiceasfastasusualforretailers,8._________(mean)lesscapitalgetstiedupin
inventory.Ithasalsoexpandeditsownbrand,KirklandSignature,whichnow9._________(account)foroveraquarterofitssales,wellaboveaveragefora
retailer.Its
margins
onitsown-brandproductsareaboutsixpercentagepointshigher10._________forbrandssuchasHersheyorKellogg’s.
答案:1.Guided2.generously3.analyst4.which5.tofocus6.limited7.on
8.meaning9.accounts10.than本篇原文出自:《TheEconomist經(jīng)濟(jì)學(xué)人》February17th2024【Business】Retail:Thesuperstore
WhyCostcoissoloved
INTHENEARLY
40
yearsthatTheEconomisthasservedupitsBigMacindex,thepriceoftheMcDonald’sburgerinAmericahasmorethan
tripled.Inthatsameperiodthecostofanother
meaty
treat—ahot-dog-and-drink
combo
atCostco—hasremained
steady
at$1.50.LastyearcustomersoftheAmericanbig-box
retailer
devoured
200mofthem.RichardGalanti,Costco’slongtimefinanceboss,once
promised
tokeeptheprice
frozen
“forever”.
CustomersarenottheonlyfansofCostco,asthe
outpouring
of
affection
fromWallStreet
analysts
afterMrGalantiannouncedhis
retirement
onFebruary
6thmadeclear.Thefirm’ssharepriceis
430
timeswhatitwaswhenhetookthejobnearlyfourdecadesago,comparedwith
25
timesfortheS&P
500
indexoflarge
companies.Ithascontinuedto
outperform
themarketinrecentyears.Whatliesbehinditsenduringsuccess?
Costcoistheworld’sthird-biggest
retailer,behindWalmartandAmazon.ThoughitssalesarelessthanhalfofWalmart’s,itsreturnoncapital,atnearly
20%,ismorethantwiceashigh.CharlieMunger,a
famed
investor
whoservedonCostco’sboardfrom
1997
untilhisdeathlastyear,calledita“perfectdamncompany”.MrGalanti,whodescribesCostco’sbusinessmodelas“arrogantly
simple”,saysthecompanyis
guided
byasimpleidea—hookshoppersbyofferinghigh-qualityproductsatthelowestprices.Itdoesthisbykeeping
markups
lowwhilechargingafixedmembershipfeeand
stocking
fewer
distinct
products,allwhiletreatingits
employees
generously.
Startwith
margins.Mostretailersboost
profits
bymarkingupprices.NotCostco.Itsgross
margins
hoveraround
12%,comparedwithWalmart’s
24%.Thecompanymakesupthe
shortfall
throughitsmembership
fees:customerspay$60
ormoreayeartoshopatitsstores.In
2023
fees
fromits
129mmembers
netted
$4.6bn,morethanhalfofCostco’s
operating
profits.
JoeFeldman,an
analyst
atTelseyAdvisoryGroup,aresearchfirm,arguesthatthemembershipmodelcreatesa
virtuous
circle.Themoremembersthecompanyhas,thegreateritsbuyingpower,leadingtobetterdealswith
suppliers,mostofwhicharethenpassedontoitsmembers.Thefeealso
encourages
customerstofocustheirspendingatCostco,ratherthanshoppingaround.Thatseemstowork:membership-renewal
ratesareupwardsof
90%.
Next,considerthewaythecompany
manages
itsproductlineup.Costcostoresstocka
limited
selectionofabout
3,800
distinct
items.Sam’sClub,Walmart’sCostco-like
competitor,carriesabout
7,000.AWalmart
superstore
hasaround
120,000.Buyingmorefromfewer
suppliers
givesthecompanyevengreater
bargaining
heft,
lowering
pricesfurther.By
limiting
itsrange,Costcocanbetterfocuson
maintaining
quality.Less
variety
instoreshelpsitusespacem
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