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1、第一步1?向顧客推銷商品Dear Sir: May 1, 2001Inquiries regarding our new product, the Deer Mountain Bike, have been coming in fromall parts of the world ? Reports from users confirm what we knew before it was put on themarket 一 that it is the best mountain bike available? Enclosed is our brochure?Yours faithful

2、ly2. 提出詢價(jià)Dear Sir: , 2001We received your promotional letter and brochure today. We believe that your would do well here in the IL S ? A. Kindly send us further details of your prices and terms of sale ? Weask you to make every effort to quote at competitive prices in order to secure our business?We

3、 look forward to hearing from you soon. ?Truly3. 迅速提供報(bào)價(jià)Dear Sir: June 4, 2001Thank you for your inquiry of June the 1st concerning the Deer Mountain Bike ? It gives us great pleasure to send along the technical information on the model together with the catalog and price list ? After studying the pr

4、ices and terms of trade, you will understand why we areworking to capacity to meet the look forward to the opportunity of being of service of you.交易的契機(jī)4. 如何討價(jià)還價(jià)Dear Sir: June & 2001Wehave received your price lists and have studied it carefully. However, the price level in your quotation is too h

5、igh for this market, If you are prepared to grant us a discount of 10% for a quantity of 200, we would agree to your offerYou should note that some price cut will justify ? We hope to hear from you soon.Yours truly5-1 同意進(jìn)口商的還價(jià)Dear S 讓 s: June 12, 2001itself by an increase in businessWe have accepted

6、 your offer onthe terms suggestedEnclosed our will finda special price list that we believeThank you for your let ter of June the Sthwill meet your ideas of pricesYou should note that the recent advances in rawmaterials have affected the cost of this product unfavorably. However, for your order we h

7、ave kept our prices downSincerely5-2 拒絕進(jìn)口商的還價(jià)Dear S 讓 s: June 12, 2001Thank you for your letter of June the 8th ? Weregret that we cannot meet your terms ? Wemust point out that the falling market here leaves us little or no margin of profit ? We must ask you for a keener price in respect to future

8、orders ? At present the best discount offerefor a quantity of 200 is 3%. Our current situation leaves us little room to bargain. We hopeyou will reconsider the offer?Truly6. 正式提出訂單Dear Sir: June 15, 2001We have discussed your offer of 5% and accept it on the terms quotedWe are prepared togive your p

9、roduct a trial, provided you can guarantee delivery on or before the20th of right of refusal of delivery and/or cancellation of the order after this dateSeptember ? The enclosed order is given strictlyon this condition. WereservetheTruly7. 確認(rèn)訂單Dear Sir: June 20, 2001Thank you very much for your orde

10、r of June 15 for 200 Deer MountainBikes ? We will make every possible effort to speed up delivery. We will advise you of the date of dispatch ? Weare at your service at all times ?Sincerely8. 請(qǐng)求開立信用證Gentlemen: June 1& 2001Thank you for your order No. 599. In order to execute it, please open an i

11、rrevocable L/Cfor the amount of US$ 50, 000 in our favor ? This account shall be available until Sep? 20.Upon arrival of the L/C we will pack and ship the order as requested?Sincerely9. 通知已開立信用證Dear Sir: June 24, 2001Thank you for your letter of June 18 enclosing details of your terms ? According to

12、 yourrequest for opening an irrevocable L/C, we have instructed the Beijing CityCommercial Bankto open a cred it for US$ 50, 000 in your favor, valid until Sep ? 20. Please advise us by faxwhen the order has been executed?Sincerely10. 請(qǐng)求信用證延期Dear Sir : Sep. 1, 2001Weare sorry to report that in spite

13、of our effort, we are unable to guaranteeshipmentby the agreeddate due to a strikeat ourfactory.Weare afraidthatyour L/C willbeexpire beforeshipment ? Therefore,please explainour situationto yourcustomersand securetheir consent to extend the L/C to ?Sincerely11. 同意更改信用證Gentlemen: Sept ? 5, 2001Werec

14、eived your letter today and have informed our customers of your situation. Asrequested, we have instructed the Beijing City Commercial Bank to extend the L/Cup to andincluding September 30. Please keep us abreast of any new development ?Sincerely通知已開立信用證Dear Sir: June 24, 2001Thank you for your lett

15、er of June 18 enclosing details of your terms?According to yourrequest for opening an irrevocable L/C, we have instructed the Beijing CityCommercial Bankto open a credit for US$ 50, 000 in your favor, valid until Sep? 20. Please advise us by faxwhen the order has been executed?Sincerely回復(fù)客戶投訴的信函范文客戶

16、投訴我們的同事工作效率和理解能力低下:Michael:I appreciate if u get involve with Jane? she is not following poinstructions and getback to us in the same subject with difference? Last week was Vet certificates,then Billof ladings explanations, now is packaging when we are attaching all e-mail's for you andher refer

17、ence which is been discussed to be use on 3 months? We want to continueand trustin oiur relationship but it's issues which has to be stop?I will appreciate if you come back to us with a determination for the future?Thanks,笫一次草擬的回復(fù)如下沒發(fā)給客人 :1 Re. the balance of packagingIt' s our fault that we

18、 did not explain well and cause the confusion.Whenwe advised 3 months in the early email, we meant to ship these packaging in 3months, and when we talked about 1 month, we meant to receive your order for thesepackaging in 1 month, but the ship date can be Nov.Pls advise if you will be able to place

19、the order in 1 month or you need more time ? We will also improve and take care in future communication. Thank you.2 Re. The communication efficiencyWe review the emails of these days ? For the email back and forth, we thinkthe mostimportant reason is because we do not know well about your company i

20、nternal organiza tion andeach person * s work scope, so sometimes we do not address the right person to clarify our questions, and the message we received from different people is not consistent ? We got this problem when we got back to you for Vet and BL?Pls advise your company internal organizatio

21、n" s function, and we can contact the rightperson in future communication. Thank you.Apology again for any inconvenience ? We will take care and improve our communication in future ? 修改以后,最終發(fā)給客人的版本:1 Re. the balance of packagingSori for inconsistent info we provided and confuse you.Whenwe advis

22、ed 3 months in the early email, we meant to ship these packagingin 3 months, and when we talked about 1 month, we meant to receive your order for these packaging in 1 month, but the ship date can be Nov or later?Pls advise if you will be able to place the order in 1 month? We will provideconsistent

23、info and prevent confusion in future? Thank you.2 Re: The communication efficiencyWe did notice it take too many back and for th communication on B/L & Vet,it sounds to metha t our people don' t know well about your internal organization, we address question to improper people which come bac

24、k inaccurate info and bring confusion to us, this create lots of unnecessary back and forth communication &make both parties loss efficiency ? In order to improve communication efficiency, could you pls advise who we should address for below area;1. PO placement, PI (We notice both Mislay and An

25、gela place Pos? )2? Any question related to PO3. logistic & Customs clearance, including import permit, Shipping document/ Vet Document, etc?4? New product development5. Packaging & artwork approval6. Production sample approval7. Accounting (We suppose we should contact Michael Reid, pls dou

26、ble cfm)Again, apology for inconvenience? We will improve communication efficiencyin future ?例如:? 外貿(mào)函電范文匯總 外貿(mào)函電書寫根本原那么、 Courtesy 禮貌 語言要有禮且謙虛,及時(shí)地回信也是禮貌的表現(xiàn)。We have received with many thanks your letter of 20 May, and we take the pleasure of sending you our latest catalog? We wish to draw your attentio

27、n to a specialoffer which we have made in will be particularly interested in a special offer on page 5 of the latest catalog enclosed, which you requested in your letter of 20 May.二、 Consideration 體諒 寫信時(shí)要處處從對(duì)方的角度去考慮有什么需求,而不是從自身出發(fā),語氣上更 尊重 對(duì)方。例如:"You earn 2 percent discount when you pay cash ? We

28、 will send you the brochure next month ? " 就比 uWe allow 2 percent discount for cash payment ? We won' t be able to send you the brochure this month? " 要好。三、 Completeness 完整 一封商業(yè)信函應(yīng)概況了各項(xiàng)必需的事項(xiàng),如邀請(qǐng)信應(yīng)說明時(shí)間、地點(diǎn)等,確忌 寄出 模糊不清的信件。四、 Clarity 清楚 意思表達(dá)明確,要注意:- 防止用詞錯(cuò)誤:例如: As to the steamers sailing fr

29、om Hong Kong to San Francisco, we have bimonthly direct services ?此處 bimonthly 有歧義:可以是 twice a month 或者 once two month. 故讀信 者就迷惑 了,可以改寫為:have two direct sailings every month from Hong Kong to San Francisco? havesemimonthly direct sailing from Hong Kong to San Francisco.have a direct sailing from Hon

30、g Kong to San Francisco?二注意詞語所放的位置: 例如:-91? We shall be able to supply 10 cases of the item only.2. We shall be able to supply 10 cases only of the item.前者那么有兩種商品以上的含義。三注意句子的結(jié)構(gòu):例如:sent you 5 samples yesterday of the goods which you requested in your letter ofMay 20 by air ?sent you, by air, 5 sample

31、s of the goods which you requested in your letter ofMay 20.五、 Conciseness 簡(jiǎn)潔 - 防止廢話連篇:例如:letter?wish to acknowledge receipt of your letter ? ? 可改為 : Weappreciate your ?herewith please find two copies of? ? 可改為 : We enclose two copies of?二 防止不必要的重復(fù):三 短句、單詞的運(yùn)用:Enclosed herewith >enclosed at this ti

32、me - >now due to the factthat >because a draft in the amount of S1000 >a draft for $1000六、 Concreteness 具體七、 Correctness退貨英語表達(dá) 假設(shè)非商品瑕疵我們并不接受退貨,而瑕疵品將依照您的意愿替換假設(shè)尚有存貨 是退款。We do not accept merchandise for return unless items areor refundeddefective, in which case they will be replaced, subject t

33、o availability, at buyers discretion.假設(shè)因商品質(zhì)量或 III 于我們的失誤而導(dǎo)致的退貨,將會(huì)保證得到100%的退款。If the return is caused by the product quality or the mistake from us, you will be guaranteed to get 100% refund?我們提供 90 天的退貨保證。 We offer a 90day return policy. 禮品不設(shè)退貨或退換現(xiàn)金 G 辻 ts redeemed are non - re tu rnable and can not

34、 be exchanged for cash ?有關(guān)退貨事宜請(qǐng)與您的產(chǎn)品供給商或售貨商接洽Contact your products supplier orvendor for return instructions ?如果達(dá)成退貨退款協(xié)議,本店鋪會(huì)收取貨品退回運(yùn)費(fèi)。我們?cè)谑盏酵嘶刎浳?后, 會(huì)退回款項(xiàng) If we have refunds agreements, you will be responsible for the return shipping charges ? The balance will be refunded back to you after we receive

35、the items貨到付款英文 我公司堅(jiān)持貨到付款,不打任何折扣。 We insist on payment in cash on delivery without allowing any discount? 這是一家現(xiàn)金凈流入的企業(yè)現(xiàn)金收入很穩(wěn)定的企業(yè),客戶是貨到付款,而供給 商們發(fā)貨 后 30 日內(nèi)就支付。It was a cash positive business whereby clients pay cash-on-delivery and suppliers are paid 30 days after delivery.我們暫時(shí)只接受貨到付款,不便之處,敬請(qǐng)?jiān)?。客戶于收貨時(shí)

36、請(qǐng)用現(xiàn)金付款。 We accept Cash On Delivery only up to this moment? Sorry for any inconvenience caused我公司不接受貨到付款的支付方式,但可以考慮隨單付款的支付方式。We won'' t accept payment in cash on delivery, but may consider payment in cash with order ?通常我們接受即期信用證付款或電匯。我們從不接受貨到付款的方法。We usually accept payment by L/C at sight dra

37、ft or by T/T in advance, but never by 成交價(jià)格英文 purchase price 成交價(jià) 例句:成交價(jià)The purchase price is five million and eight hundred thousand dollars是港幣五口八十萬元。The purchase price figures out at about seven million dollars?成交價(jià)合計(jì)為 7000 萬美元左右。concluded price 成交價(jià)格例句:To have this business concluded, you need to low

38、er your price at least by 3%. 為達(dá)成這筆交易,你方應(yīng)至少減價(jià) 3%。Once the price had been agreed, a deal was quickly concluded ?價(jià)格一經(jīng)商定,交易很快就達(dá)成了。knocked down price例句: If was the last one they had and they sold it me at a knock down price.這是他們手中的最后一個(gè),他們以低價(jià)賣給了我。英文信范文一篇1234 Main StreetXXX city, 1234501, 2007-7-17(Saluta

39、tion),You may write a business letter to request information, to order a product, to apply to a school, or to seek employment ? Whether you write or type a business letter, be polite, specific, and neat? Keep a copy of every business letter ?Use either the block or modified block form for a business

40、 letter?Either form has six parts, including an inside address?(Complimentary Close)英文信的寫法 - 商務(wù)信函的寫法的技巧英文信的寫法 - 商務(wù)信函的寫法的技巧1 使用齊頭式書寫商務(wù)信函 - 即不使用縮進(jìn)形式分割段落2 商務(wù)信函的收信人地址應(yīng)書寫在信函上方,在發(fā)信人地址之下3 在地址之下,隔雙行書寫日期4 隔雙行或是流出更多的空間使得文章的正文能位于信函篇幅中央。5 男性收信人使用 Mr., 女性收信人使用 Ms, 如果收信人有頭銜,最好寫頭銜 , 如 Dr.6 信的開端舉出一個(gè)寫信的緣山 . 4With reference to ourtelephone conversation. ? ' )7 寫明寫信的原因 . T am writing to you to confirm our order.')8 注明信函自己的要求 . 41 would be grateful if you could includea brochure ? ')9 如果想進(jìn)一步聯(lián)系,提出建議 . 41 look forward to meet

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