電子商務模式畢業(yè)設計論文中英文翻譯文獻

中英文對照資外文翻譯文獻收益管理和子商務式------自動化銷售我們來后介紹控1、介紹然互

但無處不在特別是近開創(chuàng)通過使用中央預訂系年年到年在動在多年來航空公司收入管理AGIFORS）因此許

入管理的律.2、機械庫存控制2.1分銷及中央預訂統(tǒng)個優(yōu)Smith（以記有意購買的市AAA城市，座椅央年前經(jīng)發(fā)展了央預訂系統(tǒng)也需要高度容錯，一些規(guī)定或庫但使用數(shù)值參數(shù)通2

和Krishnan他們能夠如預通個席個座到稱“級票要一值$后10M-的飛行如1所

酒Galileo時全球到銷由航空旅游代理傭金在歷史上成本第三ExpediaOrbitz和Priceline等

SabreSabre旅游中2.2收入管理系統(tǒng)為一他們可旅游分銷仍在努力新的他們也此短期的影響預測。在多以傳達給§

13）需求模型和預測，車Ryzin的所有元素很重要，有關的決定的一個影響他人，可以優(yōu)化么是預測戶交互通常被設計作為最后一個步驟，/或她將許多共同空公司收第3集中在收庫存控制機制存第4解§5§6第7并§8。最化和制3.1庫存控制機制了更好地

航程和程艙——、M、B和Q——YQM和類航班航程中入管理系統(tǒng)確定各等級艙可出售出的機票數(shù)目。Q與QQ等級和中等級艙的座位數(shù)目和所有的座位數(shù)本的如果可能的情況下如，后應缺和航程222Y等級機程中Y等級航程或

想一一市AAA飛到BBB市BBB飛到CCC。更進一步地認為在Y等一個只想以Y票100元飛AAA-BBBYAAA-BBBBBB-CCCAAA-BBB時程-等級化——忽略題該庫盡管航共—等門1991,1994,遜1998）的本性。盡管對于控很多結果在最佳算法的目錄中

RevenueManagementandWetheofrevenueinaneffortae-commerceofOurdiscoursewithabriefoverviewofelectronicdistributionpracticedinairlineemphasizingthefundamentalroleofforsaleofarealongwithtechniquesforoptimizationandforecasting.Researchcontributionsareasofsignificantresearchpotentialaregivenspecialattention.Welookingatrevenueispracticedoutsideofairlineindustry,itsrelationshiptodynamicpricing,futurefor1.Introductionisfrequentlyandincorrectly—withtheuseofbusiness.Whilethehasunquestionablybeenatforefrontofrapidofe-commerce—providinglow-cost,ubiquitousforfacilitatingbusiness—useofengageinsaleofgoodsisfromThenotablecanbefoundintravelhospitalityindustriestheairlineinparticular,whichpioneeredmanye-commerceapplicationsforthantheuseofreservationtravelhospitalitycompaniesmanagesaleofinventory.Initially,centralreservationweretotransactionssaleofphysicalatafixedbymarketitquicklythattheybeusedformanagementofpriceswithminimaladditionalOverbooking,forecastingwillingnesstopayintoaccount,mixoffareproducts,anddoingsodynamicallyevolvedtothepointwherescience‖isnowandescriptor.Collectively,practiceshavetobeknownrevenueorandconsideredinmanyfromthecommunity1998,McCartneyCrossHerewetracehistoryofmanagementaspracticedintheindustryinanefforttoae-commerceofdynamic,automatedenabledbycentralrevenue

Fromexperience,distributioninsuchgoodcaseforlookingtodevelope-commercerevenuecommunitybeenthewiththefirstannualoftheAirlineGroupofInternationalFederationofOperationalResearch(AGIFORS)tothe1960s.Sincethathasbeenexchangeinvolvingindustryexperts,academicians,vendors,boththroughconferencestheflowofindividualscompanies.Asaindustrypracticesasofintensescrutiny.paper,weseektobroadlye-commercelessonslearnedyears.attentionisgiventosignificantcontributionsthatshaperevenueandwewherecouldprovidevaluablecontributionstotheofconcludebytakingathowrevenueisoftheairlineitstodynamicpricing,futuredirectionsthediscipline.2.TheMechanicsofInventoryControl2.1.DistributionandTraditionalrelatedwithdistributionDistributioncentralsystemsrepresentatopicintheirright.Anofplanning,distributionactivitiescanfoundinet(2001).Wesufficientbackgroundinformationheretofacilitateoftopicof—revenueConceptually,eachhastorecordwhatseatinventorybeenwhatseatinventoryisforIfanindividualtofromcityAAAtocityBBBgivendate,seatisbythecentralreservationsystem.Aspioneeringcentralreservationwerebuiltusingtechnology30Thistechnologyneverhasbeenentirelyreplaced,thefunctionalitythathasonplatformsandreservationalsoneedbehighlybecausedowntimemeanstheofeffectivelytoahalt.Forthesereasons,centrallargelyremainunintelligentworkhorses.Therules,orinventorycontrolmechanism,bywhichinventorysoldareinbutuseparametersnormallysuppliedrevenuemanagementIn§2,weindetailexamplesofwhatparametersderived.Airlineticketsangood(seeandKrishnan2001),socanbefromcentralizedsuchareservationsystemwithoutforphysicallocation.Theretypicallynoofdistributingseatinventory,asontodistributiontoanother.Instead,airlinesdifferentproducts,establishforproductsfordifferentdistributionthencontrolavailabilityin

thecentralsystem.ForaproductontheflightfromAAAtocityBBBcalledan-classticket‖thatrequiresaSaturdaynightstayandcarriesa$100penaltyformofinVarianThepriceofbeticketsthroughtravelagency1mightworthonlyaftercommissions,ticketsboughtoncarrier’shomemightflat10%discount,andsowiththeforproduct,salesdepartmentsasmanagementdepartmentsforcontrollingsaleofforIfitissaleofM-classticketsAAA–BBBcanclosedinofhigher-valueThedistributionfacedbydepicted1.Amongthemajordistributiontoareglobaldistributionsystems,thecarrier’shomewebsite,andvariousthird-partyThedistributionsystems—Amadeus,Galileo,—theofdifferentairlinesatlocationrepresentlargestdistributionthroughwhichtheirinventory,travelagentsservingasyetadditionallayerbetweentheconsumers.Withdecadesofhistory,theyanpowerfulpartoftheoftraveldistribution.Globaldistributionleveragedintoaroleasintermediaryactivelycourtingtravelagents,themcomputerinanwasnotcommon.Globaldistributionchargeservicefrombothairlinestravelagents.Travelarecommissionsbytheairlines,toclients,orwebsitesandagencieswerespawnedbytheofferdistinctcostadvantagebypredominantlysellingdirectlytheHomefeeswithsellingglobaldistributionwhilethird-partysitestravelagentchargeTravelhistoricallyhavebeenthelargestdistributionbornebythearebringingaboutainofticketsales,withafromdistributiontravelThird-partysitesofahodgepodgeofarrangementsthatstillinthemarketplace,well-knownExpedia,Hotwire,Orbitz,andPriceline,beingownedandoperatedbySabre,bestofaWebfronttoglobaldistributiondistinctionanimportanteffortmaintaindominanceinthenewworldofdistribution,thelong-termoflegacyglobaldistributionisinquestion.Orbitzisanthird-partyinthatitwasformedbycoalitionofNorthwest,Unitedinaneffortto(and,perhaps,exercise)distributionby

ridinggrowthof2.2.RevenueManagementreservationprovidedtheimpetusthegrowthofAsaofallpurchasetransactions,theysystematicallycollectedthatcouldbetoinfercustomerpurchasingprovidedoncewereunderstood.Whilehasbroughtaboutmajorchangestotraveldistributionthatstillsortedinthemarketplace,proliferationofe-distributionhasnotfundamentalsofrevenueAtitsrevenuemanagementtrackshistoricalforestablishesfuturebaseddemandforecastsintodistributionchannelsplaceincreaseddemandsonmanysystemsprovidingformanagementdecisionmaking.maythequantityofdemandfordifferentthus,haveshort-termonforecasting.Rthattraditionalrevenuemodelsarerobusttodistributionenvironmentsbroadlytransferabletomanycommercesettings.Thisisborneoutbytheauthors’experienceinapplicationdomainswherereservationsystemsOneareawherechangingdistributionenvironmenthasoftraditionalisinofinformationfordecision-makingandtheofinformationcanbecommunicatedtopurchaser,atopicwereturnin§7.3.Inalltraditionalrevenuefourmainelementsdominatetheof(1)inventorycontrolmechanism,(2)optimization,(3)(4)withofrevenuemanagement(NotewefromthebyMcGillvanRyzinsoughtcategorizeofmathematicalAllofelementsimportant,anddecisionsrelatedimpacttheothersthatjointorschemeiswarranted.However,naturalhierarchycontroldriveswhatcanbethetoalgorithmthedemandandwhatisforecast.usuallyisasafinalithasaearlyinthedesignofaIfand/ordemandmodelsarecomplicatedtoathatwillusethesystem,fromtheoutset.ThefourofmanagementsystemarequitegeneralinandcharacteristicsfromapplicationWeontheofmanagementinairlineinanefforttoprovidethatillustratee-commercelessons.Airlinerevenueischosentheillustrativeithasfarthemostdevelopedliterature,providinganopportunitytieabroadcollectionofAlso,amatureairlinerevenuecontinuesprovideofmarketinrevenue

Theremainderofisorganizedas3onfirstofrevenueoptimization.Twodifferentapproachestoareintroducedandservetoframe4thirdelementof—forecastingunconstrainingdemandTheofpricingrevenuemanagementbrieflytouchedin§5,§6discussesapplicationsofrevenuemanagementofSection7commentsonofrevenueandconcludingpresentedin§8.3.OptimizationandControl3.1.ThecontrolistheimportantofrevenueTobetterroleofmechanism,considerthepredominantmethodusedwithintheairlineindustry—legcontrol.Undercontrol,airlinesestablishcollectionorfareclassesaredesignatedbyasingleAairlineparticularlyinventorystructurehavefour—Y,B,Qwithticketsnopurchaseoraprice,nonrefundableticketsrequiringSaturdaynightstaybutlowM-andticketscarryingprices.Forflightleg,revenuemanagementdeterminesofticketsthatbesoldineachAcanbookQ-classticketonflight111connectingflight222ifthereonflightIftheofavailableseatsalsototalseatsaredecrementedonflights111and222.universal,inventorycontrolsothatthelanguageofairlineindustryrevolvesit.If,forexample,anestablishesadealwithadistributionchannelsuchasawebsite,thatwillbeaforthedifferentofmarketsthenupontheassociatedwithIncancomplicated,thebasicofusingbookingclassesasthefordealwidespread.Theshortcomingofinventorycontrolhavebeenslowthatitfailscorrespondtheairlinessell.Lookedatway,itfailsdistinguishbetweenproducts.Aticketthatmakesuseof111isnottwoproducts,butsinglethatconsistsoftheuseofAticketonflight111onefare,aY-classon222aY-classbothflighthasathirdtheoffirstrarelyofdifferentfromthefactthatoffersdifferentproducts.Yetleg/classdoesnotdisti