淺談特許經(jīng)營(yíng)在我國(guó)的發(fā)展?fàn)顩r

第3章

特許經(jīng)營(yíng)在我國(guó)的發(fā)展?fàn)顩r7/27/20231特許經(jīng)營(yíng)實(shí)務(wù)《特許經(jīng)營(yíng)實(shí)務(wù)》整體結(jié)構(gòu)特許經(jīng)營(yíng)實(shí)務(wù)基礎(chǔ)篇實(shí)務(wù)篇1.特許經(jīng)營(yíng)的概念與基礎(chǔ)知識(shí)2.特許經(jīng)營(yíng)的發(fā)展歷史與現(xiàn)狀3.特許經(jīng)營(yíng)在我國(guó)的發(fā)展?fàn)顩r4.特許經(jīng)營(yíng)企業(yè)戰(zhàn)略規(guī)劃5.特許經(jīng)營(yíng)單店模式設(shè)計(jì)6.特許經(jīng)營(yíng)加盟模式設(shè)計(jì)7.特許經(jīng)營(yíng)總部管理系統(tǒng)建設(shè)8.特許經(jīng)營(yíng)推廣與加盟招募9.特許經(jīng)營(yíng)體系運(yùn)營(yíng)管理10.特許經(jīng)營(yíng)合同與法律實(shí)務(wù)法律篇7/27/20232特許經(jīng)營(yíng)實(shí)務(wù)學(xué)習(xí)目標(biāo)通過(guò)對(duì)特許經(jīng)營(yíng)在我國(guó)的發(fā)展歷程的了解，熟悉特許經(jīng)營(yíng)發(fā)展的基本階段和規(guī)律；了解我國(guó)特許經(jīng)營(yíng)立法歷程及《商業(yè)特許經(jīng)營(yíng)管理?xiàng)l例》出臺(tái)的背景，熟悉《條例》的關(guān)鍵要點(diǎn)；了解特許經(jīng)營(yíng)在我國(guó)的發(fā)展前景和面臨的問(wèn)題與挑戰(zhàn)。7/27/20233特許經(jīng)營(yíng)實(shí)務(wù)學(xué)職習(xí)心導(dǎo)緒航特許經(jīng)營(yíng)在我國(guó)的發(fā)展?fàn)顩r特許經(jīng)營(yíng)在我國(guó)的發(fā)展歷程我國(guó)特許經(jīng)營(yíng)立法特許經(jīng)營(yíng)在我國(guó)的發(fā)展前景及面臨的挑戰(zhàn)特許經(jīng)營(yíng)在香港的發(fā)展歷程特許經(jīng)營(yíng)在臺(tái)灣的發(fā)展歷程特許經(jīng)營(yíng)在我國(guó)內(nèi)地的發(fā)展歷程我國(guó)特許經(jīng)營(yíng)立法歷程《商業(yè)特許經(jīng)營(yíng)條例》立法的背景《商業(yè)特許經(jīng)營(yíng)條例》要點(diǎn)解析特許經(jīng)營(yíng)在我國(guó)的發(fā)展前景特許經(jīng)營(yíng)在我國(guó)面臨的問(wèn)題和挑戰(zhàn)7番/閥1扒9委/聚2賴(lài)0唱2略34特飲許貓經(jīng)紡營(yíng)秩實(shí)襯務(wù)特才許范經(jīng)蒙營(yíng)碑在比我拾國(guó)娘的偽發(fā)迫展投歷隨程特箭許兇經(jīng)粒營(yíng)丹在凱香年港之的寸發(fā)散展泊歷紗程特嶼許罷經(jīng)自營(yíng)公在轟臺(tái)踢灣暮的銅發(fā)絲式展?jié){歷創(chuàng)程特走許萍經(jīng)攻營(yíng)廊在屑我梁國(guó)警內(nèi)酬地放的透發(fā)巖展箱歷偉程7微/隔1嘉9堂/王2溜0漠2修35特村許紡經(jīng)澤營(yíng)廈實(shí)蠻務(wù)特象許債經(jīng)搭營(yíng)卡在騎香勺港促的幅發(fā)遲展景歷予程特已許盆經(jīng)悠營(yíng)版在步香潑港績(jī)的傍起床源特兵許研經(jīng)撫營(yíng)跟在稀香部港屠的砍發(fā)價(jià)展漏現(xiàn)墻狀香零港洲特駱許祝經(jīng)銀營(yíng)宮的離分厚類(lèi)7統(tǒng)/趣1穗9心/凱2密0荒2鞏36特她許分經(jīng)拾營(yíng)乏實(shí)榆務(wù)特雨許兆經(jīng)朽營(yíng)逐在孝臺(tái)脈灣留的拴發(fā)甩展畝歷曠程臺(tái)晉灣喪歷五年塞連疏鎖傳（臨特葬許非）扇總盯部訂與杰店盞鋪恩數(shù)年度總部數(shù)總店數(shù)20001,134家74,730店20011,205家76,197店20021,261家80,031店20031,366家86,342店20041,424家91,637店20051,473家96,591店數(shù)據(jù)來(lái)源：臺(tái)灣連鎖加盟促進(jìn)協(xié)會(huì)臺(tái)它灣術(shù)歷使年劑零竹售嘆產(chǎn)餓值票與矩連慕鎖獵（問(wèn)特穗許喘）若業(yè)管產(chǎn)該值年度零售（含餐飲）產(chǎn)值連鎖業(yè)產(chǎn)值占比20012.72兆1.19兆43.9﹪20022.85兆1.27兆44.7﹪20032.97兆1.34兆45.1﹪20043.20兆1.50兆46.8﹪20053.35兆1.61兆48.1﹪數(shù)據(jù)來(lái)源：臺(tái)灣連鎖加盟促進(jìn)協(xié)會(huì)7杏/閘1駱9凳/盾2贈(zèng)0酒2曠37特少許臣經(jīng)冒營(yíng)妙實(shí)風(fēng)務(wù)臺(tái)捧灣睜的植特喪許靜經(jīng)經(jīng)營(yíng)籌發(fā)鎮(zhèn)展椅歷靈程萌映芽集與俗發(fā)忌展薄初助期詠（撞1叉9費(fèi)6檢1廊－嘩1土9檔8吸0傘年著之千間杏）蓬嗎勃伴發(fā)止展慎期量（昆1號(hào)9談8火0躍-圾1會(huì)9飛9備0暴年抹）成圈熟賤期骨（童1咐9揮9倒0現(xiàn)-薦1佳9妥9搖5粘年梨）整屆合切與關(guān)對(duì)萄外剩擴(kuò)紛張確期洲（別1疫9兔9園6無(wú)年擾-予至宜今罪）7伏/掃1捉9扮/話(huà)2益0晌2闖38特著許圓經(jīng)牧營(yíng)腹實(shí)欣務(wù)特墊許有經(jīng)聰營(yíng)調(diào)在上我疑國(guó)靜內(nèi)蓬地市的拉發(fā)始展菊歷灘程萌芽階段1984－1993年起步階段穩(wěn)定發(fā)展階段快速發(fā)展階段規(guī)范與調(diào)整階段1993－1996年1997－2005年2005－2007年2008－2011年中國(guó)本土特許經(jīng)營(yíng)發(fā)展7塑/豪1久9粒/恨2展0鮮2首39特記許狐經(jīng)抓營(yíng)落實(shí)遍務(wù)我伐國(guó)究特交許別經(jīng)退營(yíng)勿立腹法我耕國(guó)憲特紡許擔(dān)經(jīng)精營(yíng)腐立烤法車(chē)歷建程《帶商芳業(yè)亡特瞧許盯經(jīng)忘營(yíng)蚊管誼理膀條瞎例蜻》鄰立俘法粥的餐背吳景《撐商沿業(yè)深特堡許感經(jīng)陰營(yíng)都管制理權(quán)條駱例音》瞇要限點(diǎn)雖解充析7科/刪1涂9荷/趙2巷0慶2忌31鈔0特形許收經(jīng)洋營(yíng)懲實(shí)司務(wù)我天國(guó)鋤特吧許軋經(jīng)東營(yíng)何立拖法設(shè)歷辣程7傻/恭1行9裹/貿(mào)2紫0捧2百31串1特震許母經(jīng)伙營(yíng)罷實(shí)忙務(wù)《屢商接業(yè)荷特爛許原經(jīng)瓶營(yíng)芹管毒理違條盈例兩》濫立涼法挪的骨背展景我憑國(guó)就特悠許脫經(jīng)堵?tīng)I(yíng)霉發(fā)欠展槽速并度偷很勿快孟，涂但婦質(zhì)太量漫和職國(guó)浪際暗上額還駛有醉很株大葡差繪距我肅國(guó)呀關(guān)漫于企特家許猴經(jīng)鳥(niǎo)營(yíng)幻玉的步法航律簡(jiǎn)法鮮規(guī)請(qǐng)尚僵不咱健碼全適閑應(yīng)匙我許國(guó)起加成入偉W宰T鮮O紙適務(wù)應(yīng)榜國(guó)包際未競(jìng)屯爭(zhēng)眠的眉需停要7沾/逢1屯9個(gè)/傷2茂0條2屆31礎(chǔ)2特彼許龍經(jīng)么營(yíng)錫實(shí)糠務(wù)《牌商辣業(yè)銅特羽許那經(jīng)闊營(yíng)小管叛理溝條辦例催》恒要篩點(diǎn)備解豆析規(guī)蓬定夾了嘴特恐許代經(jīng)憑營(yíng)誦準(zhǔn)鴿入釋資半格確最立迎了豪特勞許副人信備而案早制糊度規(guī)碧定蛙了剝特沉許評(píng)人披的好信曠息并披恐露辭制啟度規(guī)君范衡了善特?fù)?jù)許私經(jīng)云營(yíng)駕合尤同批的惰基箏本超內(nèi)壓容規(guī)口定裕了圾特愁許曬人戶(hù)和圓受裙許原人本的務(wù)行狐為治規(guī)捧范明瞧確鵝了鍬法個(gè)律瞞責(zé)滑任7紹/率1國(guó)9唇/糖2匆0鵲2委31槐3特響許壺經(jīng)烏營(yíng)董實(shí)恐務(wù)特兇許故經(jīng)尾營(yíng)欄在嚷我司國(guó)還的貝發(fā)枝展筋前桶景鄰及振面績(jī)臨裂的句挑渴戰(zhàn)特捐許呀經(jīng)客營(yíng)笛在箭我蜂國(guó)割的堤發(fā)依展遭前軋景危與圈趨躲勢(shì)我纏國(guó)罷特旅許養(yǎng)經(jīng)五營(yíng)登面租臨抽的鏟問(wèn)排題沾與周挑串戰(zhàn)7時(shí)/壯1扎9喘/汽2訊0偏2棄31遠(yuǎn)4特聲許晝經(jīng)求營(yíng)關(guān)實(shí)靠務(wù)特訪(fǎng)許沾經(jīng)期營(yíng)舌在猴我惑國(guó)匠的甲發(fā)忙展縣前父景軟與岡趨案勢(shì)我逆國(guó)拖巨昌大架的膜消賤費(fèi)替市儀場(chǎng)嘗為公特慢許蔑經(jīng)逼營(yíng)百發(fā)陡展箱提眾供奧巨障大襯發(fā)究展垮空蘇間特些許間經(jīng)啦營(yíng)繪占代社仔會(huì)婆消健費(fèi)丸總霸額撞的鬧比融例屯將傻不壤斷宏提般升我初國(guó)住的玩政棟策栽環(huán)景境簡(jiǎn)為潮特貌許乓經(jīng)橋營(yíng)抄提姑供華發(fā)喘展接機(jī)械遇將雷有妹更落多申的坦連菊鎖關(guān)企棋業(yè)蠟采想取叫特疤許襲經(jīng)躁?duì)I趴進(jìn)仰行掩發(fā)斜展科瀉學(xué)德技泉術(shù)內(nèi)促身進(jìn)海特壞許蟻經(jīng)痕營(yíng)況的統(tǒng)發(fā)械展7嫩/帆1很9綁/洋2遵0縮慧2元31憂(yōu)5特舌許具經(jīng)罩營(yíng)珍實(shí)斑務(wù)我月國(guó)物特豈許此經(jīng)棟營(yíng)噴面店臨顛的糧問(wèn)矛題攝與陷挑浮戰(zhàn)特恭許栽經(jīng)莊營(yíng)嬌規(guī)枕模素化雞問(wèn)輔題特驢許門(mén)經(jīng)燭營(yíng)反規(guī)海范婆化嶄問(wèn)茶題特私許出經(jīng)央營(yíng)井發(fā)店展矩速深度碌與貢質(zhì)席量辛平事衡樂(lè)的含問(wèn)架題特溜許盞經(jīng)扎營(yíng)伶人但才僻的框嚴(yán)棍重想?yún)T考乏特緣瑞許各經(jīng)找營(yíng)艦國(guó)惰際余化甩帶錢(qián)來(lái)批的浩競(jìng)靠爭(zhēng)卸壓孤力7牽/咸1維9油/雅2供0華2五31吳6特奧許唯經(jīng)內(nèi)營(yíng)磨實(shí)德務(wù)特名許隔經(jīng)滋營(yíng)朽規(guī)鏟模幼化讀問(wèn)浮題中勸外獸特闊許診經(jīng)修營(yíng)僻品菊牌深店笛數(shù)醬規(guī)瓶模央比醫(yī)較國(guó)際品牌店鋪數(shù)(家)國(guó)內(nèi)品牌店鋪數(shù)(家)7-11便利