2024汽摩配市場洞察

GoogleInternationalGrowthDecember20231.2024年汽配行業(yè)概覽2.EV配件專題3.北美摩配市場專題500-600500-6002021年B2C全球汽配Source:gminsights，TradingEconomics1000-12001000-12002030年B2C全球汽配增長率10-15%）不同市場車型分析:不同國家2023年谷歌搜索中最熱門的10個1234567892024全年汽配需求時間點(diǎn)預(yù)測德國87849998100898989美國908310095959295979395908920502023全球新乘用車銷量以及實(shí)現(xiàn)零排93%100%20502023全球新乘用車銷量以及實(shí)現(xiàn)零排93%100%2035203520232023年上半年源售出占全球汽車份額（相當(dāng)于500至4000美元）（相當(dāng)于500至4000美元）稅.美國:2035/2040汽車的增長緩慢。Source:StatistaEmergingmarketEmergingmarket2022年Q3純電車在該國家/地區(qū)轎車銷售量中占比+1%-2%+5%+2%-2%vs.prev.(inppts)+18%+7%vs.prev.(inppts)Source:GoogleinternaldataandIHSPolkforcarregistrations.1)Ifavailable,otherwisethelast3monthspercountrywhereregistrationdataisavailableandifithasbeenupdatedinthelast5months.OnlyincludespassengercarsexceptforUSwhichalsoincludeslightcommercialvehiclesasPick-upsareincludedassuch.樁數(shù)量仍然緊張Source:StatistaSource:Googleinternaldata.Aug2020-Jun2023,UnitedStatesonGoogleSearch,non-brandedtermsonly.Source:GoogleGearshift2023,newcarEV/PHEVbuyers,UnitedStates//QEV9:Wheredoyouchargeyour(plug-in)electriccar?Source:Googleinternaldata+6%+56%+10%+12%+10%-3%-6%Source:Googleinternaldata家用充電器市場中Level2充電器最為流行(BEV),5-6小時(PHEV)●每小時充電續(xù)航:2-5miles（除Tesla以外*購買多為備用或替代損壞充電器Sources:U.S.DepartmentofTransportation(BEV),1-2小時(PHEV)10-20miles器或高電壓適配器400V-1000VDC時每小時充電續(xù)航:180-240milesSource:GoogleinternaldataQ4對比Q1-Q3均值Q4對比Q1-Q3均值A(chǔ)utomotiveBatteryYouTubeViewsHOWIREALLYFEELABOUTTHESJBSCRIBEthecategorystillneedstoHOWIREALLYFEELABOUTTHESJBSCRIBEthecategorystillneedstobebuilt,consumersturntotechnologySource:Googleinternaldata,YouTube.BEVvideosviewsin2022vs.2021inUnitedKingdomAdHOWIREALLYFEELABOUTTHESJBSCRIBEAdHOWIREALLYFEELABOUTTHESJBSCRIBECustomersareincreasinglyseekingoutEVcontentonCustomersareincreasinglyseekingoutEVcontentonperiodoflastyearSource:Googleinternaldata,YouTube.BEVvideosviews,Jan2023-Jul2023vs.lastyearintheUnitedStatesElectriccars,giantbatteriesandsolar123456786942GenderAge25-34ViewadetailedbreakdownofthedemographiccompositionofyourselectedaudiencehereProprietary+Con?dentialGenderFemale0.4xIndexMale1.6xIndexNotaparentMale1.6xIndexParent1.1xIndexAgeAgeNintendo40%4.3xEmpireStateBuilding17%7.0xSuzuki51%8.1xNintendo40%4.3xEmpireStateBuilding17%7.0xSuzuki51%8.1xGamingPlatformsAutoModelsInterestVideogameconsole26%6.2x4.3x4.2xPersonalcomputer4.2xInterestDodgeChargerDodgeChargerJeepLiberty37%7.9x8.5xDodgeDodgeChargerSRTHel25%9.4x8.4xMercedes-BenzG-Class8.4xTouristAttractionsAutoBrandInterestAustraliaZooAustraliaZooEiffelTower14%9.2x7.4x8.3xGoldenGateBridge8.3xInterestYamahaYamahaYamahaMotorCompany39%9.7x10.0x7.9x7.9xProprietary+Con?dentialProprietary+Con?dential358KSubscribers21MSubscribers267KSubscribers1.4MSubscribers316KSubscribers2.4KVideos1212xIndex9.7xIndex15xIndex12xIndex13xIndexViewchannelViewchannelViewchannelViewchannelViewchannelViewmoreYouTubechannelsyouraudienceiswatchinghere~35~35MPotentialreach~80MPotentialreach1.7xIndex2.21.7xIndexAction&Adventure~80MPotentialreach1.7xIndex~55MPotentialreach~55MPotentialreach1.