電子商務(wù)英語6.ppt

1、Key point: useful terms and definitions of e-commerce Difficult points: writing skill s of a letter of counter-offers,Requirement,By the end of this lesson, you should be able to have a good command of e-commerce terms given in the lesson writing skill s of a letter of counter-offers useful sentence

2、s for counter-offers By the end of this lesson, you should be able to know how the credit card captured America. know the history of the credit card in merica know the different credit cards and different banks in America,How the Credit Card Captured America,Abstract: This article introduces the his

3、tory of the credit card in America and prescribes the features of the different credit cards and different banks in America. Key words: America; credit card; bank,New Words,Sentence Explanations,1.Bankers from all over the country descended on its California headquarters to learn the secret of its s

4、uccess - so many that in 1966 Bank Americard, today known as Visa, began forming alliances with banks outside the state. 全國各地銀行家們蜂擁而至，到該行加州總部學(xué)習(xí)成功的秘訣。前來取經(jīng)的銀行家們?nèi)藬?shù)如此之多，以至使美洲銀行卡現(xiàn)在叫維薩卡能在1966年開始與加州之外的銀行實行聯(lián)營。 so that 如此以至; many指的是bankers。,2.After scooping up 1.3 million more Everything Card holders from wh

5、at was then First National City Bank, Master Charge-todays Master Card - became for a while the biggest bank card in the country. 從當(dāng)時的花旗銀行一下子挖走了130多萬個“萬事卡”持卡人之后，萬用支付卡-現(xiàn)在叫做萬用卡-曾一度成為全國發(fā)行量最大的銀行信用卡。 First National City Bank 花旗銀行; Master Charge萬用支付卡。what was then First National City Bank, what 引起的名詞從句做介詞

6、from 的賓語。,Skill Training,Business Letter Writing (IV) Letters of Counter-offers Abdulla Samih Co., 659 Saleem Road Karachi Pakistan 25 November, 2003. China National Import Export Corp. Shanghai Branch Shanghai, China. Dear Sirs,Re: Forever Brand Bicycles,We thank you for your letter of 19th Novembe

7、r quoting us for the captioned Bicycles. While appreciating the quality of your bicycles, we find your prices are too high to be acceptable. May we refer you to S/C No. 89 SP -7542 against which we booked with you 1,000 Bicycles of the same brand at the prices about 10% lower than those you now quot

8、e us. Ever since then the prices of raw materials have dropped considerably and the retail prices of your Bicycles here have also fallen by 5%. To accept your present quotation would mean a heavy loss to us, not to speak of profit.,We would, however, very much like to place further orders with you o

9、f you could bring down your prices at least by 15%. Otherwise we can only switch our requirements to other suppliers. It is hoped that you would seriously take this matter into consideration and let us have your reply soon. Yours faithfully, (signed) Abdulla Samih otherwise we can have no alternativ

10、e but to place our orders elsewhere.,5. Much to our regret, we are unable to entertain your offer because the specifications you quoted do not meet our clients requirements. If you are in a position to supply the goods of such specifications as given in our enquiry sheet, we will get in touch with o

11、ur buyers again.,Reading Materials (A),Ways to Get Your Money Back Abstract: This article introduces some ways to get your money back or get action on your complaints. Key words: store; products manufac-turer; ways of complaint,Reading Materials (B),What People Are in the Market for? Abstract: The article tells of the first rule of marketing that people dont buy prod